---
title: "Eco By Sonya vs Eco Tan: Which is searched more in New Zealand?"
description: "Is Eco By Sonya or Eco Tan more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the self-tan brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/eco-by-sonya-vs-eco-tan"
publisher: "Brandwave"
---

# Eco By Sonya vs Eco Tan: Which is searched more in New Zealand?

Is Eco By Sonya or Eco Tan more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the self-tan brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Eco By Sonya and Eco Tan
- **Competitive set**: self-tan brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Eco By Sonya Share of Search**: 9.3%
- **Eco Tan Share of Search**: 7.1%

## Is Eco By Sonya or Eco Tan more popular in search?

- In September 2026, Eco By Sonya had more branded searches than Eco Tan among self-tan brands in New Zealand. Eco By Sonya had about 1,000 branded searches, while Eco Tan had 770. Eco By Sonya made up 9.3% of all self-tan brand searches we track, and Eco Tan accounted for 7.1%.
- The lead changed hands once in the 12 months ending September 2026: Eco By Sonya took it in March 2026.
- Across the 12 months ending September 2026, Eco By Sonya’s share of searches among self-tan brands in New Zealand moved from 7.8% to 9.3%, and its estimated monthly branded searches moved from 880 to 1K.
- Across the 12 months ending September 2026, Eco Tan’s share of searches among self-tan brands in New Zealand moved from 14.6% to 7.1%, and its estimated monthly branded searches moved from 1.6K to 770.

## Top self-tan brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Eco By Sonya was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Eco Tan did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Bondi Sands | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Loving Tan | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| St.Tropez | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Eco By Sonya | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| Bali Body | 5th | 0 of 3 | 1 of 2 | 1 of 5 |
| Coco & Eve | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| Tanologist | 6th | 0 of 3 | 1 of 2 | 1 of 5 |
| Eco Tan | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Isle of Paradise | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Tan-Luxe | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about self-tan brands

- Asked ChatGPT "Which self-tan brand should I buy in New Zealand?": 1. Bondi Sands, 2. Loving Tan, 3. St.Tropez
- Asked ChatGPT "What are the best self-tan brands in New Zealand?": 1. Bondi Sands, 2. Loving Tan, 3. St.Tropez, 4. Eco By Sonya, 5. Coco & Eve
- Asked ChatGPT "What's the best self-tan brand in New Zealand for easy tanning?": 1. Bondi Sands, 2. Loving Tan
- Searched Google, AI Overview "best self tan": 1. St.Tropez, 2. Loving Tan, 3. Bali Body, 4. Bondi Sands, 5. Tanologist
- Searched Google, AI Overview "fake tan nz": 1. Bondi Sands, 2. Eco By Sonya

Not named in any answer: Eco Tan, Isle of Paradise and Tan-Luxe.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand self-tan brands in September 2026?

- In September 2026, Loving Tan overtook Eco By Sonya to rank 2nd among self-tan brands in New Zealand, with 13.7% of the searches.
- In September 2026, Bali Body overtook Eco By Sonya to rank 3rd among self-tan brands in New Zealand, with 12.2% of the searches.
- In September 2026, Eco By Sonya lost share of searches among self-tan brands in New Zealand, from 19.6% to 9.3%.
- In September 2026, Eco Tan lost share of searches among self-tan brands in New Zealand, from 9.4% to 7.1%.

## Month by month

| Month | Eco By Sonya estimated searches | Eco By Sonya Share of Search | Eco By Sonya rank | Eco Tan estimated searches | Eco Tan Share of Search | Eco Tan rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 880 | 7.8% | 6 | 1.6K | 14.6% | 2 |
| Nov 2025 | 1.3K | 10.1% | 4 | 1.9K | 15.2% | 2 |
| Dec 2025 | 1K | 9.2% | 5 | 1.4K | 12.4% | 2 |
| Jan 2026 | 880 | 10.6% | 5 | 910 | 10.9% | 4 |
| Feb 2026 | 590 | 8.5% | 6 | 610 | 8.8% | 5 |
| Mar 2026 | 720 | 10.8% | 4 | 600 | 9% | 6 |
| Apr 2026 | 720 | 10.5% | 3 | 490 | 7.2% | 6 |
| May 2026 | 880 | 12.5% | 3 | 500 | 7.1% | 6 |
| Jun 2026 | 880 | 11.4% | 4 | 610 | 7.9% | 6 |
| Jul 2026 | 1K | 12.7% | 4 | 620 | 7.9% | 6 |
| Aug 2026 | 1.9K | 19.6% | 2 | 910 | 9.4% | 6 |
| Sep 2026 | 1K | 9.3% | 5 | 770 | 7.1% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Eco By Sonya’s and Eco Tan’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Eco By Sonya**: Measured on the search term “eco by sonya”.
- **Eco Tan**: Measured on the search terms “Eco Tan”, “eco tan organic”, “eco tan water” and “ecotan”, summed into one figure.

- [Eco By Sonya profile](/demand/nz/brands/eco-by-sonya)
- [Eco Tan profile](/demand/nz/brands/eco-tan)
- [All self-tan brands in New Zealand](/demand/nz/categories/nz-self-tan-brands): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Eco By Sonya or Eco Tan more popular in search?

In September 2026, Eco By Sonya had more branded searches than Eco Tan among self-tan brands in New Zealand. Eco By Sonya had about 1,000 branded searches, while Eco Tan had 770. Eco By Sonya made up 9.3% of all self-tan brand searches we track, and Eco Tan accounted for 7.1%.

## Cite this page

Brandwave. "Eco By Sonya vs Eco Tan: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/eco-by-sonya-vs-eco-tan

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/eco-by-sonya-vs-eco-tan. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
