--- title: "Cybex vs UPPAbaby: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Cybex or UPPAbaby? Compare estimated monthly branded-search demand and Share of Search inside the Pram and stroller brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/cybex-vs-uppababy" publisher: "Brandwave" --- # Cybex vs UPPAbaby: Which is more popular by branded search in New Zealand? Which is more popular in search, Cybex or UPPAbaby? Compare estimated monthly branded-search demand and Share of Search inside the Pram and stroller brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Cybex and UPPAbaby - **Competitive set**: Pram and stroller brands - **Market**: New Zealand - **Month measured**: Aug 2026 - **Cybex Share of Search**: 5.4% - **UPPAbaby Share of Search**: 13.8% ## Which is more popular in search, Cybex or UPPAbaby? - In August 2026, UPPAbaby had more branded searches than Cybex among pram and stroller brands in New Zealand. UPPAbaby was estimated to have 2.7K branded searches compared to Cybex’s 1.1K, and held a 13.8% Share of Search versus Cybex’s 5.4%. - UPPAbaby was ahead of Cybex in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Cybex’s estimated Share of Search among pram and stroller brands in New Zealand moved from 4.9% to 5.4%, and its estimated monthly branded searches moved from 970 to 1.1K. - Across the 11 months ending August 2026, UPPAbaby’s estimated Share of Search among pram and stroller brands in New Zealand moved from 13.1% to 13.8%, and its estimated monthly branded searches moved from 2.6K to 2.7K. ## How did search popularity change for New Zealand pram and stroller brands in August 2026? - In August 2026, UPPAbaby gained estimated Share of Search among pram and stroller brands in New Zealand, from 12.8% to 13.8%. - In August 2026, Cybex gained estimated Share of Search among pram and stroller brands in New Zealand, from 4.6% to 5.4%. ## Month by month | Month | Cybex estimated searches | Cybex Share of Search | Cybex rank | UPPAbaby estimated searches | UPPAbaby Share of Search | UPPAbaby rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 970 | 4.9% | 5 | 2.6K | 13.1% | 3 | | Nov 2025 | 910 | 4.1% | 5 | 3.1K | 13.9% | 3 | | Dec 2025 | 700 | 4.4% | 5 | 2.1K | 12.9% | 3 | | Jan 2026 | 850 | 4.1% | 5 | 2.3K | 10.9% | 4 | | Feb 2026 | 770 | 4.7% | 5 | 2K | 12% | 3 | | Mar 2026 | 980 | 5.2% | 5 | 2.4K | 12.9% | 3 | | Apr 2026 | 930 | 5.4% | 5 | 2.4K | 13.7% | 3 | | May 2026 | 850 | 4.7% | 5 | 2.6K | 14.4% | 3 | | Jun 2026 | 870 | 4.8% | 5 | 2.4K | 13.4% | 3 | | Jul 2026 | 820 | 4.6% | 5 | 2.3K | 12.8% | 3 | | Aug 2026 | 1.1K | 5.4% | 5 | 2.7K | 13.8% | 3 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Cybex’s and UPPAbaby’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Cybex**: Measured on the search terms “cybex”, “cybex buggy”, “cybex car seats”, “cybex gazelle”, “cybex gazelle s stroller”, “cybex libelle”, “cybex libelle stroller”, “cybex near me”, “cybex nz”, “cybex online”, “cybex pram” and “cybex stroller”, summed into one figure. - **UPPAbaby**: Measured on the search terms “uppababy”, “uppababy bassinet”, “uppababy bassinet stand”, “uppababy buggy”, “uppababy carriage”, “uppababy com”, “uppababy cruz”, “uppababy cruz v2”, “uppababy cruz v3”, “uppababy minu”, “uppababy minuv2”, “uppababy near me”, “uppababy nz”, “uppababy pram”, “uppababy ridge”, “uppababy vista”, “uppababy vista 3”, “uppababy vista pushchair”, “uppababy vista v2”, “uppababy vista v2 stroller” and “uppababy vista v3”, summed into one figure. - [Cybex profile](/demand/nz/brands/cybex) - [UPPAbaby profile](/demand/nz/brands/uppababy) - [All pram and stroller brands in New Zealand](/demand/nz/categories/nz-pram-and-stroller-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Cybex or UPPAbaby? In August 2026, UPPAbaby had more branded searches than Cybex among pram and stroller brands in New Zealand. UPPAbaby was estimated to have 2.7K branded searches compared to Cybex’s 1.1K, and held a 13.8% Share of Search versus Cybex’s 5.4%. ## Cite this page Brandwave. "Cybex vs UPPAbaby: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/cybex-vs-uppababy This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/cybex-vs-uppababy. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.