---
title: "DKW Recruitment Group vs Fluid Recruitment: Which is searched more in New Zealand?"
description: "Is DKW Recruitment Group or Fluid Recruitment more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Dunedin recruitment agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/dkw-recruitment-group-vs-fluid-recruitment"
publisher: "Brandwave"
---

# DKW Recruitment Group vs Fluid Recruitment: Which is searched more in New Zealand?

Is DKW Recruitment Group or Fluid Recruitment more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Dunedin recruitment agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: DKW Recruitment Group and Fluid Recruitment
- **Competitive set**: Dunedin recruitment agencies
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **DKW Recruitment Group Share of Search**: 3%
- **Fluid Recruitment Share of Search**: 3.7%

## Is DKW Recruitment Group or Fluid Recruitment more popular in search?

- In September 2026, Fluid Recruitment had more branded searches than DKW Recruitment Group among Dunedin recruitment agencies in New Zealand. Fluid Recruitment had about 50 branded searches, while DKW Recruitment Group had 40. Fluid Recruitment made up 3.7% of all Dunedin recruitment agency searches we track, and DKW Recruitment Group accounted for 3%.
- The lead changed hands 2 times in the 12 months ending September 2026: DKW Recruitment Group took it in December 2025, Fluid Recruitment took it in January 2026.
- Across the 12 months ending September 2026, DKW Recruitment Group’s share of searches among Dunedin recruitment agencies in New Zealand moved from 4.5% to 3%, and its estimated monthly branded searches moved from 70 to 40.
- Across the 12 months ending September 2026, Fluid Recruitment’s share of searches among Dunedin recruitment agencies in New Zealand moved from 5.8% to 3.7%, and its estimated monthly branded searches moved from 90 to 50.

## Top Dunedin recruitment agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions, Fluid Recruitment was mentioned in two out of three: in two of the three ChatGPT answers. DKW Recruitment Group did not appear in any of the three answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| Platinum Recruitment | 1st | 3 of 3 | 3 of 3 |
| Your People Recruitment | 2nd | 3 of 3 | 3 of 3 |
| Select Recruitment | 3rd | 2 of 3 | 2 of 3 |
| Fluid Recruitment | 4th | 2 of 3 | 2 of 3 |
| Heights Recruitment | 4th | 2 of 3 | 2 of 3 |
| Adecco | 6th | 2 of 3 | 2 of 3 |
| OneStaff | 7th | 1 of 3 | 1 of 3 |
| DKW Recruitment Group | Not ranked | 0 of 3 | 0 of 3 |
| Hays | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about Dunedin recruitment agencies

- Asked ChatGPT "Which recruitment agency should I hire in Dunedin, New Zealand?": 1. Platinum Recruitment, 2. Your People Recruitment, 3. Heights Recruitment, 4. Fluid Recruitment, 5. Adecco
- Asked ChatGPT "What are the best recruitment agencies in Dunedin, New Zealand?": 1. Platinum Recruitment, 2. Your People Recruitment, 3. Select Recruitment, 4. Fluid Recruitment, 5. OneStaff
- Asked ChatGPT "What's the best recruitment agency in Dunedin, New Zealand for staffing help?": 1. Your People Recruitment, 2. Platinum Recruitment, 3. Select Recruitment, 4. Adecco, 5. Heights Recruitment

Not named in any answer: DKW Recruitment Group and Hays.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand Dunedin recruitment agencies in September 2026?

- In September 2026, DKW Recruitment Group overtook Hays to rank 8th among Dunedin recruitment agencies in New Zealand, with 3% of the searches.
- In September 2026, Fluid Recruitment lost share of searches among Dunedin recruitment agencies in New Zealand, from 5.4% to 3.7%.

## Month by month

| Month | DKW Recruitment Group estimated searches | DKW Recruitment Group Share of Search | DKW Recruitment Group rank | Fluid Recruitment estimated searches | Fluid Recruitment Share of Search | Fluid Recruitment rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 70 | 4.5% | 7 | 90 | 5.8% | 6 |
| Nov 2025 | 40 | 3% | 8 | 90 | 6.7% | 6 |
| Dec 2025 | 210 | 17.8% | 2 | 70 | 5.9% | 7 |
| Jan 2026 | 40 | 3.4% | 8 | 70 | 5.9% | 5 |
| Feb 2026 | 40 | 3.2% | 7 | 70 | 5.6% | 6 |
| Mar 2026 | 40 | 3.1% | 8 | 70 | 5.3% | 6 |
| Apr 2026 | 40 | 3.2% | 9 | 70 | 5.6% | 6 |
| May 2026 | 50 | 4.3% | 7 | 70 | 6% | 5 |
| Jun 2026 | 60 | 4.5% | 7 | 90 | 6.8% | 5 |
| Jul 2026 | 50 | 3.2% | 7 | 110 | 7.1% | 5 |
| Aug 2026 | 30 | 2.3% | 9 | 70 | 5.4% | 5 |
| Sep 2026 | 40 | 3% | 8 | 50 | 3.7% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using DKW Recruitment Group’s and Fluid Recruitment’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **DKW Recruitment Group**: Measured on the search terms “dkw dunedin”, “dkw recruitment”, “dkw recruitment dunedin”, “dkw recruitment group” and “dkw recruitment group dunedin”, summed into one figure.
- **Fluid Recruitment**: Measured on the search term “fluid recruitment”.

- [DKW Recruitment Group profile](/demand/nz/brands/dkw-recruitment-group)
- [Fluid Recruitment profile](/demand/nz/brands/fluid-recruitment)
- [All Dunedin recruitment agencies in New Zealand](/demand/nz/locations/dunedin/recruitment-agencies): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is DKW Recruitment Group or Fluid Recruitment more popular in search?

In September 2026, Fluid Recruitment had more branded searches than DKW Recruitment Group among Dunedin recruitment agencies in New Zealand. Fluid Recruitment had about 50 branded searches, while DKW Recruitment Group had 40. Fluid Recruitment made up 3.7% of all Dunedin recruitment agency searches we track, and DKW Recruitment Group accounted for 3%.

## Cite this page

Brandwave. "DKW Recruitment Group vs Fluid Recruitment: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/dkw-recruitment-group-vs-fluid-recruitment

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/dkw-recruitment-group-vs-fluid-recruitment. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
