--- title: "Eucerin vs Nivea: Which is searched more in New Zealand?" description: "Is Eucerin or Nivea more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sun cream brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/eucerin-vs-nivea" publisher: "Brandwave" --- # Eucerin vs Nivea: Which is searched more in New Zealand? Is Eucerin or Nivea more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sun cream brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Eucerin and Nivea - **Competitive set**: Sun cream brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Eucerin Share of Search**: 1.4% - **Nivea Share of Search**: 13.7% ## Is Eucerin or Nivea more popular in search? - In September 2026, Nivea had more branded searches than Eucerin among sun cream brands in New Zealand. Nivea had about 9,650 branded searches, while Eucerin had 1,010. Nivea made up 13.7% of all sun cream brand searches we track, and Eucerin accounted for 1.4%. - Nivea was ahead of Eucerin in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Eucerin’s share of searches among sun cream brands in New Zealand moved from 1.5% to 1.4%, and its estimated monthly branded searches moved from 940 to 1K. - Across the 12 months ending September 2026, Nivea’s share of searches among sun cream brands in New Zealand moved from 11.9% to 13.7%, and its estimated monthly branded searches moved from 7.4K to 9.7K. ## Top sun cream brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Nivea was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Eucerin did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Cancer Society NZ | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | La Roche-Posay | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Skinnies | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Nivea | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | COSRX | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Eucerin | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about sun cream brands - Asked ChatGPT "Which sun cream brand should I buy in New Zealand?": 1. Cancer Society NZ, 2. La Roche-Posay, 3. Skinnies - Asked ChatGPT "What are the best sun cream brands in New Zealand?": 1. La Roche-Posay, 2. Cancer Society NZ, 3. Skinnies, 4. Nivea - Asked ChatGPT "What's the best sun cream brand in New Zealand for daily sun protection?": 1. Cancer Society NZ, 2. La Roche-Posay - Searched Google, AI Overview "spf 50 sun cream": 1. Cancer Society NZ - Searched Google, AI Overview "sun cream nz": 1. Cancer Society NZ, 2. Nivea, 3. Skinnies Not named in any answer: COSRX and Eucerin. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand sun cream brands in September 2026? - In September 2026, Nivea lost share of searches among sun cream brands in New Zealand, from 14.4% to 13.7%. ## Month by month | Month | Eucerin estimated searches | Eucerin Share of Search | Eucerin rank | Nivea estimated searches | Nivea Share of Search | Nivea rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 940 | 1.5% | 6 | 7.4K | 11.9% | 3 | | Nov 2025 | 820 | 1.3% | 6 | 8.4K | 12.8% | 3 | | Dec 2025 | 730 | 1.3% | 6 | 7.9K | 14% | 3 | | Jan 2026 | 830 | 1.5% | 6 | 7.4K | 13.1% | 3 | | Feb 2026 | 780 | 1.5% | 6 | 6K | 11.6% | 3 | | Mar 2026 | 780 | 1.4% | 6 | 6.7K | 12.3% | 4 | | Apr 2026 | 820 | 1.5% | 6 | 6.4K | 11.4% | 4 | | May 2026 | 780 | 1.3% | 6 | 7.3K | 12.5% | 4 | | Jun 2026 | 860 | 1.5% | 6 | 7.4K | 12.9% | 4 | | Jul 2026 | 990 | 1.7% | 6 | 7.5K | 13.2% | 3 | | Aug 2026 | 1K | 1.7% | 6 | 8.7K | 14.4% | 3 | | Sep 2026 | 1K | 1.4% | 6 | 9.7K | 13.7% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Eucerin’s and Nivea’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Eucerin**: Measured on the search terms “aquaphor and eucerin”, “eucerin”, “eucerin urea repair” and “spf eucerin”, summed into one figure. - **Nivea**: Measured on the search terms “nivea”, “nivea balm lip”, “nivea body lotion”, “nivea cream”, “nivea creme”, “nivea facial cream”, “nivea facial wash”, “nivea lotion”, “nivea moisturiser”, “nivea soft” and “nivea sun”, summed into one figure. - [Eucerin profile](/demand/nz/brands/eucerin) - [Nivea profile](/demand/nz/brands/nivea) - [All sun cream brands in New Zealand](/demand/nz/categories/nz-sun-cream-brands): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Eucerin or Nivea more popular in search? In September 2026, Nivea had more branded searches than Eucerin among sun cream brands in New Zealand. Nivea had about 9,650 branded searches, while Eucerin had 1,010. Nivea made up 13.7% of all sun cream brand searches we track, and Eucerin accounted for 1.4%. ## Cite this page Brandwave. "Eucerin vs Nivea: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/eucerin-vs-nivea This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/eucerin-vs-nivea. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.