---
title: "Dynatrace vs Splunk: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Dynatrace or Splunk? Compare estimated monthly branded-search demand and Share of Search inside the Application monitoring tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/dynatrace-vs-splunk"
publisher: "Brandwave"
---

# Dynatrace vs Splunk: Which is more popular by branded search in New Zealand?

Which is more popular in search, Dynatrace or Splunk? Compare estimated monthly branded-search demand and Share of Search inside the Application monitoring tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Dynatrace and Splunk
- **Competitive set**: Application monitoring tools
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Dynatrace Share of Search**: 9%
- **Splunk Share of Search**: 16%

## Which is more popular in search, Dynatrace or Splunk?

- In August 2026, Splunk had more branded searches than Dynatrace among application monitoring tools in New Zealand. Splunk was estimated to have 480 branded searches compared to Dynatrace’s 270, and held a 16% Share of Search versus Dynatrace’s 9%.
- Splunk was ahead of Dynatrace in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Dynatrace’s estimated Share of Search among application monitoring tools in New Zealand moved from 8.5% to 9%, and its estimated monthly branded searches held steady at 270.
- Across the 11 months ending August 2026, Splunk’s estimated Share of Search among application monitoring tools in New Zealand moved from 16.6% to 16%, and its estimated monthly branded searches moved from 530 to 480.

## How did search popularity change for New Zealand application monitoring tools in August 2026?

- In August 2026, Dynatrace gained estimated Share of Search among application monitoring tools in New Zealand, from 8.3% to 9%.
- In August 2026, Splunk lost estimated Share of Search among application monitoring tools in New Zealand, from 17.2% to 16%.

## Month by month

| Month | Dynatrace estimated searches | Dynatrace Share of Search | Dynatrace rank | Splunk estimated searches | Splunk Share of Search | Splunk rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 270 | 8.5% | 5 | 530 | 16.6% | 3 |
| Nov 2025 | 250 | 7.4% | 5 | 650 | 19.3% | 3 |
| Dec 2025 | 210 | 8.5% | 5 | 440 | 17.7% | 3 |
| Jan 2026 | 200 | 7.5% | 5 | 460 | 17.4% | 3 |
| Feb 2026 | 250 | 8.3% | 5 | 560 | 18.7% | 3 |
| Mar 2026 | 320 | 9.5% | 5 | 610 | 18.1% | 3 |
| Apr 2026 | 250 | 8.6% | 5 | 570 | 19.5% | 3 |
| May 2026 | 300 | 9.3% | 4 | 530 | 16.4% | 3 |
| Jun 2026 | 240 | 7.8% | 5 | 500 | 16.3% | 3 |
| Jul 2026 | 250 | 8.3% | 5 | 520 | 17.2% | 3 |
| Aug 2026 | 270 | 9% | 5 | 480 | 16% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Dynatrace’s and Splunk’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Dynatrace**: Measured on the search terms “dynatrace”, “dynatrace apm”, “dynatrace com”, “dynatrace monitoring”, “dynatrace near me”, “dynatrace new zealand”, “dynatrace nz” and “dynatrace observability”, summed into one figure.
- **Splunk**: Measured on the search terms “splunk”, “splunk apm”, “splunk com”, “splunk monitoring”, “splunk near me”, “splunk nz”, “splunk observability”, “splunk online” and “splunk siem”, summed into one figure.

- [Dynatrace profile](/demand/nz/brands/dynatrace)
- [Splunk profile](/demand/nz/brands/splunk)
- [All application monitoring tools in New Zealand](/demand/nz/categories/nz-application-monitoring-tools): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Dynatrace or Splunk?

In August 2026, Splunk had more branded searches than Dynatrace among application monitoring tools in New Zealand. Splunk was estimated to have 480 branded searches compared to Dynatrace’s 270, and held a 16% Share of Search versus Dynatrace’s 9%.

## Cite this page

Brandwave. "Dynatrace vs Splunk: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/dynatrace-vs-splunk

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/dynatrace-vs-splunk. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.