---
title: "Décor vs Lock&Lock: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Décor or Lock&Lock? Compare estimated monthly branded-search demand and Share of Search inside the Food storage brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/decor-vs-lock-and-lock"
publisher: "Brandwave"
---

# Décor vs Lock&Lock: Which is more popular by branded search in New Zealand?

Which is more popular in search, Décor or Lock&Lock? Compare estimated monthly branded-search demand and Share of Search inside the Food storage brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Décor and Lock&Lock
- **Competitive set**: Food storage brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Décor Share of Search**: 1.4%
- **Lock&Lock Share of Search**: 0.5%

## Which is more popular in search, Décor or Lock&Lock?

- In August 2026, Décor had more branded searches than Lock&Lock among food storage brands in New Zealand. Décor was estimated to have 430 branded searches compared to Lock&Lock’s 160, and held a 1.4% Share of Search versus Lock&Lock’s 0.5%.
- Décor was ahead of Lock&Lock in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Décor’s estimated Share of Search among food storage brands in New Zealand moved from 1.3% to 1.4%, and its estimated monthly branded searches moved from 250 to 430.
- Across the 11 months ending August 2026, Lock&Lock’s estimated Share of Search among food storage brands in New Zealand moved from 0.56% to 0.5%, and its estimated monthly branded searches moved from 110 to 160.

## How did search popularity change for New Zealand food storage brands in August 2026?

- Estimated monthly branded searches for Décor in New Zealand rose 72% over 11 measured months, from 250 to 430 in August 2026.
- Estimated monthly branded searches for Lock&Lock in New Zealand rose 45.5% over 11 measured months, from 110 to 160 in August 2026.

## Month by month

| Month | Décor estimated searches | Décor Share of Search | Décor rank | Lock&Lock estimated searches | Lock&Lock Share of Search | Lock&Lock rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 250 | 1.3% | 3 | 110 | 0.56% | 4 |
| Nov 2025 | 200 | 1.1% | 3 | 100 | 0.53% | 4 |
| Dec 2025 | 230 | 1.1% | 3 | 120 | 0.59% | 4 |
| Jan 2026 | 400 | 1.4% | 3 | 150 | 0.51% | 4 |
| Feb 2026 | 260 | 1.3% | 3 | 110 | 0.54% | 4 |
| Mar 2026 | 270 | 1.4% | 3 | 130 | 0.66% | 4 |
| Apr 2026 | 240 | 1.3% | 3 | 120 | 0.64% | 4 |
| May 2026 | 300 | 1.5% | 3 | 140 | 0.68% | 4 |
| Jun 2026 | 320 | 1.6% | 3 | 120 | 0.6% | 4 |
| Jul 2026 | 370 | 1.7% | 3 | 160 | 0.74% | 4 |
| Aug 2026 | 430 | 1.4% | 3 | 160 | 0.5% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Décor’s and Lock&Lock’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Décor**: Measured on the search terms “decor containers”, “decor food storage”, “decor glass containers” and “decor lunch box”, summed into one figure.
- **Lock&Lock**: Measured on the search terms “lock and lock”, “lock&lock”, “lock&lock containers”, “lock&lock food storage”, “lock&lock lunch box”, “lock&lock near me”, “lockandlock”, “lockandlock containers”, “locklock”, “locklock containers” and “locklock lunch box”, summed into one figure.

- [Décor profile](/demand/nz/brands/decor)
- [Lock&Lock profile](/demand/nz/brands/lock-and-lock)
- [All food storage brands in New Zealand](/demand/nz/categories/nz-food-storage-brands): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Décor or Lock&Lock?

In August 2026, Décor had more branded searches than Lock&Lock among food storage brands in New Zealand. Décor was estimated to have 430 branded searches compared to Lock&Lock’s 160, and held a 1.4% Share of Search versus Lock&Lock’s 0.5%.

## Cite this page

Brandwave. "Décor vs Lock&Lock: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/decor-vs-lock-and-lock

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/decor-vs-lock-and-lock. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.