---
title: "Easy Freight vs Mondiale VGL: Which is searched more in New Zealand?"
description: "Is Easy Freight or Mondiale VGL more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Customs brokers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/easy-freight-vs-mondiale-vgl"
publisher: "Brandwave"
---

# Easy Freight vs Mondiale VGL: Which is searched more in New Zealand?

Is Easy Freight or Mondiale VGL more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Customs brokers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Easy Freight and Mondiale VGL
- **Competitive set**: Customs brokers
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Easy Freight Share of Search**: 0.23%
- **Mondiale VGL Share of Search**: 2.9%

## Is Easy Freight or Mondiale VGL more popular in search?

- In September 2026, Mondiale VGL had more branded searches than Easy Freight among customs brokers in New Zealand. Mondiale VGL had about 1,390 branded searches, while Easy Freight had 110. Mondiale VGL made up 2.9% of all customs broker searches we track, and Easy Freight accounted for 0.23%.
- Mondiale VGL was ahead of Easy Freight in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Easy Freight’s share of searches among customs brokers in New Zealand moved from 0.18% to 0.23%, and its estimated monthly branded searches moved from 90 to 110.
- Across the 12 months ending September 2026, Mondiale VGL’s share of searches among customs brokers in New Zealand moved from 2.7% to 2.9%, and its estimated monthly branded searches held steady at 1.4K.

## Top customs brokers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Easy Freight appeared in all five answers. Mondiale VGL was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Easy Freight was listed before Mondiale VGL in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Easy Freight | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Just Customs | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Mainfreight | 3rd | 1 of 3 | 2 of 2 | 3 of 5 |
| Rocket Freight International | 4th | 3 of 3 | 0 of 2 | 3 of 5 |
| Platinum Freight | 5th | 0 of 3 | 2 of 2 | 2 of 5 |
| Mondiale VGL | 6th | 2 of 3 | 0 of 2 | 2 of 5 |
| DHL | 7th | 1 of 3 | 0 of 2 | 1 of 5 |
| FedEx | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about customs brokers

- Asked ChatGPT "Which customs broker should I hire in New Zealand?": 1. Easy Freight, 2. Just Customs, 3. Rocket Freight International
- Asked ChatGPT "What are the best customs brokers in New Zealand?": 1. Easy Freight, 2. Just Customs, 3. Rocket Freight International, 4. Mainfreight, 5. DHL, 6. Mondiale VGL
- Asked ChatGPT "What's the best customs broker in New Zealand for an import business?": 1. Easy Freight, 2. Just Customs, 3. Rocket Freight International, 4. Mondiale VGL
- Searched Google, AI Overview "customs brokers nz": 1. Easy Freight, 2. Mainfreight, 3. Just Customs, 4. Platinum Freight
- Searched Google, AI Overview "import broker nz": 1. Mainfreight, 2. Easy Freight, 3. Just Customs, 4. Platinum Freight

Not named in any answer: FedEx.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand customs brokers in September 2026?

- In September 2026, Mondiale VGL lost share of searches among customs brokers in New Zealand, from 3.6% to 2.9%.
- Estimated monthly branded searches for Easy Freight in New Zealand rose 22.2% over 12 measured months, from 90 to 110 in September 2026.

## Month by month

| Month | Easy Freight estimated searches | Easy Freight Share of Search | Easy Freight rank | Mondiale VGL estimated searches | Mondiale VGL Share of Search | Mondiale VGL rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 90 | 0.18% | 6 | 1.4K | 2.7% | 4 |
| Nov 2025 | 70 | 0.13% | 6 | 1.4K | 2.6% | 4 |
| Dec 2025 | 70 | 0.13% | 6 | 1.4K | 2.5% | 4 |
| Jan 2026 | 110 | 0.23% | 6 | 1.1K | 2.2% | 4 |
| Feb 2026 | 90 | 0.19% | 6 | 1.1K | 2.2% | 4 |
| Mar 2026 | 110 | 0.2% | 6 | 1.4K | 2.5% | 4 |
| Apr 2026 | 140 | 0.29% | 6 | 1.4K | 2.9% | 4 |
| May 2026 | 110 | 0.23% | 6 | 1.4K | 2.9% | 4 |
| Jun 2026 | 110 | 0.23% | 6 | 1.7K | 3.4% | 4 |
| Jul 2026 | 110 | 0.23% | 6 | 1.4K | 2.9% | 4 |
| Aug 2026 | 110 | 0.23% | 6 | 1.7K | 3.6% | 4 |
| Sep 2026 | 110 | 0.23% | 6 | 1.4K | 2.9% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Easy Freight’s and Mondiale VGL’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Easy Freight**: Measured on the search term “easy freight”.
- **Mondiale VGL**: Measured on the search terms “mondiale freight” and “mondiale vgl”, summed into one figure.

- [Easy Freight profile](/demand/nz/brands/easy-freight)
- [Mondiale VGL profile](/demand/nz/brands/mondiale-vgl)
- [All customs brokers in New Zealand](/demand/nz/categories/nz-customs-brokers): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Easy Freight or Mondiale VGL more popular in search?

In September 2026, Mondiale VGL had more branded searches than Easy Freight among customs brokers in New Zealand. Mondiale VGL had about 1,390 branded searches, while Easy Freight had 110. Mondiale VGL made up 2.9% of all customs broker searches we track, and Easy Freight accounted for 0.23%.

## Cite this page

Brandwave. "Easy Freight vs Mondiale VGL: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/easy-freight-vs-mondiale-vgl

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/easy-freight-vs-mondiale-vgl. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
