--- title: "Domino's vs Pizza Hut: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Domino's or Pizza Hut? Compare estimated monthly branded-search demand and Share of Search inside the Pizza chains set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/dominos-vs-pizza-hut" publisher: "Brandwave" --- # Domino's vs Pizza Hut: Which is more popular by branded search in New Zealand? Which is more popular in search, Domino's or Pizza Hut? Compare estimated monthly branded-search demand and Share of Search inside the Pizza chains set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Domino's and Pizza Hut - **Competitive set**: Pizza chains - **Market**: New Zealand - **Month measured**: Aug 2026 - **Domino's Share of Search**: 11.6% - **Pizza Hut Share of Search**: 59.6% ## Which is more popular in search, Domino's or Pizza Hut? - In August 2026, Pizza Hut had more branded searches than Domino's among pizza chains in New Zealand. Pizza Hut was estimated to have 413K branded searches compared to Domino's’ 80.4K, and held a 59.6% Share of Search versus Domino's’ 11.6%. - Pizza Hut was ahead of Domino's in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Domino's’ estimated Share of Search among pizza chains in New Zealand moved from 11.8% to 11.6%, and its estimated monthly branded searches moved from 79.7K to 80.4K. - Across the 11 months ending August 2026, Pizza Hut’s estimated Share of Search among pizza chains in New Zealand moved from 55.1% to 59.6%, and its estimated monthly branded searches moved from 371K to 413K. ## How did search popularity change for New Zealand pizza chains in August 2026? - In August 2026, Domino's gained estimated Share of Search among pizza chains in New Zealand, from 11% to 11.6%. - In August 2026, Pizza Hut lost estimated Share of Search among pizza chains in New Zealand, from 61.1% to 59.6%. ## Month by month | Month | Domino's estimated searches | Domino's Share of Search | Domino's rank | Pizza Hut estimated searches | Pizza Hut Share of Search | Pizza Hut rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 79.7K | 11.8% | 3 | 371K | 55.1% | 1 | | Nov 2025 | 75.8K | 11.9% | 3 | 363K | 57.1% | 1 | | Dec 2025 | 81.3K | 11% | 3 | 432K | 58.3% | 1 | | Jan 2026 | 74.2K | 11.6% | 3 | 366K | 57.4% | 1 | | Feb 2026 | 65.5K | 11.9% | 3 | 298K | 54.1% | 1 | | Mar 2026 | 58.8K | 9.7% | 3 | 358K | 59% | 1 | | Apr 2026 | 68.5K | 10.9% | 4 | 365K | 57.9% | 1 | | May 2026 | 68.6K | 10% | 3 | 414K | 60.5% | 1 | | Jun 2026 | 61.2K | 8.3% | 3 | 488K | 66% | 1 | | Jul 2026 | 78.8K | 11% | 3 | 438K | 61.1% | 1 | | Aug 2026 | 80.4K | 11.6% | 3 | 413K | 59.6% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Domino's’ and Pizza Hut’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Domino's**: Measured on the search terms “cheapies dominos”, “domino's”, “domino's deals”, “domino's delivery”, “domino's menu”, “domino's near me”, “dominos”, “dominos alexandra”, “dominos avondale”, “dominos bethlehem”, “dominos botany”, “dominos co nz”, “dominos deals”, “dominos delivery”, “dominos discount vouchers”, “dominos fitzroy”, “dominos henderson”, “dominos hillcrest”, “dominos menu”, “dominos miramar”, “dominos near me”, “dominos new brighton”, “dominos nz”, “dominos online”, “dominos pizza deals”, “dominos pizza delivery”, “dominos pizza near me”, “dominos sandringham”, “dominos shirley”, “dominos vouchers” and “pizza dominos”, summed into one figure. - **Pizza Hut**: Measured on the search terms “pizza hut”, “pizza hut app”, “pizza hut barrington”, “pizza hut deals”, “pizza hut delivery”, “pizza hut delivery deals”, “pizza hut delivery near me”, “pizza hut hamilton”, “pizza hut henderson”, “pizza hut kelston”, “pizza hut lynfield”, “pizza hut meadowbank”, “pizza hut menu”, “pizza hut menu deals”, “pizza hut near me”, “pizza hut nz”, “pizza hut online”, “pizza hut pickup”, “pizza hut royal oak”, “pizza hut shirley”, “pizza hut website”, “pizza hut wellington”, “pizzahut”, “pizzahut deals”, “pizzahut delivery”, “pizzahut menu” and “pizzahut nz”, summed into one figure. - [Domino's profile](/demand/nz/brands/dominos) - [Pizza Hut profile](/demand/nz/brands/pizza-hut) - [All pizza chains in New Zealand](/demand/nz/categories/nz-pizza-chains): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Domino's or Pizza Hut? In August 2026, Pizza Hut had more branded searches than Domino's among pizza chains in New Zealand. Pizza Hut was estimated to have 413K branded searches compared to Domino's’ 80.4K, and held a 59.6% Share of Search versus Domino's’ 11.6%. ## Cite this page Brandwave. "Domino's vs Pizza Hut: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/dominos-vs-pizza-hut This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/dominos-vs-pizza-hut. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.