--- title: "Electric L vs PERL Electrical: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Electric L or PERL Electrical? Compare estimated monthly branded-search demand and Share of Search inside the New Plymouth electrical contractors set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/electric-l-vs-perl-electrical" publisher: "Brandwave" --- # Electric L vs PERL Electrical: Which is more popular by branded search in New Zealand? Which is more popular in search, Electric L or PERL Electrical? Compare estimated monthly branded-search demand and Share of Search inside the New Plymouth electrical contractors set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Electric L and PERL Electrical - **Competitive set**: New Plymouth electrical contractors - **Market**: New Zealand - **Month measured**: Aug 2026 - **Electric L Share of Search**: 15.2% - **PERL Electrical Share of Search**: 11.4% ## Which is more popular in search, Electric L or PERL Electrical? - In August 2026, Electric L had more branded searches than PERL Electrical among new plymouth electrical contractors in New Zealand. Electric L was estimated to have 440 branded searches compared to PERL Electrical’s 330, and held a 15.2% Share of Search versus PERL Electrical’s 11.4%. - The lead changed hands 3 times in the 11 months ending August 2026: Electric L took it in February 2026, PERL Electrical took it in March 2026, Electric L took it in August 2026. - Across the 11 months ending August 2026, Electric L’s estimated Share of Search among new plymouth electrical contractors in New Zealand moved from 10.3% to 15.2%, and its estimated monthly branded searches moved from 290 to 440. - Across the 11 months ending August 2026, PERL Electrical’s estimated Share of Search among new plymouth electrical contractors in New Zealand held steady at 11.4%, and its estimated monthly branded searches moved from 320 to 330. ## How did search popularity change for New Zealand new plymouth electrical contractors in August 2026? - In August 2026, Electric L overtook PERL Electrical to rank 2nd among new plymouth electrical contractors in New Zealand, at 15.2%. - In August 2026, PERL Electrical lost estimated Share of Search among new plymouth electrical contractors in New Zealand, from 13.2% to 11.4%. ## Month by month | Month | Electric L estimated searches | Electric L Share of Search | Electric L rank | PERL Electrical estimated searches | PERL Electrical Share of Search | PERL Electrical rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 290 | 10.3% | 3 | 320 | 11.4% | 2 | | Nov 2025 | 370 | 12.8% | 2 | 370 | 12.8% | 3 | | Dec 2025 | 290 | 12.1% | 3 | 370 | 15.4% | 2 | | Jan 2026 | 350 | 12.4% | 2 | 350 | 12.4% | 3 | | Feb 2026 | 370 | 13.1% | 2 | 350 | 12.4% | 3 | | Mar 2026 | 370 | 12.5% | 3 | 460 | 15.5% | 2 | | Apr 2026 | 250 | 9.1% | 3 | 350 | 12.8% | 2 | | May 2026 | 300 | 10.8% | 3 | 370 | 13.3% | 2 | | Jun 2026 | 300 | 9% | 3 | 350 | 10.5% | 2 | | Jul 2026 | 290 | 10.4% | 3 | 370 | 13.2% | 2 | | Aug 2026 | 440 | 15.2% | 2 | 330 | 11.4% | 3 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Electric L’s and PERL Electrical’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Electric L**: Measured on the search terms “electric l” and “electricl”, summed into one figure. - **PERL Electrical**: Measured on the search terms “perl electrical” and “perl electrical napier”, summed into one figure. - [Electric L profile](/demand/nz/brands/electric-l) - [PERL Electrical profile](/demand/nz/brands/perl-electrical) - [All new plymouth electrical contractors in New Zealand](/demand/nz/categories/nz-new-plymouth-electrical-contractors): The set both shares are measured inside, 4 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Electric L or PERL Electrical? In August 2026, Electric L had more branded searches than PERL Electrical among new plymouth electrical contractors in New Zealand. Electric L was estimated to have 440 branded searches compared to PERL Electrical’s 330, and held a 15.2% Share of Search versus PERL Electrical’s 11.4%. ## Cite this page Brandwave. "Electric L vs PERL Electrical: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/electric-l-vs-perl-electrical This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/electric-l-vs-perl-electrical. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.