--- title: "Devonport Chocolates vs Hogarth Chocolate: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Devonport Chocolates or Hogarth Chocolate? Compare estimated monthly branded-search demand and Share of Search inside the Artisan chocolatiers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/devonport-chocolates-vs-hogarth-chocolate" publisher: "Brandwave" --- # Devonport Chocolates vs Hogarth Chocolate: Which is more popular by branded search in New Zealand? Which is more popular in search, Devonport Chocolates or Hogarth Chocolate? Compare estimated monthly branded-search demand and Share of Search inside the Artisan chocolatiers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Devonport Chocolates and Hogarth Chocolate - **Competitive set**: Artisan chocolatiers - **Market**: New Zealand - **Month measured**: Aug 2026 - **Devonport Chocolates Share of Search**: 27% - **Hogarth Chocolate Share of Search**: 2% ## Which is more popular in search, Devonport Chocolates or Hogarth Chocolate? - In August 2026, Devonport Chocolates had more branded searches than Hogarth Chocolate among artisan chocolatiers in New Zealand. Devonport Chocolates was estimated to have 5.7K branded searches compared to Hogarth Chocolate’s 430, and held a 27% Share of Search versus Hogarth Chocolate’s 2%. - Devonport Chocolates was ahead of Hogarth Chocolate in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Devonport Chocolates’ estimated Share of Search among artisan chocolatiers in New Zealand moved from 20% to 27%, and its estimated monthly branded searches moved from 4.5K to 5.7K. - Across the 11 months ending August 2026, Hogarth Chocolate’s estimated Share of Search among artisan chocolatiers in New Zealand moved from 2.1% to 2%, and its estimated monthly branded searches moved from 470 to 430. ## How did search popularity change for New Zealand artisan chocolatiers in August 2026? - In August 2026, Ocho overtook Hogarth Chocolate to rank 4th among artisan chocolatiers in New Zealand, at 2.3%. - In August 2026, Devonport Chocolates gained estimated Share of Search among artisan chocolatiers in New Zealand, from 25.5% to 27%. - In August 2026, Hogarth Chocolate lost estimated Share of Search among artisan chocolatiers in New Zealand, from 2.6% to 2%. ## Month by month | Month | Devonport Chocolates estimated searches | Devonport Chocolates Share of Search | Devonport Chocolates rank | Hogarth Chocolate estimated searches | Hogarth Chocolate Share of Search | Hogarth Chocolate rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 4.5K | 20% | 2 | 470 | 2.1% | 4 | | Nov 2025 | 5.6K | 20.5% | 2 | 600 | 2.2% | 4 | | Dec 2025 | 8.4K | 23.9% | 2 | 810 | 2.3% | 4 | | Jan 2026 | 5.7K | 21.1% | 2 | 460 | 1.7% | 4 | | Feb 2026 | 6.9K | 21.1% | 2 | 370 | 1.1% | 4 | | Mar 2026 | 6.9K | 24.2% | 2 | 540 | 1.9% | 4 | | Apr 2026 | 4.6K | 17.3% | 2 | 480 | 1.8% | 4 | | May 2026 | 4.6K | 22.6% | 2 | 450 | 2.2% | 4 | | Jun 2026 | 4.7K | 29.7% | 2 | 470 | 3% | 4 | | Jul 2026 | 4.6K | 25.5% | 2 | 470 | 2.6% | 4 | | Aug 2026 | 5.7K | 27% | 2 | 430 | 2% | 5 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Devonport Chocolates’ and Hogarth Chocolate’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Devonport Chocolates**: Measured on the search terms “devonport chocolates”, “devonport chocolates near me”, “devonport chocolates nz”, “devonport chocolates online” and “devonportchocolates”, summed into one figure. - **Hogarth Chocolate**: Measured on the search terms “hogarth chocolate”, “hogarth chocolate makers”, “hogarth chocolate near me”, “hogarth chocolate new zealand” and “hogarth chocolate nz”, summed into one figure. - [Devonport Chocolates profile](/demand/nz/brands/devonport-chocolates) - [Hogarth Chocolate profile](/demand/nz/brands/hogarth-chocolate) - [All artisan chocolatiers in New Zealand](/demand/nz/categories/nz-artisan-chocolatiers): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Devonport Chocolates or Hogarth Chocolate? In August 2026, Devonport Chocolates had more branded searches than Hogarth Chocolate among artisan chocolatiers in New Zealand. Devonport Chocolates was estimated to have 5.7K branded searches compared to Hogarth Chocolate’s 430, and held a 27% Share of Search versus Hogarth Chocolate’s 2%. ## Cite this page Brandwave. "Devonport Chocolates vs Hogarth Chocolate: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/devonport-chocolates-vs-hogarth-chocolate This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/devonport-chocolates-vs-hogarth-chocolate. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.