--- title: "Dolce Gusto vs Nespresso: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Dolce Gusto or Nespresso? Compare estimated monthly branded-search demand and Share of Search inside the Coffee capsule brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/dolce-gusto-vs-nespresso" publisher: "Brandwave" --- # Dolce Gusto vs Nespresso: Which is more popular by branded search in New Zealand? Which is more popular in search, Dolce Gusto or Nespresso? Compare estimated monthly branded-search demand and Share of Search inside the Coffee capsule brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Dolce Gusto and Nespresso - **Competitive set**: Coffee capsule brands - **Market**: New Zealand - **Month measured**: Aug 2026 - **Dolce Gusto Share of Search**: 3.5% - **Nespresso Share of Search**: 73.8% ## Which is more popular in search, Dolce Gusto or Nespresso? - In August 2026, Nespresso had more branded searches than Dolce Gusto among coffee capsule brands in New Zealand. Nespresso was estimated to have 32.2K branded searches compared to Dolce Gusto’s 1.5K, and held a 73.8% Share of Search versus Dolce Gusto’s 3.5%. - Nespresso was ahead of Dolce Gusto in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Dolce Gusto’s estimated Share of Search among coffee capsule brands in New Zealand moved from 3.8% to 3.5%, and its estimated monthly branded searches moved from 1.6K to 1.5K. - Across the 11 months ending August 2026, Nespresso’s estimated Share of Search among coffee capsule brands in New Zealand moved from 81.7% to 73.8%, and its estimated monthly branded searches moved from 34.4K to 32.2K. ## How did search popularity change for New Zealand coffee capsule brands in August 2026? - In August 2026, Nespresso gained estimated Share of Search among coffee capsule brands in New Zealand, from 73.1% to 73.8%. ## Month by month | Month | Dolce Gusto estimated searches | Dolce Gusto Share of Search | Dolce Gusto rank | Nespresso estimated searches | Nespresso Share of Search | Nespresso rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.6K | 3.8% | 3 | 34.4K | 81.7% | 1 | | Nov 2025 | 1.4K | 3.1% | 3 | 37.5K | 83.4% | 1 | | Dec 2025 | 1.7K | 3.3% | 3 | 44K | 85.4% | 1 | | Jan 2026 | 1.4K | 3.2% | 3 | 35.9K | 82.4% | 1 | | Feb 2026 | 1.1K | 2.9% | 3 | 30.3K | 81.3% | 1 | | Mar 2026 | 1.3K | 3.2% | 3 | 30.6K | 78.3% | 1 | | Apr 2026 | 1.6K | 3.9% | 3 | 32K | 78.8% | 1 | | May 2026 | 1.4K | 3.1% | 3 | 35.3K | 76.7% | 1 | | Jun 2026 | 1.4K | 3.4% | 3 | 31.6K | 75.5% | 1 | | Jul 2026 | 1.4K | 3.3% | 3 | 31.9K | 73.1% | 1 | | Aug 2026 | 1.5K | 3.5% | 3 | 32.2K | 73.8% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Dolce Gusto’s and Nespresso’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Dolce Gusto**: Measured on the search terms “dolce gusto”, “dolce gusto capsules”, “dolce gusto cleaning”, “dolce gusto co nz”, “dolce gusto coffee pods”, “dolce gusto near me”, “dolce gusto nz”, “dolce gusto online”, “dolce gusto pods”, “dolcegusto”, “dolcegusto capsules”, “dolcegusto coffee pods”, “dolcegusto nz” and “dolcegusto pods”, summed into one figure. - **Nespresso**: Measured on the search terms “coffee capsules for nespresso”, “creatista plus nespresso”, “descaler for nespresso machine”, “nespresso”, “nespresso beans”, “nespresso capsules”, “nespresso capsules machine”, “nespresso capsules originalline”, “nespresso coffee”, “nespresso coffee machine”, “nespresso coffee pods”, “nespresso com”, “nespresso creatista”, “nespresso descaler”, “nespresso espresso machine”, “nespresso lattissima”, “nespresso machine”, “nespresso near me”, “nespresso nz”, “nespresso online”, “nespresso pods”, “nespresso vertuo”, “nespresso vertuo coffee machine” and “nespresso vertuo machine”, summed into one figure. - [Dolce Gusto profile](/demand/nz/brands/dolce-gusto) - [Nespresso profile](/demand/nz/brands/nespresso) - [All coffee capsule brands in New Zealand](/demand/nz/categories/nz-coffee-capsule-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Dolce Gusto or Nespresso? In August 2026, Nespresso had more branded searches than Dolce Gusto among coffee capsule brands in New Zealand. Nespresso was estimated to have 32.2K branded searches compared to Dolce Gusto’s 1.5K, and held a 73.8% Share of Search versus Dolce Gusto’s 3.5%. ## Cite this page Brandwave. "Dolce Gusto vs Nespresso: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/dolce-gusto-vs-nespresso This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/dolce-gusto-vs-nespresso. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.