--- title: "Dunbar Sloane vs Webb's: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Dunbar Sloane or Webb's? Compare estimated monthly branded-search demand and Share of Search inside the Auction houses set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/dunbar-sloane-vs-webbs" publisher: "Brandwave" --- # Dunbar Sloane vs Webb's: Which is more popular by branded search in New Zealand? Which is more popular in search, Dunbar Sloane or Webb's? Compare estimated monthly branded-search demand and Share of Search inside the Auction houses set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Dunbar Sloane and Webb's - **Competitive set**: Auction houses - **Market**: New Zealand - **Month measured**: Aug 2026 - **Dunbar Sloane Share of Search**: 5.9% - **Webb's Share of Search**: 15.9% ## Which is more popular in search, Dunbar Sloane or Webb's? - In August 2026, Webb's had more branded searches than Dunbar Sloane among auction houses in New Zealand. Webb's was estimated to have 28.7K branded searches compared to Dunbar Sloane’s 10.6K, and held a 15.9% Share of Search versus Dunbar Sloane’s 5.9%. - Webb's was ahead of Dunbar Sloane in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Dunbar Sloane’s estimated Share of Search among auction houses in New Zealand moved from 6.7% to 5.9%, and its estimated monthly branded searches moved from 11.5K to 10.6K. - Across the 11 months ending August 2026, Webb's’ estimated Share of Search among auction houses in New Zealand moved from 15.3% to 15.9%, and its estimated monthly branded searches moved from 26.5K to 28.7K. ## How did search popularity change for New Zealand auction houses in August 2026? - In August 2026, Dunbar Sloane lost estimated Share of Search among auction houses in New Zealand, from 7% to 5.9%. ## Month by month | Month | Dunbar Sloane estimated searches | Dunbar Sloane Share of Search | Dunbar Sloane rank | Webb's estimated searches | Webb's Share of Search | Webb's rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 11.5K | 6.7% | 4 | 26.5K | 15.3% | 2 | | Nov 2025 | 9.7K | 5.7% | 4 | 26.5K | 15.4% | 2 | | Dec 2025 | 6.7K | 4.7% | 4 | 21.6K | 15.1% | 2 | | Jan 2026 | 5.7K | 3.3% | 4 | 21.6K | 12.3% | 2 | | Feb 2026 | 10.6K | 6.1% | 4 | 23.5K | 13.5% | 2 | | Mar 2026 | 12.4K | 6.4% | 4 | 26.6K | 13.7% | 2 | | Apr 2026 | 9.7K | 5.7% | 4 | 23.5K | 13.8% | 2 | | May 2026 | 11.8K | 6.5% | 4 | 28.7K | 15.7% | 2 | | Jun 2026 | 10.1K | 5.6% | 4 | 25.6K | 14.3% | 2 | | Jul 2026 | 12.4K | 7% | 4 | 28.8K | 16.3% | 2 | | Aug 2026 | 10.6K | 5.9% | 4 | 28.7K | 15.9% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Dunbar Sloane’s and Webb's’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Dunbar Sloane**: Measured on the search terms “dunbar sloane”, “dunbar sloane art auction”, “dunbar sloane auction”, “dunbar sloane near me”, “dunbarsloane” and “dunbarsloane co nz”, summed into one figure. - **Webb's**: Measured on the search terms “webb's”, “webbs”, “webbs art auction”, “webbs auction”, “webbs co nz”, “webbs near me”, “webbs nz” and “webbs online”, summed into one figure. - [Dunbar Sloane profile](/demand/nz/brands/dunbar-sloane) - [Webb's profile](/demand/nz/brands/webbs) - [All auction houses in New Zealand](/demand/nz/categories/nz-auction-houses): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Dunbar Sloane or Webb's? In August 2026, Webb's had more branded searches than Dunbar Sloane among auction houses in New Zealand. Webb's was estimated to have 28.7K branded searches compared to Dunbar Sloane’s 10.6K, and held a 15.9% Share of Search versus Dunbar Sloane’s 5.9%. ## Cite this page Brandwave. "Dunbar Sloane vs Webb's: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/dunbar-sloane-vs-webbs This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/dunbar-sloane-vs-webbs. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.