--- title: "Microsoft Dynamics 365 vs Odoo: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Microsoft Dynamics 365 or Odoo? Compare estimated monthly branded-search demand and Share of Search inside the ERP software set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/dynamics-365-vs-odoo" publisher: "Brandwave" --- # Microsoft Dynamics 365 vs Odoo: Which is more popular by branded search in New Zealand? Which is more popular in search, Microsoft Dynamics 365 or Odoo? Compare estimated monthly branded-search demand and Share of Search inside the ERP software set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Microsoft Dynamics 365 and Odoo - **Competitive set**: ERP software - **Market**: New Zealand - **Month measured**: Aug 2026 - **Microsoft Dynamics 365 Share of Search**: 29.4% - **Odoo Share of Search**: 32.2% ## Which is more popular in search, Microsoft Dynamics 365 or Odoo? - In August 2026, Odoo had more branded searches than Microsoft Dynamics 365 among ERP software in New Zealand. Odoo was estimated to have 2.5K branded searches compared to Microsoft Dynamics 365’s 2.3K, and held a 32.2% Share of Search versus Microsoft Dynamics 365’s 29.4%. - The lead changed hands 2 times in the 11 months ending August 2026: Microsoft Dynamics 365 took it in February 2026, Odoo took it in April 2026. - Across the 11 months ending August 2026, Microsoft Dynamics 365’s estimated Share of Search among ERP software in New Zealand moved from 27.3% to 29.4%, and its estimated monthly branded searches moved from 2K to 2.3K. - Across the 11 months ending August 2026, Odoo’s estimated Share of Search among ERP software in New Zealand moved from 27.9% to 32.2%, and its estimated monthly branded searches moved from 2K to 2.5K. ## How did search popularity change for New Zealand ERP software in August 2026? - In August 2026, Microsoft Dynamics 365 gained estimated Share of Search among ERP software in New Zealand, from 28.4% to 29.4%. - In August 2026, Odoo lost estimated Share of Search among ERP software in New Zealand, from 34.9% to 32.2%. ## Month by month | Month | Microsoft Dynamics 365 estimated searches | Microsoft Dynamics 365 Share of Search | Microsoft Dynamics 365 rank | Odoo estimated searches | Odoo Share of Search | Odoo rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 2K | 27.3% | 3 | 2K | 27.9% | 2 | | Nov 2025 | 1.9K | 27.1% | 3 | 2.1K | 29.8% | 2 | | Dec 2025 | 1.3K | 24.2% | 3 | 1.7K | 31.3% | 2 | | Jan 2026 | 1.7K | 26.9% | 3 | 2K | 31.7% | 1 | | Feb 2026 | 2.2K | 30.5% | 1 | 2.1K | 28.7% | 2 | | Mar 2026 | 2.5K | 29.7% | 1 | 2.2K | 26.5% | 3 | | Apr 2026 | 2K | 29.1% | 3 | 2K | 29.5% | 2 | | May 2026 | 2.4K | 28% | 3 | 2.4K | 28.6% | 2 | | Jun 2026 | 2.4K | 27.8% | 3 | 2.5K | 28.5% | 2 | | Jul 2026 | 2.2K | 28.4% | 2 | 2.7K | 34.9% | 1 | | Aug 2026 | 2.3K | 29.4% | 2 | 2.5K | 32.2% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Microsoft Dynamics 365’s and Odoo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Microsoft Dynamics 365**: Measured on the search terms “business central”, “dynamics 365”, “dynamics 365 business central”, “dynamics 365 crm”, “dynamics 365 finance operations”, “dynamics 365 sales”, “microsoft business central”, “microsoft dynamics 365 erp software”, “microsoft dynamics 365 erp system”, “microsoft dynamics 365 nz”, “microsoft dynamics 365 sales”, “microsoft dynamics 365 software”, “ms dynamics 365”, “ms dynamics 365 crm”, “ms dynamics 365 erp”, “ms dynamics 365 pricing” and “msft dynamics 365”, summed into one figure. - **Odoo**: Measured on the search terms “odoo”, “odoo application”, “odoo appstore”, “odoo com”, “odoo erp”, “odoo erp system”, “odoo near me”, “odoo new zealand”, “odoo nz”, “odoo online”, “odoo openerp” and “odoo pricing”, summed into one figure. - [Microsoft Dynamics 365 profile](/demand/nz/brands/dynamics-365) - [Odoo profile](/demand/nz/brands/odoo) - [All ERP software in New Zealand](/demand/nz/categories/nz-erp-software): The set both shares are measured inside, 6 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Microsoft Dynamics 365 or Odoo? In August 2026, Odoo had more branded searches than Microsoft Dynamics 365 among ERP software in New Zealand. Odoo was estimated to have 2.5K branded searches compared to Microsoft Dynamics 365’s 2.3K, and held a 32.2% Share of Search versus Microsoft Dynamics 365’s 29.4%. ## Cite this page Brandwave. "Microsoft Dynamics 365 vs Odoo: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/dynamics-365-vs-odoo This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/dynamics-365-vs-odoo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.