--- title: "dd Marketing vs Digital Pie: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, dd Marketing or Digital Pie? Compare estimated monthly branded-search demand and Share of Search inside the Tauranga digital marketing agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/dd-marketing-vs-digital-pie" publisher: "Brandwave" --- # dd Marketing vs Digital Pie: Which is more popular by branded search in New Zealand? Which is more popular in search, dd Marketing or Digital Pie? Compare estimated monthly branded-search demand and Share of Search inside the Tauranga digital marketing agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: dd Marketing and Digital Pie - **Competitive set**: Tauranga digital marketing agencies - **Market**: New Zealand - **Month measured**: Aug 2026 - **dd Marketing Share of Search**: 0% - **Digital Pie Share of Search**: 21.7% ## Which is more popular in search, dd Marketing or Digital Pie? - In August 2026, Digital Pie had more branded searches than dd Marketing among tauranga digital marketing agencies in New Zealand. Digital Pie was estimated to have 150 branded searches compared to dd Marketing’s 0, and held a 21.7% Share of Search versus dd Marketing’s 0%. - Digital Pie was ahead of dd Marketing in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, dd Marketing’s estimated Share of Search among tauranga digital marketing agencies in New Zealand moved from 1.2% to 0%, and its estimated monthly branded searches moved from 10 to 0. - Across the 11 months ending August 2026, Digital Pie’s estimated Share of Search among tauranga digital marketing agencies in New Zealand moved from 31.4% to 21.7%, and its estimated monthly branded searches moved from 270 to 150. ## How did search popularity change for New Zealand tauranga digital marketing agencies in August 2026? - Estimated monthly branded searches for dd Marketing in New Zealand fell 100% over 11 measured months, from 10 to 0 in August 2026. - Estimated monthly branded searches for Digital Pie in New Zealand fell 44.4% over 11 measured months, from 270 to 150 in August 2026. ## Month by month | Month | dd Marketing estimated searches | dd Marketing Share of Search | dd Marketing rank | Digital Pie estimated searches | Digital Pie Share of Search | Digital Pie rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 10 | 1.2% | 4 | 270 | 31.4% | 3 | | Nov 2025 | 0 | 0% | 4 | 220 | 34.4% | 2 | | Dec 2025 | 10 | 2.2% | 4 | 150 | 32.6% | 2 | | Jan 2026 | 0 | 0% | 4 | 150 | 24.6% | 3 | | Feb 2026 | 0 | 0% | 4 | 230 | 30.7% | 3 | | Mar 2026 | 0 | 0% | 4 | 220 | 24.4% | 3 | | Apr 2026 | 0 | 0% | 4 | 100 | 17.9% | 3 | | May 2026 | 10 | 1.9% | 4 | 120 | 23.1% | 3 | | Jun 2026 | 0 | 0% | 4 | 120 | 15.2% | 3 | | Jul 2026 | 0 | 0% | 4 | 120 | 21.4% | 3 | | Aug 2026 | 0 | 0% | 4 | 150 | 21.7% | 3 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using dd Marketing’s and Digital Pie’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **dd Marketing**: Measured on the search terms “dd marketing” and “ddmarketing”, summed into one figure. - **Digital Pie**: Measured on the search terms “digital pie”, “digital pie tauranga” and “digitalpie”, summed into one figure. - [dd Marketing profile](/demand/nz/brands/dd-marketing) - [Digital Pie profile](/demand/nz/brands/digital-pie) - [All tauranga digital marketing agencies in New Zealand](/demand/nz/categories/nz-tauranga-digital-marketing-agencies): The set both shares are measured inside, 4 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, dd Marketing or Digital Pie? In August 2026, Digital Pie had more branded searches than dd Marketing among tauranga digital marketing agencies in New Zealand. Digital Pie was estimated to have 150 branded searches compared to dd Marketing’s 0, and held a 21.7% Share of Search versus dd Marketing’s 0%. ## Cite this page Brandwave. "dd Marketing vs Digital Pie: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/dd-marketing-vs-digital-pie This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/dd-marketing-vs-digital-pie. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.