--- title: "Designwell vs Ice Interiors: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Designwell or Ice Interiors? Compare estimated monthly branded-search demand and Share of Search inside the Hamilton commercial interior design studios set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/designwell-vs-ice-interiors" publisher: "Brandwave" --- # Designwell vs Ice Interiors: Which is more popular by branded search in New Zealand? Which is more popular in search, Designwell or Ice Interiors? Compare estimated monthly branded-search demand and Share of Search inside the Hamilton commercial interior design studios set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Designwell and Ice Interiors - **Competitive set**: Hamilton commercial interior design studios - **Market**: New Zealand - **Month measured**: Aug 2026 - **Designwell Share of Search**: 34.7% - **Ice Interiors Share of Search**: 14.3% ## Which is more popular in search, Designwell or Ice Interiors? - In August 2026, Designwell had more branded searches than Ice Interiors among hamilton commercial interior design studios in New Zealand. Designwell was estimated to have 170 branded searches compared to Ice Interiors’ 70, and held a 34.7% Share of Search versus Ice Interiors’ 14.3%. - Designwell was ahead of Ice Interiors in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Designwell’s estimated Share of Search among hamilton commercial interior design studios in New Zealand moved from 39.3% to 34.7%, and its estimated monthly branded searches moved from 220 to 170. - Across the 11 months ending August 2026, Ice Interiors’ estimated Share of Search among hamilton commercial interior design studios in New Zealand moved from 12.5% to 14.3%, and its estimated monthly branded searches held steady at 70. ## How did search popularity change for New Zealand hamilton commercial interior design studios in August 2026? - In August 2026, Ice Interiors gained estimated Share of Search among hamilton commercial interior design studios in New Zealand, from 13.2% to 14.3%. - In August 2026, Designwell gained estimated Share of Search among hamilton commercial interior design studios in New Zealand, from 34% to 34.7%. ## Month by month | Month | Designwell estimated searches | Designwell Share of Search | Designwell rank | Ice Interiors estimated searches | Ice Interiors Share of Search | Ice Interiors rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 220 | 39.3% | 2 | 70 | 12.5% | 3 | | Nov 2025 | 180 | 36% | 2 | 60 | 12% | 3 | | Dec 2025 | 100 | 33.3% | 2 | 50 | 16.7% | 3 | | Jan 2026 | 120 | 31.6% | 2 | 50 | 13.2% | 3 | | Feb 2026 | 140 | 34.1% | 2 | 50 | 12.2% | 3 | | Mar 2026 | 270 | 43.5% | 1 | 100 | 16.1% | 3 | | Apr 2026 | 180 | 33.3% | 2 | 100 | 18.5% | 3 | | May 2026 | 180 | 40.9% | 2 | 70 | 15.9% | 3 | | Jun 2026 | 220 | 33.8% | 2 | 110 | 16.9% | 3 | | Jul 2026 | 180 | 34% | 2 | 70 | 13.2% | 3 | | Aug 2026 | 170 | 34.7% | 2 | 70 | 14.3% | 3 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Designwell’s and Ice Interiors’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Designwell**: Measured on the search terms “design well”, “design well interiors” and “designwell”, summed into one figure. - **Ice Interiors**: Measured on the search terms “ice interiors” and “ice interiors hamilton”, summed into one figure. - [Designwell profile](/demand/nz/brands/designwell) - [Ice Interiors profile](/demand/nz/brands/ice-interiors) - [All hamilton commercial interior design studios in New Zealand](/demand/nz/categories/nz-hamilton-commercial-interior-design-studios): The set both shares are measured inside, 3 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Designwell or Ice Interiors? In August 2026, Designwell had more branded searches than Ice Interiors among hamilton commercial interior design studios in New Zealand. Designwell was estimated to have 170 branded searches compared to Ice Interiors’ 70, and held a 34.7% Share of Search versus Ice Interiors’ 14.3%. ## Cite this page Brandwave. "Designwell vs Ice Interiors: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/designwell-vs-ice-interiors This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/designwell-vs-ice-interiors. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.