--- title: "Dubzz Digital Marketing vs RD Digital: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Dubzz Digital Marketing or RD Digital? Compare estimated monthly branded-search demand and Share of Search inside the Rotorua digital marketing agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/dubzz-digital-marketing-vs-rd-digital" publisher: "Brandwave" --- # Dubzz Digital Marketing vs RD Digital: Which is more popular by branded search in New Zealand? Which is more popular in search, Dubzz Digital Marketing or RD Digital? Compare estimated monthly branded-search demand and Share of Search inside the Rotorua digital marketing agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Dubzz Digital Marketing and RD Digital - **Competitive set**: Rotorua digital marketing agencies - **Market**: New Zealand - **Month measured**: Aug 2026 - **Dubzz Digital Marketing Share of Search**: 9.1% - **RD Digital Share of Search**: 18.2% ## Which is more popular in search, Dubzz Digital Marketing or RD Digital? - In August 2026, RD Digital had more branded searches than Dubzz Digital Marketing among rotorua digital marketing agencies in New Zealand. RD Digital was estimated to have 20 branded searches compared to Dubzz Digital Marketing’s 10, and held an 18.2% Share of Search versus Dubzz Digital Marketing’s 9.1%. - The lead changed hands 2 times in the 11 months ending August 2026: Dubzz Digital Marketing took it in December 2025, RD Digital took it in February 2026. - Across the 11 months ending August 2026, Dubzz Digital Marketing’s estimated Share of Search among rotorua digital marketing agencies in New Zealand moved from 14.3% to 9.1%, and its estimated monthly branded searches moved from 20 to 10. - Across the 11 months ending August 2026, RD Digital’s estimated Share of Search among rotorua digital marketing agencies in New Zealand moved from 28.6% to 18.2%, and its estimated monthly branded searches moved from 40 to 20. ## How did search popularity change for New Zealand rotorua digital marketing agencies in August 2026? - In August 2026, Dubzz Digital Marketing lost estimated Share of Search among rotorua digital marketing agencies in New Zealand, from 20% to 9.1%. - In August 2026, RD Digital lost estimated Share of Search among rotorua digital marketing agencies in New Zealand, from 26.7% to 18.2%. ## Month by month | Month | Dubzz Digital Marketing estimated searches | Dubzz Digital Marketing Share of Search | Dubzz Digital Marketing rank | RD Digital estimated searches | RD Digital Share of Search | RD Digital rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 20 | 14.3% | 3 | 40 | 28.6% | 2 | | Nov 2025 | 20 | 14.3% | 3 | 60 | 42.9% | 1 | | Dec 2025 | 20 | 25% | 2 | 10 | 12.5% | 3 | | Jan 2026 | 20 | 16.7% | 2 | 10 | 8.3% | 3 | | Feb 2026 | 20 | 12.5% | 3 | 30 | 18.8% | 2 | | Mar 2026 | 10 | 8.3% | 3 | 30 | 25% | 2 | | Apr 2026 | 10 | 8.3% | 3 | 20 | 16.7% | 2 | | May 2026 | 10 | 5.6% | 3 | 50 | 27.8% | 2 | | Jun 2026 | 20 | 9.1% | 3 | 100 | 45.5% | 1 | | Jul 2026 | 30 | 20% | 3 | 40 | 26.7% | 2 | | Aug 2026 | 10 | 9.1% | 3 | 20 | 18.2% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Dubzz Digital Marketing’s and RD Digital’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Dubzz Digital Marketing**: Measured on the search terms “dubzz digital marketing” and “dubzz digital marketing rotorua”, summed into one figure. - **RD Digital**: Measured on the search terms “rd digital” and “rddigital”, summed into one figure. - [Dubzz Digital Marketing profile](/demand/nz/brands/dubzz-digital-marketing) - [RD Digital profile](/demand/nz/brands/rd-digital) - [All rotorua digital marketing agencies in New Zealand](/demand/nz/categories/nz-rotorua-digital-marketing-agencies): The set both shares are measured inside, 4 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Dubzz Digital Marketing or RD Digital? In August 2026, RD Digital had more branded searches than Dubzz Digital Marketing among rotorua digital marketing agencies in New Zealand. RD Digital was estimated to have 20 branded searches compared to Dubzz Digital Marketing’s 10, and held an 18.2% Share of Search versus Dubzz Digital Marketing’s 9.1%. ## Cite this page Brandwave. "Dubzz Digital Marketing vs RD Digital: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/dubzz-digital-marketing-vs-rd-digital This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/dubzz-digital-marketing-vs-rd-digital. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.