---
title: "Duncan Cotterill vs Gascoigne Wicks: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Duncan Cotterill or Gascoigne Wicks? Compare estimated monthly branded-search demand and Share of Search inside the Blenheim law firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/duncan-cotterill-vs-gascoigne-wicks"
publisher: "Brandwave"
---

# Duncan Cotterill vs Gascoigne Wicks: Which is more popular by branded search in New Zealand?

Which is more popular in search, Duncan Cotterill or Gascoigne Wicks? Compare estimated monthly branded-search demand and Share of Search inside the Blenheim law firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Duncan Cotterill and Gascoigne Wicks
- **Competitive set**: Blenheim law firms
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Duncan Cotterill Share of Search**: 83.9%
- **Gascoigne Wicks Share of Search**: 5.2%

## Which is more popular in search, Duncan Cotterill or Gascoigne Wicks?

- In August 2026, Duncan Cotterill had more branded searches than Gascoigne Wicks among blenheim law firms in New Zealand. Duncan Cotterill was estimated to have 5.9K branded searches compared to Gascoigne Wicks’ 370, and held an 83.9% Share of Search versus Gascoigne Wicks’ 5.2%.
- Duncan Cotterill was ahead of Gascoigne Wicks in every measured month of the 11 months ending August 2026.
- Across the 5 months ending August 2026, Duncan Cotterill’s estimated Share of Search among blenheim law firms in New Zealand moved from 81.1% to 83.9%, and its estimated monthly branded searches moved from 5.8K to 5.9K.
- Across the 11 months ending August 2026, Gascoigne Wicks’ estimated Share of Search among blenheim law firms in New Zealand moved from 28.6% to 5.2%, and its estimated monthly branded searches moved from 400 to 370.

## How did search popularity change for New Zealand blenheim law firms in August 2026?

- In August 2026, Duncan Cotterill gained estimated Share of Search among blenheim law firms in New Zealand, from 78.2% to 83.9%.
- In August 2026, Gascoigne Wicks lost estimated Share of Search among blenheim law firms in New Zealand, from 8% to 5.2%.

## Month by month

| Month | Duncan Cotterill estimated searches | Duncan Cotterill Share of Search | Duncan Cotterill rank | Gascoigne Wicks estimated searches | Gascoigne Wicks Share of Search | Gascoigne Wicks rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | — | — | — | 400 | 28.6% | 1 |
| Nov 2025 | — | — | — | 380 | 29.5% | 1 |
| Dec 2025 | — | — | — | 370 | 30.6% | 1 |
| Jan 2026 | — | — | — | 310 | 25.4% | 2 |
| Feb 2026 | — | — | — | 440 | 30.6% | 1 |
| Mar 2026 | — | — | — | 490 | 32% | 1 |
| Apr 2026 | 5.8K | 81.1% | 1 | 420 | 5.8% | 2 |
| May 2026 | 6.1K | 82.4% | 1 | 440 | 5.9% | 2 |
| Jun 2026 | 5.2K | 78% | 1 | 470 | 7.1% | 2 |
| Jul 2026 | 5K | 78.2% | 1 | 510 | 8% | 2 |
| Aug 2026 | 5.9K | 83.9% | 1 | 370 | 5.2% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Duncan Cotterill’s and Gascoigne Wicks’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Duncan Cotterill**: Measured on the search terms “Duncan Cotterill”, “duncan cotterill auckland”, “duncan cotterill blenheim”, “duncan cotterill chch”, “duncan cotterill christchurch”, “duncan cotterill lawyers”, “duncan cotterill nelson”, “duncan cotterill nz”, “duncan cotterill queenstown”, “duncan cotterill wellington” and “duncancotterill”, summed into one figure.
- **Gascoigne Wicks**: Measured on the search terms “gascoigne wicks”, “gascoigne wicks blenheim” and “gascoigne wicks nz”, summed into one figure.

- [Duncan Cotterill profile](/demand/nz/brands/duncan-cotterill)
- [Gascoigne Wicks profile](/demand/nz/brands/gascoigne-wicks)
- [All blenheim law firms in New Zealand](/demand/nz/categories/nz-blenheim-law-firms): The set both shares are measured inside, 7 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Duncan Cotterill or Gascoigne Wicks?

In August 2026, Duncan Cotterill had more branded searches than Gascoigne Wicks among blenheim law firms in New Zealand. Duncan Cotterill was estimated to have 5.9K branded searches compared to Gascoigne Wicks’ 370, and held an 83.9% Share of Search versus Gascoigne Wicks’ 5.2%.

## Cite this page

Brandwave. "Duncan Cotterill vs Gascoigne Wicks: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/duncan-cotterill-vs-gascoigne-wicks

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/duncan-cotterill-vs-gascoigne-wicks. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.