---
title: "Deputy vs Harvest: Which is searched more in New Zealand?"
description: "Is Deputy or Harvest more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Time tracking software set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/deputy-vs-harvest-time"
publisher: "Brandwave"
---

# Deputy vs Harvest: Which is searched more in New Zealand?

Is Deputy or Harvest more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Time tracking software set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Deputy and Harvest
- **Competitive set**: Time tracking software
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Deputy Share of Search**: 2%
- **Harvest Share of Search**: 7.3%

## Is Deputy or Harvest more popular in search?

- In September 2026, Harvest had more branded searches than Deputy among time tracking software in New Zealand. Harvest had about 290 branded searches, while Deputy had 80. Harvest made up 7.3% of all time tracking software searches we track, and Deputy accounted for 2%.
- Harvest was ahead of Deputy in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Deputy’s share of searches among time tracking software in New Zealand moved from 4.1% to 2%, and its estimated monthly branded searches moved from 170 to 80.
- Across the 12 months ending September 2026, Harvest’s share of searches among time tracking software in New Zealand moved from 9.6% to 7.3%, and its estimated monthly branded searches moved from 400 to 290.

## Top time tracking software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Harvest was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Deputy was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Harvest was listed before Deputy in four out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Clockify | 1st | 2 of 3 | 2 of 2 | 4 of 5 |
| Toggl Track | 2nd | 2 of 3 | 2 of 2 | 4 of 5 |
| Harvest | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| Deputy | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Jibble | 5th | 1 of 3 | 2 of 2 | 3 of 5 |
| Hubstaff | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about time tracking software

- Asked ChatGPT "Which time tracking tool should I use in New Zealand?": 1. Clockify, 2. Toggl Track, 3. Harvest, 4. Deputy
- Asked ChatGPT "What are the best time tracking tools in New Zealand?": 1. Deputy, 2. Jibble
- Asked ChatGPT "What's the best time tracking tool in New Zealand for a small team?": 1. Clockify, 2. Toggl Track, 3. Harvest
- Searched Google, AI Overview "time tracking software": 1. Clockify, 2. Toggl Track, 3. Harvest, 4. Jibble
- Searched Google, AI Overview "time tracking tool": 1. Toggl Track, 2. Clockify, 3. Harvest, 4. Jibble

Not named in any answer: Hubstaff.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand time tracking software in September 2026?

- Harvest’s share of searches among time tracking software in New Zealand has lost ground for 3 months in a row, from 9% to 7.3% in September 2026.
- Estimated monthly branded searches for Deputy in New Zealand fell 52.9% over 12 measured months, from 170 to 80 in September 2026.

## Month by month

| Month | Deputy estimated searches | Deputy Share of Search | Deputy rank | Harvest estimated searches | Harvest Share of Search | Harvest rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 170 | 4.1% | 5 | 400 | 9.6% | 3 |
| Nov 2025 | 100 | 2.2% | 6 | 420 | 9.3% | 4 |
| Dec 2025 | 70 | 1.8% | 6 | 290 | 7.6% | 4 |
| Jan 2026 | 100 | 2.5% | 6 | 320 | 7.9% | 4 |
| Feb 2026 | 90 | 2.3% | 6 | 310 | 7.9% | 4 |
| Mar 2026 | 260 | 5.5% | 6 | 380 | 8% | 3 |
| Apr 2026 | 100 | 2.5% | 6 | 330 | 8.4% | 3 |
| May 2026 | 90 | 2.3% | 6 | 320 | 8% | 3 |
| Jun 2026 | 100 | 2.6% | 6 | 350 | 9% | 3 |
| Jul 2026 | 80 | 2.2% | 6 | 300 | 8.2% | 3 |
| Aug 2026 | 80 | 1.9% | 6 | 320 | 7.8% | 3 |
| Sep 2026 | 80 | 2% | 6 | 290 | 7.3% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Deputy’s and Harvest’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Deputy**: Measured on the search terms “deputy app”, “deputy roster” and “deputy software”, summed into one figure.
- **Harvest**: Measured on the search terms “harvest app”, “harvest time tracking”, “harvest timer” and “harvest timesheet”, summed into one figure.

- [Deputy profile](/demand/nz/brands/deputy)
- [Harvest profile](/demand/nz/brands/harvest-time)
- [All time tracking software in New Zealand](/demand/nz/categories/nz-time-tracking-software): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Deputy or Harvest more popular in search?

In September 2026, Harvest had more branded searches than Deputy among time tracking software in New Zealand. Harvest had about 290 branded searches, while Deputy had 80. Harvest made up 7.3% of all time tracking software searches we track, and Deputy accounted for 2%.

## Cite this page

Brandwave. "Deputy vs Harvest: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/deputy-vs-harvest-time

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/deputy-vs-harvest-time. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
