--- title: "Emirates vs Fiji Airways: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Emirates or Fiji Airways? Compare estimated monthly branded-search demand and Share of Search inside the Airlines flying New Zealand travellers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/emirates-vs-fiji-airways" publisher: "Brandwave" --- # Emirates vs Fiji Airways: Which is more popular by branded search in New Zealand? Which is more popular in search, Emirates or Fiji Airways? Compare estimated monthly branded-search demand and Share of Search inside the Airlines flying New Zealand travellers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Emirates and Fiji Airways - **Competitive set**: Airlines flying New Zealand travellers - **Market**: New Zealand - **Month measured**: Aug 2026 - **Emirates Share of Search**: 3.1% - **Fiji Airways Share of Search**: 4% ## Which is more popular in search, Emirates or Fiji Airways? - In August 2026, Fiji Airways had more branded searches than Emirates among airlines flying new zealand travellers in New Zealand. Fiji Airways was estimated to have 69K branded searches compared to Emirates’ 53K, and held a 4% Share of Search versus Emirates’ 3.1%. - The lead changed hands 4 times in the 11 months ending August 2026: Emirates took it in November 2025, Fiji Airways took it in December 2025, Emirates took it in January 2026, Fiji Airways took it in April 2026. - Across the 11 months ending August 2026, Emirates’ estimated Share of Search among airlines flying new zealand travellers in New Zealand moved from 3.2% to 3.1%, and its estimated monthly branded searches moved from 53.8K to 53K. - Across the 11 months ending August 2026, Fiji Airways’ estimated Share of Search among airlines flying new zealand travellers in New Zealand moved from 4.1% to 4%, and its estimated monthly branded searches moved from 68.6K to 69K. ## How did search popularity change for New Zealand airlines flying new zealand travellers in August 2026? Neither Emirates nor Fiji Airways moved beyond provider rounding among airlines flying new zealand travellers in Aug 2026. ## Month by month | Month | Emirates estimated searches | Emirates Share of Search | Emirates rank | Fiji Airways estimated searches | Fiji Airways Share of Search | Fiji Airways rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 53.8K | 3.2% | 6 | 68.6K | 4.1% | 5 | | Nov 2025 | 62.8K | 4% | 5 | 56.1K | 3.6% | 6 | | Dec 2025 | 53.9K | 3.9% | 6 | 55.6K | 4.1% | 5 | | Jan 2026 | 79K | 4% | 5 | 69K | 3.5% | 6 | | Feb 2026 | 67.7K | 4% | 5 | 56.3K | 3.3% | 6 | | Mar 2026 | 116K | 5.8% | 4 | 68.1K | 3.4% | 6 | | Apr 2026 | 44.2K | 2.9% | 6 | 66.8K | 4.5% | 5 | | May 2026 | 53K | 3.1% | 6 | 69.4K | 4.1% | 5 | | Jun 2026 | 53.8K | 3.1% | 6 | 69.3K | 4% | 5 | | Jul 2026 | 53.7K | 3.2% | 6 | 70.5K | 4.1% | 5 | | Aug 2026 | 53K | 3.1% | 6 | 69K | 4% | 5 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Emirates’ and Fiji Airways’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Emirates**: Measured on the search terms “Emirates”, “Emirates Airlines”, “Emirates Airlines NZ”, “Emirates flights”, “Emirates flights NZ”, “Emirates New Zealand”, “Emirates NZ” and “Fly Emirates”, summed into one figure. - **Fiji Airways**: Measured on the search terms “Fiji Airways”, “Fiji Airways booking”, “Fiji Airways flights”, “Fiji Airways New Zealand” and “Fiji Airways NZ”, summed into one figure. - [Emirates profile](/demand/nz/brands/emirates) - [Fiji Airways profile](/demand/nz/brands/fiji-airways) - [All airlines flying new zealand travellers in New Zealand](/demand/nz/categories/nz-airlines): The set both shares are measured inside, 13 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Emirates or Fiji Airways? In August 2026, Fiji Airways had more branded searches than Emirates among airlines flying new zealand travellers in New Zealand. Fiji Airways was estimated to have 69K branded searches compared to Emirates’ 53K, and held a 4% Share of Search versus Emirates’ 3.1%. ## Cite this page Brandwave. "Emirates vs Fiji Airways: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/emirates-vs-fiji-airways This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/emirates-vs-fiji-airways. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.