---
title: "Duckett Architecture vs Reform Architecture: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Duckett Architecture or Reform Architecture? Compare estimated monthly branded-search demand and Share of Search inside the Palmerston North architecture firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/duckett-architecture-vs-reform-architecture"
publisher: "Brandwave"
---

# Duckett Architecture vs Reform Architecture: Which is more popular by branded search in New Zealand?

Which is more popular in search, Duckett Architecture or Reform Architecture? Compare estimated monthly branded-search demand and Share of Search inside the Palmerston North architecture firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Duckett Architecture and Reform Architecture
- **Competitive set**: Palmerston North architecture firms
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Duckett Architecture Share of Search**: 25%
- **Reform Architecture Share of Search**: 25%

## Which is more popular in search, Duckett Architecture or Reform Architecture?

- In August 2026, Duckett Architecture and Reform Architecture were level on Share of Search among palmerston north architecture firms in New Zealand, with an estimated 10 branded searches each, at 25% estimated Share of Search each.
- The lead changed hands once in the 11 months ending August 2026: Duckett Architecture took it in March 2026.
- Across the 11 months ending August 2026, Duckett Architecture’s estimated Share of Search among palmerston north architecture firms in New Zealand held steady at 25%, and its estimated monthly branded searches held steady at 10.
- Across the 11 months ending August 2026, Reform Architecture’s estimated Share of Search among palmerston north architecture firms in New Zealand held steady at 25%, and its estimated monthly branded searches held steady at 10.

## How did search popularity change for New Zealand palmerston north architecture firms in August 2026?

- In August 2026, Reform Architecture gained estimated Share of Search among palmerston north architecture firms in New Zealand, from 16.7% to 25%.
- In August 2026, Duckett Architecture lost estimated Share of Search among palmerston north architecture firms in New Zealand, from 33.3% to 25%.

## Month by month

| Month | Duckett Architecture estimated searches | Duckett Architecture Share of Search | Duckett Architecture rank | Reform Architecture estimated searches | Reform Architecture Share of Search | Reform Architecture rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 10 | 25% | 2 | 10 | 25% | 3 |
| Nov 2025 | 20 | 40% | 1 | 20 | 40% | 2 |
| Dec 2025 | 10 | 25% | 2 | 20 | 50% | 1 |
| Jan 2026 | 10 | 33.3% | 1 | 10 | 33.3% | 3 |
| Feb 2026 | 10 | 33.3% | 1 | 10 | 33.3% | 3 |
| Mar 2026 | 20 | 50% | 1 | 10 | 25% | 3 |
| Apr 2026 | 10 | 33.3% | 1 | 10 | 33.3% | 3 |
| May 2026 | 10 | 33.3% | 1 | 10 | 33.3% | 3 |
| Jun 2026 | 10 | 25% | 2 | 10 | 25% | 3 |
| Jul 2026 | 20 | 33.3% | 2 | 10 | 16.7% | 3 |
| Aug 2026 | 10 | 25% | 2 | 10 | 25% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Duckett Architecture’s and Reform Architecture’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Duckett Architecture**: Measured on the search term “duckett architecture”.
- **Reform Architecture**: Measured on the search term “reform architecture”.

- [Duckett Architecture profile](/demand/nz/brands/duckett-architecture)
- [Reform Architecture profile](/demand/nz/brands/reform-architecture)
- [All palmerston north architecture firms in New Zealand](/demand/nz/locations/palmerston-north/architecture-firms): The set both shares are measured inside, 3 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Duckett Architecture or Reform Architecture?

In August 2026, Duckett Architecture and Reform Architecture were level on Share of Search among palmerston north architecture firms in New Zealand, with an estimated 10 branded searches each, at 25% estimated Share of Search each.

## Cite this page

Brandwave. "Duckett Architecture vs Reform Architecture: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/duckett-architecture-vs-reform-architecture

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/duckett-architecture-vs-reform-architecture. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.