--- title: "eMaint vs UpKeep: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, eMaint or UpKeep? Compare estimated monthly branded-search demand and Share of Search inside the Maintenance management software set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/emaint-vs-upkeep" publisher: "Brandwave" --- # eMaint vs UpKeep: Which is more popular by branded search in New Zealand? Which is more popular in search, eMaint or UpKeep? Compare estimated monthly branded-search demand and Share of Search inside the Maintenance management software set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: eMaint and UpKeep - **Competitive set**: Maintenance management software - **Market**: New Zealand - **Month measured**: Aug 2026 - **eMaint Share of Search**: 5.7% - **UpKeep Share of Search**: 19.5% ## Which is more popular in search, eMaint or UpKeep? - In August 2026, UpKeep had more branded searches than eMaint among maintenance management software in New Zealand. UpKeep was estimated to have 170 branded searches compared to eMaint’s 50, and held a 19.5% Share of Search versus eMaint’s 5.7%. - UpKeep was ahead of eMaint in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, eMaint’s estimated Share of Search among maintenance management software in New Zealand moved from 5.1% to 5.7%, and its estimated monthly branded searches moved from 40 to 50. - Across the 11 months ending August 2026, UpKeep’s estimated Share of Search among maintenance management software in New Zealand moved from 21.8% to 19.5%, and its estimated monthly branded searches held steady at 170. ## How did search popularity change for New Zealand maintenance management software in August 2026? - In August 2026, eMaint gained estimated Share of Search among maintenance management software in New Zealand, from 3.7% to 5.7%. - In August 2026, UpKeep gained estimated Share of Search among maintenance management software in New Zealand, from 18.5% to 19.5%. ## Month by month | Month | eMaint estimated searches | eMaint Share of Search | eMaint rank | UpKeep estimated searches | UpKeep Share of Search | UpKeep rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 40 | 5.1% | 5 | 170 | 21.8% | 2 | | Nov 2025 | 20 | 2.7% | 5 | 160 | 21.3% | 2 | | Dec 2025 | 30 | 4.6% | 5 | 160 | 24.6% | 2 | | Jan 2026 | 40 | 5.1% | 5 | 150 | 19.2% | 2 | | Feb 2026 | 40 | 4.5% | 5 | 180 | 20.2% | 2 | | Mar 2026 | 30 | 2.9% | 5 | 220 | 21% | 2 | | Apr 2026 | 50 | 6.8% | 5 | 140 | 19.2% | 2 | | May 2026 | 30 | 3.6% | 5 | 190 | 22.6% | 2 | | Jun 2026 | 60 | 6.8% | 5 | 170 | 19.3% | 2 | | Jul 2026 | 30 | 3.7% | 5 | 150 | 18.5% | 2 | | Aug 2026 | 50 | 5.7% | 5 | 170 | 19.5% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using eMaint’s and UpKeep’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **eMaint**: Measured on the search terms “emaint”, “emaint asset management”, “emaint by fluke”, “emaint cmms”, “emaint cmms reviews”, “emaint cmms software”, “emaint cost”, “emaint fluke”, “emaint near me”, “emaint pricing”, “emaint software” and “emaint x5”, summed into one figure. - **UpKeep**: Measured on the search terms “cmms upkeep”, “upkeep cmms”, “upkeep cmms software”, “upkeep com” and “upkeep maintenance software”, summed into one figure. - [eMaint profile](/demand/nz/brands/emaint) - [UpKeep profile](/demand/nz/brands/upkeep) - [All maintenance management software in New Zealand](/demand/nz/categories/nz-maintenance-management-software): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, eMaint or UpKeep? In August 2026, UpKeep had more branded searches than eMaint among maintenance management software in New Zealand. UpKeep was estimated to have 170 branded searches compared to eMaint’s 50, and held a 19.5% Share of Search versus eMaint’s 5.7%. ## Cite this page Brandwave. "eMaint vs UpKeep: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/emaint-vs-upkeep This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/emaint-vs-upkeep. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.