--- title: "ER Dental at Pyes Pa vs Tooth Fairy Dental: Which is searched more in New Zealand?" description: "Is ER Dental at Pyes Pa or Tooth Fairy Dental more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Tauranga dental clinics set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/er-dental-at-pyes-pa-vs-tooth-fairy-dental" publisher: "Brandwave" --- # ER Dental at Pyes Pa vs Tooth Fairy Dental: Which is searched more in New Zealand? Is ER Dental at Pyes Pa or Tooth Fairy Dental more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Tauranga dental clinics set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: ER Dental at Pyes Pa and Tooth Fairy Dental - **Competitive set**: Tauranga dental clinics - **Market**: New Zealand - **Month measured**: Sep 2026 - **ER Dental at Pyes Pa Share of Search**: 9% - **Tooth Fairy Dental Share of Search**: 56.6% ## Is ER Dental at Pyes Pa or Tooth Fairy Dental more popular in search? - In September 2026, Tooth Fairy Dental had more branded searches than ER Dental at Pyes Pa among Tauranga dental clinics in New Zealand. Tooth Fairy Dental had about 690 branded searches, while ER Dental at Pyes Pa had 110. Tooth Fairy Dental made up 56.6% of all Tauranga dental clinic searches we track, and ER Dental at Pyes Pa accounted for 9%. - Tooth Fairy Dental was ahead of ER Dental at Pyes Pa in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, ER Dental at Pyes Pa’s share of searches among Tauranga dental clinics in New Zealand moved from 11.3% to 9%, and its estimated monthly branded searches held steady at 110. - Across the 12 months ending September 2026, Tooth Fairy Dental’s share of searches among Tauranga dental clinics in New Zealand moved from 56.7% to 56.6%, and its estimated monthly branded searches moved from 550 to 690. ## Top Tauranga dental clinics in ChatGPT and Google AI Overviews In three ChatGPT questions, ER Dental at Pyes Pa appeared in all three answers. Tooth Fairy Dental was mentioned in two out of three: in two of the three ChatGPT answers. ER Dental at Pyes Pa was listed before Tooth Fairy Dental in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | ER Dental at Pyes Pa | 1st | 3 of 3 | 3 of 3 | | The Dentists | 2nd | 3 of 3 | 3 of 3 | | Tooth Fairy Dental | 3rd | 2 of 3 | 2 of 3 | ## Every AI answer about Tauranga dental clinics - Asked ChatGPT "Which dental clinic should I go to in Tauranga, New Zealand?": 1. ER Dental at Pyes Pa, 2. The Dentists - Asked ChatGPT "What are the best dental clinics in Tauranga, New Zealand?": 1. ER Dental at Pyes Pa, 2. The Dentists, 3. Tooth Fairy Dental - Asked ChatGPT "What's the best dental clinic in Tauranga, New Zealand for a family dentist?": 1. ER Dental at Pyes Pa, 2. The Dentists, 3. Tooth Fairy Dental Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand Tauranga dental clinics in September 2026? - In September 2026, ER Dental at Pyes Pa lost share of searches among Tauranga dental clinics in New Zealand, from 10.2% to 9%. - Estimated monthly branded searches for Tooth Fairy Dental in New Zealand rose 25.5% over 12 measured months, from 550 to 690 in September 2026. ## Month by month | Month | ER Dental at Pyes Pa estimated searches | ER Dental at Pyes Pa Share of Search | ER Dental at Pyes Pa rank | Tooth Fairy Dental estimated searches | Tooth Fairy Dental Share of Search | Tooth Fairy Dental rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 110 | 11.3% | 3 | 550 | 56.7% | 1 | | Nov 2025 | 110 | 9.6% | 3 | 610 | 53% | 1 | | Dec 2025 | 90 | 8.7% | 3 | 570 | 54.8% | 1 | | Jan 2026 | 110 | 9% | 3 | 690 | 56.6% | 1 | | Feb 2026 | 110 | 10.1% | 3 | 690 | 63.3% | 1 | | Mar 2026 | 140 | 11.1% | 3 | 750 | 59.5% | 1 | | Apr 2026 | 70 | 6.4% | 3 | 650 | 59.6% | 1 | | May 2026 | 70 | 6.6% | 3 | 590 | 55.7% | 1 | | Jun 2026 | 110 | 8.5% | 3 | 680 | 52.7% | 1 | | Jul 2026 | 140 | 10.9% | 3 | 650 | 50.8% | 1 | | Aug 2026 | 140 | 10.2% | 3 | 780 | 56.9% | 1 | | Sep 2026 | 110 | 9% | 3 | 690 | 56.6% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using ER Dental at Pyes Pa’s and Tooth Fairy Dental’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **ER Dental at Pyes Pa**: Measured on the search term “er dental at pyes pa”. - **Tooth Fairy Dental**: Measured on the search terms “tooth fairy dental”, “tooth fairy dental bethlehem”, “tooth fairy dental care”, “tooth fairy dental clinic”, “tooth fairy dental group”, “tooth fairy dental hygiene” and “tooth fairy dental tauranga”, summed into one figure. - [ER Dental at Pyes Pa profile](/demand/nz/brands/er-dental-at-pyes-pa) - [Tooth Fairy Dental profile](/demand/nz/brands/tooth-fairy-dental) - [All Tauranga dental clinics in New Zealand](/demand/nz/locations/tauranga/dental-clinics): The set both shares are measured inside, 3 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is ER Dental at Pyes Pa or Tooth Fairy Dental more popular in search? In September 2026, Tooth Fairy Dental had more branded searches than ER Dental at Pyes Pa among Tauranga dental clinics in New Zealand. Tooth Fairy Dental had about 690 branded searches, while ER Dental at Pyes Pa had 110. Tooth Fairy Dental made up 56.6% of all Tauranga dental clinic searches we track, and ER Dental at Pyes Pa accounted for 9%. ## Cite this page Brandwave. "ER Dental at Pyes Pa vs Tooth Fairy Dental: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/er-dental-at-pyes-pa-vs-tooth-fairy-dental This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/er-dental-at-pyes-pa-vs-tooth-fairy-dental. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.