--- title: "Digital Neighbour vs Touch Advertising: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Digital Neighbour or Touch Advertising? Compare estimated monthly branded-search demand and Share of Search inside the Kapiti digital marketing agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/digital-neighbour-vs-touch-advertising" publisher: "Brandwave" --- # Digital Neighbour vs Touch Advertising: Which is more popular by branded search in New Zealand? Which is more popular in search, Digital Neighbour or Touch Advertising? Compare estimated monthly branded-search demand and Share of Search inside the Kapiti digital marketing agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Digital Neighbour and Touch Advertising - **Competitive set**: Kapiti digital marketing agencies - **Market**: New Zealand - **Month measured**: Aug 2026 - **Digital Neighbour Share of Search**: 18.2% - **Touch Advertising Share of Search**: 9.1% ## Which is more popular in search, Digital Neighbour or Touch Advertising? - In August 2026, Digital Neighbour had more branded searches than Touch Advertising among kapiti digital marketing agencies in New Zealand. Digital Neighbour was estimated to have 20 branded searches compared to Touch Advertising’s 10, and held an 18.2% Share of Search versus Touch Advertising’s 9.1%. - Digital Neighbour was ahead of Touch Advertising in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Digital Neighbour’s estimated Share of Search among kapiti digital marketing agencies in New Zealand moved from 20% to 18.2%, and its estimated monthly branded searches held steady at 20. - Across the 11 months ending August 2026, Touch Advertising’s estimated Share of Search among kapiti digital marketing agencies in New Zealand moved from 10% to 9.1%, and its estimated monthly branded searches held steady at 10. ## How did search popularity change for New Zealand kapiti digital marketing agencies in August 2026? - In August 2026, Digital Neighbour overtook Ambrose Marketing to rank 2nd among kapiti digital marketing agencies in New Zealand, at 18.2%. - In August 2026, Touch Advertising lost estimated Share of Search among kapiti digital marketing agencies in New Zealand, from 14.3% to 9.1%. ## Month by month | Month | Digital Neighbour estimated searches | Digital Neighbour Share of Search | Digital Neighbour rank | Touch Advertising estimated searches | Touch Advertising Share of Search | Touch Advertising rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 20 | 20% | 3 | 10 | 10% | 4 | | Nov 2025 | 10 | 14.3% | 3 | 10 | 14.3% | 4 | | Dec 2025 | 20 | 33.3% | 1 | 10 | 16.7% | 4 | | Jan 2026 | 40 | 40% | 1 | 10 | 10% | 4 | | Feb 2026 | 70 | 36.8% | 2 | 10 | 5.3% | 4 | | Mar 2026 | 10 | 7.7% | 3 | 10 | 7.7% | 4 | | Apr 2026 | 20 | 20% | 3 | 10 | 10% | 4 | | May 2026 | 30 | 27.3% | 3 | 10 | 9.1% | 4 | | Jun 2026 | 20 | 22.2% | 3 | 10 | 11.1% | 4 | | Jul 2026 | 10 | 14.3% | 3 | 10 | 14.3% | 4 | | Aug 2026 | 20 | 18.2% | 2 | 10 | 9.1% | 4 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Digital Neighbour’s and Touch Advertising’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Digital Neighbour**: Measured on the search term “digital neighbour”. - **Touch Advertising**: Measured on the search term “touch advertising”. - [Digital Neighbour profile](/demand/nz/brands/digital-neighbour) - [Touch Advertising profile](/demand/nz/brands/touch-advertising) - [All kapiti digital marketing agencies in New Zealand](/demand/nz/categories/nz-kapiti-digital-marketing-agencies): The set both shares are measured inside, 4 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Digital Neighbour or Touch Advertising? In August 2026, Digital Neighbour had more branded searches than Touch Advertising among kapiti digital marketing agencies in New Zealand. Digital Neighbour was estimated to have 20 branded searches compared to Touch Advertising’s 10, and held an 18.2% Share of Search versus Touch Advertising’s 9.1%. ## Cite this page Brandwave. "Digital Neighbour vs Touch Advertising: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/digital-neighbour-vs-touch-advertising This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/digital-neighbour-vs-touch-advertising. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.