--- title: "Elastic vs New Relic: Which is searched more in New Zealand?" description: "Is Elastic or New Relic more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Log aggregation brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/elastic-search-vs-new-relic" publisher: "Brandwave" --- # Elastic vs New Relic: Which is searched more in New Zealand? Is Elastic or New Relic more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Log aggregation brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Elastic and New Relic - **Competitive set**: Log aggregation brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Elastic Share of Search**: 7.6% - **New Relic Share of Search**: 13.1% ## Is Elastic or New Relic more popular in search? - In September 2026, New Relic had more branded searches than Elastic among log aggregation brands in New Zealand. New Relic had about 260 branded searches, while Elastic had 150. New Relic made up 13.1% of all log aggregation brand searches we track, and Elastic accounted for 7.6%. - New Relic was ahead of Elastic in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Elastic’s share of searches among log aggregation brands in New Zealand moved from 8.8% to 7.6%, and its estimated monthly branded searches moved from 200 to 150. - Across the 12 months ending September 2026, New Relic’s share of searches among log aggregation brands in New Zealand moved from 21.2% to 13.1%, and its estimated monthly branded searches moved from 480 to 260. ## Top log aggregation brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Elastic was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. New Relic was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Elastic was listed before New Relic in every answer that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Grafana | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Elastic | 2nd | 2 of 3 | 2 of 2 | 4 of 5 | | Datadog | 3rd | 2 of 3 | 2 of 2 | 4 of 5 | | Splunk | 4th | 1 of 3 | 2 of 2 | 3 of 5 | | Better Stack | 5th | 3 of 3 | 1 of 2 | 4 of 5 | | New Relic | 6th | 1 of 3 | 1 of 2 | 2 of 5 | | Dynatrace | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about log aggregation brands - Asked ChatGPT "Which log aggregation tool should I use in New Zealand?": 1. Grafana, 2. Datadog, 3. Elastic, 4. Better Stack - Asked ChatGPT "What are the best log aggregation tools in New Zealand?": 1. Datadog, 2. Elastic, 3. Grafana, 4. Splunk, 5. New Relic, 6. Better Stack - Asked ChatGPT "What's the best log aggregation tool in New Zealand for a small dev team?": 1. Grafana, 2. Better Stack - Searched Google, AI Overview "log aggregation tools": 1. Elastic, 2. Grafana, 3. Datadog, 4. Splunk, 5. Better Stack - Searched Google, AI Overview "devops logging tools": 1. Elastic, 2. Grafana, 3. Splunk, 4. Datadog, 5. New Relic Not named in any answer: Dynatrace. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand log aggregation brands in September 2026? - In September 2026, Dynatrace overtook New Relic to rank 3rd among log aggregation brands in New Zealand, with 13.1% of the searches. - Elastic’s share of searches among log aggregation brands in New Zealand has gained ground for 3 months in a row, from 6.4% to 7.6% in September 2026. - Estimated monthly branded searches for New Relic in New Zealand fell 45.8% over 12 measured months, from 480 to 260 in September 2026. ## Month by month | Month | Elastic estimated searches | Elastic Share of Search | Elastic rank | New Relic estimated searches | New Relic Share of Search | New Relic rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 200 | 8.8% | 5 | 480 | 21.2% | 3 | | Nov 2025 | 170 | 7.3% | 5 | 480 | 20.7% | 3 | | Dec 2025 | 120 | 7.7% | 5 | 260 | 16.8% | 3 | | Jan 2026 | 150 | 8.3% | 5 | 320 | 17.8% | 3 | | Feb 2026 | 130 | 6.3% | 5 | 320 | 15.6% | 3 | | Mar 2026 | 160 | 6.9% | 6 | 390 | 16.9% | 3 | | Apr 2026 | 140 | 7.4% | 5 | 260 | 13.8% | 3 | | May 2026 | 130 | 5.9% | 6 | 260 | 11.9% | 4 | | Jun 2026 | 130 | 6.4% | 6 | 320 | 15.8% | 3 | | Jul 2026 | 130 | 6.6% | 6 | 260 | 13.1% | 3 | | Aug 2026 | 140 | 7.2% | 5 | 260 | 13.3% | 3 | | Sep 2026 | 150 | 7.6% | 5 | 260 | 13.1% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using Elastic’s and New Relic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Elastic**: Measured on the search terms “elastic stack” and “elk stack”, summed into one figure. - **New Relic**: Measured on the search terms “new relic” and “newrelic”, summed into one figure. - [Elastic profile](/demand/nz/brands/elastic-search) - [New Relic profile](/demand/nz/brands/new-relic) - [All log aggregation brands in New Zealand](/demand/nz/categories/nz-log-aggregation-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Elastic or New Relic more popular in search? In September 2026, New Relic had more branded searches than Elastic among log aggregation brands in New Zealand. New Relic had about 260 branded searches, while Elastic had 150. New Relic made up 13.1% of all log aggregation brand searches we track, and Elastic accounted for 7.6%. ## Cite this page Brandwave. "Elastic vs New Relic: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/elastic-search-vs-new-relic This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/elastic-search-vs-new-relic. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.