--- title: "Embassy 3 Cinemas vs Monterey Cinema: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Embassy 3 Cinemas or Monterey Cinema? Compare estimated monthly branded-search demand and Share of Search inside the Neighbourhood cinemas set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/embassy-3-cinemas-vs-monterey-cinema" publisher: "Brandwave" --- # Embassy 3 Cinemas vs Monterey Cinema: Which is more popular by branded search in New Zealand? Which is more popular in search, Embassy 3 Cinemas or Monterey Cinema? Compare estimated monthly branded-search demand and Share of Search inside the Neighbourhood cinemas set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Embassy 3 Cinemas and Monterey Cinema - **Competitive set**: Neighbourhood cinemas - **Market**: New Zealand - **Month measured**: Aug 2026 - **Embassy 3 Cinemas Share of Search**: 14.9% - **Monterey Cinema Share of Search**: 33.3% ## Which is more popular in search, Embassy 3 Cinemas or Monterey Cinema? - In August 2026, Monterey Cinema had more branded searches than Embassy 3 Cinemas among neighbourhood cinemas in New Zealand. Monterey Cinema was estimated to have 18.3K branded searches compared to Embassy 3 Cinemas’ 8.2K, and held a 33.3% Share of Search versus Embassy 3 Cinemas’ 14.9%. - Monterey Cinema was ahead of Embassy 3 Cinemas in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Embassy 3 Cinemas’ estimated Share of Search among neighbourhood cinemas in New Zealand moved from 15.9% to 14.9%, and its estimated monthly branded searches moved from 6.7K to 8.2K. - Across the 11 months ending August 2026, Monterey Cinema’s estimated Share of Search among neighbourhood cinemas in New Zealand moved from 31.1% to 33.3%, and its estimated monthly branded searches moved from 13K to 18.3K. ## How did search popularity change for New Zealand neighbourhood cinemas in August 2026? - In August 2026, Embassy 3 Cinemas lost estimated Share of Search among neighbourhood cinemas in New Zealand, from 16.5% to 14.9%. - In August 2026, Monterey Cinema lost estimated Share of Search among neighbourhood cinemas in New Zealand, from 33.9% to 33.3%. ## Month by month | Month | Embassy 3 Cinemas estimated searches | Embassy 3 Cinemas Share of Search | Embassy 3 Cinemas rank | Monterey Cinema estimated searches | Monterey Cinema Share of Search | Monterey Cinema rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 6.7K | 15.9% | 3 | 13K | 31.1% | 2 | | Nov 2025 | 5.5K | 14.9% | 3 | 12.9K | 35.4% | 1 | | Dec 2025 | 10K | 19.6% | 3 | 17.9K | 34.9% | 1 | | Jan 2026 | 10K | 16.8% | 3 | 21.5K | 36.1% | 1 | | Feb 2026 | 6.7K | 17.1% | 3 | 13K | 33.2% | 1 | | Mar 2026 | 6.7K | 15% | 3 | 15.8K | 35.5% | 1 | | Apr 2026 | 10K | 16.3% | 3 | 19.7K | 32.2% | 1 | | May 2026 | 10K | 14.9% | 3 | 20.6K | 30.6% | 1 | | Jun 2026 | 8.2K | 13.6% | 3 | 19.5K | 32.5% | 1 | | Jul 2026 | 10K | 16.5% | 3 | 20.5K | 33.9% | 1 | | Aug 2026 | 8.2K | 14.9% | 3 | 18.3K | 33.3% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Embassy 3 Cinemas’ and Monterey Cinema’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Embassy 3 Cinemas**: Measured on the search terms “embassy 3 cinemas”, “embassy 3 whanganui” and “embassy3 co nz”, summed into one figure. - **Monterey Cinema**: Measured on the search terms “monterey cinema”, “monterey cinema movies”, “monterey cinema near me”, “monterey cinema nz”, “monterey cinema upper hutt”, “monterey howick” and “montereycinema”, summed into one figure. - [Embassy 3 Cinemas profile](/demand/nz/brands/embassy-3-cinemas) - [Monterey Cinema profile](/demand/nz/brands/monterey-cinema) - [All neighbourhood cinemas in New Zealand](/demand/nz/categories/nz-neighbourhood-cinemas): The set both shares are measured inside, 6 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Embassy 3 Cinemas or Monterey Cinema? In August 2026, Monterey Cinema had more branded searches than Embassy 3 Cinemas among neighbourhood cinemas in New Zealand. Monterey Cinema was estimated to have 18.3K branded searches compared to Embassy 3 Cinemas’ 8.2K, and held a 33.3% Share of Search versus Embassy 3 Cinemas’ 14.9%. ## Cite this page Brandwave. "Embassy 3 Cinemas vs Monterey Cinema: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/embassy-3-cinemas-vs-monterey-cinema This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/embassy-3-cinemas-vs-monterey-cinema. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.