---
title: "Decision1 vs Focus Technology Group: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Decision1 or Focus Technology Group? Compare estimated monthly branded-search demand and Share of Search inside the Dunedin IT support companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/decision1-vs-focus-technology-group"
publisher: "Brandwave"
---

# Decision1 vs Focus Technology Group: Which is more popular by branded search in New Zealand?

Which is more popular in search, Decision1 or Focus Technology Group? Compare estimated monthly branded-search demand and Share of Search inside the Dunedin IT support companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Decision1 and Focus Technology Group
- **Competitive set**: Dunedin IT support companies
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Decision1 Share of Search**: 10.5%
- **Focus Technology Group Share of Search**: 10.5%

## Which is more popular in search, Decision1 or Focus Technology Group?

- In August 2026, Decision1 and Focus Technology Group were level on Share of Search among dunedin IT support companies in New Zealand, with an estimated 20 branded searches each, at 10.5% estimated Share of Search each.
- The lead changed hands 2 times in the 11 months ending August 2026: Focus Technology Group took it in November 2025, Decision1 took it in January 2026.
- Across the 11 months ending August 2026, Decision1’s estimated Share of Search among dunedin IT support companies in New Zealand moved from 10% to 10.5%, and its estimated monthly branded searches held steady at 20.
- Across the 11 months ending August 2026, Focus Technology Group’s estimated Share of Search among dunedin IT support companies in New Zealand moved from 5% to 10.5%, and its estimated monthly branded searches moved from 10 to 20.

## How did search popularity change for New Zealand dunedin IT support companies in August 2026?

- In August 2026, Focus Technology Group overtook Belton IT Nexus to rank 4th among dunedin IT support companies in New Zealand, at 10.5%.
- In August 2026, Decision1 lost estimated Share of Search among dunedin IT support companies in New Zealand, from 11.1% to 10.5%.

## Month by month

| Month | Decision1 estimated searches | Decision1 Share of Search | Decision1 rank | Focus Technology Group estimated searches | Focus Technology Group Share of Search | Focus Technology Group rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 20 | 10% | 4 | 10 | 5% | 5 |
| Nov 2025 | 20 | 9.1% | 5 | 30 | 13.6% | 3 |
| Dec 2025 | 10 | 6.3% | 5 | 10 | 6.3% | 6 |
| Jan 2026 | 20 | 10.5% | 4 | 10 | 5.3% | 7 |
| Feb 2026 | 30 | 15% | 4 | 20 | 10% | 5 |
| Mar 2026 | 20 | 10% | 4 | 10 | 5% | 5 |
| Apr 2026 | 20 | 8.3% | 4 | 10 | 4.2% | 7 |
| May 2026 | 20 | 11.1% | 4 | 10 | 5.6% | 5 |
| Jun 2026 | 10 | 6.7% | 4 | 10 | 6.7% | 5 |
| Jul 2026 | 20 | 11.1% | 4 | 10 | 5.6% | 6 |
| Aug 2026 | 20 | 10.5% | 3 | 20 | 10.5% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Decision1’s and Focus Technology Group’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Decision1**: Measured on the search term “decision1”.
- **Focus Technology Group**: Measured on the search terms “focus net nz”, “focus technology”, “focus technology group”, “focus technology invercargill”, “focus technology timaru”, “focus.net.nz” and “focustechnology”, summed into one figure.

- [Decision1 profile](/demand/nz/brands/decision1)
- [Focus Technology Group profile](/demand/nz/brands/focus-technology-group)
- [All dunedin IT support companies in New Zealand](/demand/nz/locations/dunedin/it-support-companies): The set both shares are measured inside, 9 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Decision1 or Focus Technology Group?

In August 2026, Decision1 and Focus Technology Group were level on Share of Search among dunedin IT support companies in New Zealand, with an estimated 20 branded searches each, at 10.5% estimated Share of Search each.

## Cite this page

Brandwave. "Decision1 vs Focus Technology Group: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/decision1-vs-focus-technology-group

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/decision1-vs-focus-technology-group. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.