---
title: "Davey vs Lowara: Which is searched more in New Zealand?"
description: "Is Davey or Lowara more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Water pumps set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/davey-vs-lowara"
publisher: "Brandwave"
---

# Davey vs Lowara: Which is searched more in New Zealand?

Is Davey or Lowara more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Water pumps set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Davey and Lowara
- **Competitive set**: Water pumps
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Davey Share of Search**: 25.3%
- **Lowara Share of Search**: 2.4%

## Is Davey or Lowara more popular in search?

- In September 2026, Davey had more branded searches than Lowara among water pumps in New Zealand. Davey had about 210 branded searches, while Lowara had 20. Davey made up 25.3% of all water pump searches we track, and Lowara accounted for 2.4%.
- Davey was ahead of Lowara in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Davey’s share of searches among water pumps in New Zealand moved from 26.5% to 25.3%, and its estimated monthly branded searches moved from 260 to 210.
- Across the 12 months ending September 2026, Lowara’s share of searches among water pumps in New Zealand moved from 4.1% to 2.4%, and its estimated monthly branded searches moved from 40 to 20.

## Top water pumps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Davey was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Lowara was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Davey was listed before Lowara in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Davey | 1st | 3 of 3 | 0 of 2 | 3 of 5 |
| Grundfos | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| DAB | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Lowara | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Pedrollo | 5th | 1 of 3 | 0 of 2 | 1 of 5 |

## Every AI answer about water pumps

- Asked ChatGPT "Which water pump brand should I buy in New Zealand?": 1. Davey, 2. Grundfos, 3. DAB, 4. Lowara
- Asked ChatGPT "What are the best water pump brands in New Zealand?": 1. Davey, 2. Grundfos, 3. DAB, 4. Lowara, 5. Pedrollo
- Asked ChatGPT "What's the best water pump brand in New Zealand for reliable water pressure?": 1. Grundfos, 2. Davey, 3. DAB
- Searched Google, AI Overview "house water pump nz": 1. Grundfos
- Searched Google, AI Overview "water pump for farm": named none of the brands we track

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand water pumps in September 2026?

- In September 2026, Davey gained share of searches among water pumps in New Zealand, from 22.6% to 25.3%.
- In September 2026, Lowara lost share of searches among water pumps in New Zealand, from 3.2% to 2.4%.

## Month by month

| Month | Davey estimated searches | Davey Share of Search | Davey rank | Lowara estimated searches | Lowara Share of Search | Lowara rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 260 | 26.5% | 2 | 40 | 4.1% | 4 |
| Nov 2025 | 260 | 29.2% | 2 | 40 | 4.5% | 4 |
| Dec 2025 | 210 | 32.3% | 2 | 30 | 4.6% | 4 |
| Jan 2026 | 260 | 26% | 2 | 40 | 4% | 4 |
| Feb 2026 | 210 | 22.6% | 2 | 30 | 3.2% | 4 |
| Mar 2026 | 210 | 19.4% | 2 | 40 | 3.7% | 4 |
| Apr 2026 | 210 | 25.3% | 2 | 40 | 4.8% | 4 |
| May 2026 | 210 | 25.3% | 2 | 30 | 3.6% | 4 |
| Jun 2026 | 210 | 22.1% | 2 | 30 | 3.2% | 4 |
| Jul 2026 | 140 | 16.1% | 2 | 40 | 4.6% | 4 |
| Aug 2026 | 210 | 22.6% | 2 | 30 | 3.2% | 4 |
| Sep 2026 | 210 | 25.3% | 2 | 20 | 2.4% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Davey’s and Lowara’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Davey**: Measured on the search term “davey pumps”.
- **Lowara**: Measured on the search term “lowara”.

- [Davey profile](/demand/nz/brands/davey)
- [Lowara profile](/demand/nz/brands/lowara)
- [All water pumps in New Zealand](/demand/nz/categories/nz-water-pumps): The set both shares are measured inside, 5 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Davey or Lowara more popular in search?

In September 2026, Davey had more branded searches than Lowara among water pumps in New Zealand. Davey had about 210 branded searches, while Lowara had 20. Davey made up 25.3% of all water pump searches we track, and Lowara accounted for 2.4%.

## Cite this page

Brandwave. "Davey vs Lowara: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/davey-vs-lowara

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/davey-vs-lowara. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
