--- title: "Devonport Chocolates vs Honest Chocolat: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Devonport Chocolates or Honest Chocolat? Compare estimated monthly branded-search demand and Share of Search inside the Artisan chocolatiers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/devonport-chocolates-vs-honest-chocolat" publisher: "Brandwave" --- # Devonport Chocolates vs Honest Chocolat: Which is more popular by branded search in New Zealand? Which is more popular in search, Devonport Chocolates or Honest Chocolat? Compare estimated monthly branded-search demand and Share of Search inside the Artisan chocolatiers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Devonport Chocolates and Honest Chocolat - **Competitive set**: Artisan chocolatiers - **Market**: New Zealand - **Month measured**: Aug 2026 - **Devonport Chocolates Share of Search**: 27% - **Honest Chocolat Share of Search**: 7.6% ## Which is more popular in search, Devonport Chocolates or Honest Chocolat? - In August 2026, Devonport Chocolates had more branded searches than Honest Chocolat among artisan chocolatiers in New Zealand. Devonport Chocolates was estimated to have 5.7K branded searches compared to Honest Chocolat’s 1.6K, and held a 27% Share of Search versus Honest Chocolat’s 7.6%. - Devonport Chocolates was ahead of Honest Chocolat in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Devonport Chocolates’ estimated Share of Search among artisan chocolatiers in New Zealand moved from 20% to 27%, and its estimated monthly branded searches moved from 4.5K to 5.7K. - Across the 11 months ending August 2026, Honest Chocolat’s estimated Share of Search among artisan chocolatiers in New Zealand moved from 7.1% to 7.6%, and its estimated monthly branded searches held steady at 1.6K. ## How did search popularity change for New Zealand artisan chocolatiers in August 2026? - In August 2026, Devonport Chocolates gained estimated Share of Search among artisan chocolatiers in New Zealand, from 25.5% to 27%. - In August 2026, Honest Chocolat lost estimated Share of Search among artisan chocolatiers in New Zealand, from 10.5% to 7.6%. ## Month by month | Month | Devonport Chocolates estimated searches | Devonport Chocolates Share of Search | Devonport Chocolates rank | Honest Chocolat estimated searches | Honest Chocolat Share of Search | Honest Chocolat rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 4.5K | 20% | 2 | 1.6K | 7.1% | 3 | | Nov 2025 | 5.6K | 20.5% | 2 | 1.9K | 7% | 3 | | Dec 2025 | 8.4K | 23.9% | 2 | 2.4K | 6.8% | 3 | | Jan 2026 | 5.7K | 21.1% | 2 | 1.9K | 7.1% | 3 | | Feb 2026 | 6.9K | 21.1% | 2 | 2.4K | 7.3% | 3 | | Mar 2026 | 6.9K | 24.2% | 2 | 1.9K | 6.7% | 3 | | Apr 2026 | 4.6K | 17.3% | 2 | 1.6K | 6.1% | 3 | | May 2026 | 4.6K | 22.6% | 2 | 1.6K | 7.9% | 3 | | Jun 2026 | 4.7K | 29.7% | 2 | 1.3K | 8.3% | 3 | | Jul 2026 | 4.6K | 25.5% | 2 | 1.9K | 10.5% | 3 | | Aug 2026 | 5.7K | 27% | 2 | 1.6K | 7.6% | 3 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Devonport Chocolates’ and Honest Chocolat’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Devonport Chocolates**: Measured on the search terms “devonport chocolates”, “devonport chocolates near me”, “devonport chocolates nz”, “devonport chocolates online” and “devonportchocolates”, summed into one figure. - **Honest Chocolat**: Measured on the search terms “honest chocolat” and “honest chocolat nz”, summed into one figure. - [Devonport Chocolates profile](/demand/nz/brands/devonport-chocolates) - [Honest Chocolat profile](/demand/nz/brands/honest-chocolat) - [All artisan chocolatiers in New Zealand](/demand/nz/categories/nz-artisan-chocolatiers): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Devonport Chocolates or Honest Chocolat? In August 2026, Devonport Chocolates had more branded searches than Honest Chocolat among artisan chocolatiers in New Zealand. Devonport Chocolates was estimated to have 5.7K branded searches compared to Honest Chocolat’s 1.6K, and held a 27% Share of Search versus Honest Chocolat’s 7.6%. ## Cite this page Brandwave. "Devonport Chocolates vs Honest Chocolat: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/devonport-chocolates-vs-honest-chocolat This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/devonport-chocolates-vs-honest-chocolat. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.