--- title: "Eco By Sonya vs Isle of Paradise: Which is searched more in New Zealand?" description: "Is Eco By Sonya or Isle of Paradise more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the self-tan brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/eco-by-sonya-vs-isle-of-paradise" publisher: "Brandwave" --- # Eco By Sonya vs Isle of Paradise: Which is searched more in New Zealand? Is Eco By Sonya or Isle of Paradise more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the self-tan brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Eco By Sonya and Isle of Paradise - **Competitive set**: self-tan brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Eco By Sonya Share of Search**: 9.3% - **Isle of Paradise Share of Search**: 5.8% ## Is Eco By Sonya or Isle of Paradise more popular in search? - In September 2026, Eco By Sonya had more branded searches than Isle of Paradise among self-tan brands in New Zealand. Eco By Sonya had about 1,000 branded searches, while Isle of Paradise had 630. Eco By Sonya made up 9.3% of all self-tan brand searches we track, and Isle of Paradise accounted for 5.8%. - Eco By Sonya was ahead of Isle of Paradise in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Eco By Sonya’s share of searches among self-tan brands in New Zealand moved from 7.8% to 9.3%, and its estimated monthly branded searches moved from 880 to 1K. - Across the 12 months ending September 2026, Isle of Paradise’s share of searches among self-tan brands in New Zealand moved from 2.8% to 5.8%, and its estimated monthly branded searches moved from 310 to 630. ## Top self-tan brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Eco By Sonya was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Isle of Paradise did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Bondi Sands | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Loving Tan | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | St.Tropez | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Eco By Sonya | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | Bali Body | 5th | 0 of 3 | 1 of 2 | 1 of 5 | | Coco & Eve | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | Tanologist | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | Eco Tan | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Isle of Paradise | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Tan-Luxe | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about self-tan brands - Asked ChatGPT "Which self-tan brand should I buy in New Zealand?": 1. Bondi Sands, 2. Loving Tan, 3. St.Tropez - Asked ChatGPT "What are the best self-tan brands in New Zealand?": 1. Bondi Sands, 2. Loving Tan, 3. St.Tropez, 4. Eco By Sonya, 5. Coco & Eve - Asked ChatGPT "What's the best self-tan brand in New Zealand for easy tanning?": 1. Bondi Sands, 2. Loving Tan - Searched Google, AI Overview "best self tan": 1. St.Tropez, 2. Loving Tan, 3. Bali Body, 4. Bondi Sands, 5. Tanologist - Searched Google, AI Overview "fake tan nz": 1. Bondi Sands, 2. Eco By Sonya Not named in any answer: Eco Tan, Isle of Paradise and Tan-Luxe. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand self-tan brands in September 2026? - In September 2026, Loving Tan overtook Eco By Sonya to rank 2nd among self-tan brands in New Zealand, with 13.7% of the searches. - In September 2026, Isle of Paradise overtook Coco & Eve to rank 7th among self-tan brands in New Zealand, with 5.8% of the searches. - In September 2026, Bali Body overtook Eco By Sonya to rank 3rd among self-tan brands in New Zealand, with 12.2% of the searches. - In September 2026, Eco By Sonya lost share of searches among self-tan brands in New Zealand, from 19.6% to 9.3%. ## Month by month | Month | Eco By Sonya estimated searches | Eco By Sonya Share of Search | Eco By Sonya rank | Isle of Paradise estimated searches | Isle of Paradise Share of Search | Isle of Paradise rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 880 | 7.8% | 6 | 310 | 2.8% | 8 | | Nov 2025 | 1.3K | 10.1% | 4 | 250 | 2% | 8 | | Dec 2025 | 1K | 9.2% | 5 | 290 | 2.7% | 7 | | Jan 2026 | 880 | 10.6% | 5 | 220 | 2.6% | 8 | | Feb 2026 | 590 | 8.5% | 6 | 190 | 2.7% | 7 | | Mar 2026 | 720 | 10.8% | 4 | 160 | 2.4% | 8 | | Apr 2026 | 720 | 10.5% | 3 | 170 | 2.5% | 8 | | May 2026 | 880 | 12.5% | 3 | 170 | 2.4% | 8 | | Jun 2026 | 880 | 11.4% | 4 | 90 | 1.2% | 8 | | Jul 2026 | 1K | 12.7% | 4 | 120 | 1.5% | 8 | | Aug 2026 | 1.9K | 19.6% | 2 | 100 | 1% | 8 | | Sep 2026 | 1K | 9.3% | 5 | 630 | 5.8% | 7 | ## How each brand is measured Brandwave collects information about searches that people make online using Eco By Sonya’s and Isle of Paradise’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Eco By Sonya**: Measured on the search term “eco by sonya”. - **Isle of Paradise**: Measured on the search terms “isle of paradise”, “isle of paradise mousse”, “isle of paradise tan” and “isle of paradise tanner”, summed into one figure. - [Eco By Sonya profile](/demand/nz/brands/eco-by-sonya) - [Isle of Paradise profile](/demand/nz/brands/isle-of-paradise) - [All self-tan brands in New Zealand](/demand/nz/categories/nz-self-tan-brands): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Eco By Sonya or Isle of Paradise more popular in search? In September 2026, Eco By Sonya had more branded searches than Isle of Paradise among self-tan brands in New Zealand. Eco By Sonya had about 1,000 branded searches, while Isle of Paradise had 630. Eco By Sonya made up 9.3% of all self-tan brand searches we track, and Isle of Paradise accounted for 5.8%. ## Cite this page Brandwave. "Eco By Sonya vs Isle of Paradise: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/eco-by-sonya-vs-isle-of-paradise This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/eco-by-sonya-vs-isle-of-paradise. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.