--- title: "DeWalt vs Gloo: Which is searched more in New Zealand?" description: "Is DeWalt or Gloo more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hot glue gun brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/dewalt-vs-gloo" publisher: "Brandwave" --- # DeWalt vs Gloo: Which is searched more in New Zealand? Is DeWalt or Gloo more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hot glue gun brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: DeWalt and Gloo - **Competitive set**: Hot glue gun brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **DeWalt Share of Search**: 19.3% - **Gloo Share of Search**: 0% ## Is DeWalt or Gloo more popular in search? - In September 2026, DeWalt had more branded searches than Gloo among hot glue gun brands in New Zealand. DeWalt had about 4,990 branded searches, while Gloo had 0. DeWalt made up 19.3% of all hot glue gun brand searches we track, and Gloo accounted for 0%. - DeWalt was ahead of Gloo in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, DeWalt’s share of searches among hot glue gun brands in New Zealand moved from 19.8% to 19.3%, and its estimated monthly branded searches moved from 4.2K to 5K. - Across the 12 months ending September 2026, Gloo’s share of searches among hot glue gun brands in New Zealand moved from 0.05% to 0%, and its estimated monthly branded searches moved from 10 to 0. ## Top hot glue gun brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Gloo was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. DeWalt was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Gloo was listed before DeWalt in every answer that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Ryobi | 1st | 2 of 3 | 1 of 2 | 3 of 5 | | Gloo | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Bosch | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | DeWalt | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | Makita | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Milwaukee | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Gorilla Glue | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about hot glue gun brands - Asked ChatGPT "Which hot glue gun brand should I buy in New Zealand?": 1. Ryobi, 2. Gloo, 3. Bosch - Asked ChatGPT "What are the best hot glue gun brands in New Zealand?": 1. Ryobi, 2. Bosch, 3. Gloo, 4. DeWalt - Asked ChatGPT "What's the best hot glue gun brand in New Zealand for craft projects?": 1. Gloo, 2. Bosch - Searched Google, AI Overview "hot glue gun nz": 1. Ryobi, 2. Bosch - Searched Google, AI Overview "mini glue gun": named none of the brands we track Not named in any answer: Makita, Milwaukee and Gorilla Glue. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 19, 2026. ## How did search popularity change for New Zealand hot glue gun brands in September 2026? - In September 2026, DeWalt lost share of searches among hot glue gun brands in New Zealand, from 21.1% to 19.3%. - Estimated monthly branded searches for Gloo in New Zealand fell 100% over 12 measured months, from 10 to 0 in September 2026. ## Month by month | Month | DeWalt estimated searches | DeWalt Share of Search | DeWalt rank | Gloo estimated searches | Gloo Share of Search | Gloo rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 4.2K | 19.8% | 3 | 10 | 0.05% | 7 | | Nov 2025 | 6K | 22.7% | 3 | 10 | 0.04% | 7 | | Dec 2025 | 4.3K | 17.7% | 3 | 10 | 0.04% | 7 | | Jan 2026 | 4.2K | 19.3% | 3 | 10 | 0.05% | 7 | | Feb 2026 | 4.3K | 20.7% | 3 | 10 | 0.05% | 7 | | Mar 2026 | 4.5K | 20% | 3 | 10 | 0.04% | 7 | | Apr 2026 | 4.2K | 20.2% | 3 | 10 | 0.05% | 7 | | May 2026 | 4.3K | 21% | 3 | 10 | 0.05% | 7 | | Jun 2026 | 5.3K | 24.2% | 2 | 10 | 0.05% | 7 | | Jul 2026 | 4.3K | 21.2% | 3 | 10 | 0.05% | 7 | | Aug 2026 | 5K | 21.1% | 3 | 10 | 0.04% | 7 | | Sep 2026 | 5K | 19.3% | 3 | 0 | 0% | 7 | ## How each brand is measured Brandwave collects information about searches that people make online using DeWalt’s and Gloo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **DeWalt**: Measured on the search terms “dewalt” and “dewalt redemption”, summed into one figure. - **Gloo**: Measured on the search term “gloo glue gun”. - [DeWalt profile](/demand/nz/brands/dewalt) - [Gloo profile](/demand/nz/brands/gloo) - [All hot glue gun brands in New Zealand](/demand/nz/categories/nz-hot-glue-gun-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is DeWalt or Gloo more popular in search? In September 2026, DeWalt had more branded searches than Gloo among hot glue gun brands in New Zealand. DeWalt had about 4,990 branded searches, while Gloo had 0. DeWalt made up 19.3% of all hot glue gun brand searches we track, and Gloo accounted for 0%. ## Cite this page Brandwave. "DeWalt vs Gloo: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/dewalt-vs-gloo This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/dewalt-vs-gloo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.