--- title: "Custom Gear vs Dynamic Gift: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Custom Gear or Dynamic Gift? Compare estimated monthly branded-search demand and Share of Search inside the Promotional product suppliers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/custom-gear-vs-dynamic-gift" publisher: "Brandwave" --- # Custom Gear vs Dynamic Gift: Which is more popular by branded search in New Zealand? Which is more popular in search, Custom Gear or Dynamic Gift? Compare estimated monthly branded-search demand and Share of Search inside the Promotional product suppliers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Custom Gear and Dynamic Gift - **Competitive set**: Promotional product suppliers - **Market**: New Zealand - **Month measured**: Aug 2026 - **Custom Gear Share of Search**: 25.8% - **Dynamic Gift Share of Search**: 73.2% ## Which is more popular in search, Custom Gear or Dynamic Gift? - In August 2026, Dynamic Gift had more branded searches than Custom Gear among promotional product suppliers in New Zealand. Dynamic Gift was estimated to have 710 branded searches compared to Custom Gear’s 250, and held a 73.2% Share of Search versus Custom Gear’s 25.8%. - Dynamic Gift was ahead of Custom Gear in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Custom Gear’s estimated Share of Search among promotional product suppliers in New Zealand moved from 21.5% to 25.8%, and its estimated monthly branded searches moved from 260 to 250. - Across the 11 months ending August 2026, Dynamic Gift’s estimated Share of Search among promotional product suppliers in New Zealand moved from 76.9% to 73.2%, and its estimated monthly branded searches moved from 930 to 710. ## How did search popularity change for New Zealand promotional product suppliers in August 2026? - In August 2026, Dynamic Gift gained estimated Share of Search among promotional product suppliers in New Zealand, from 70.9% to 73.2%. - In August 2026, Custom Gear lost estimated Share of Search among promotional product suppliers in New Zealand, from 27.8% to 25.8%. ## Month by month | Month | Custom Gear estimated searches | Custom Gear Share of Search | Custom Gear rank | Dynamic Gift estimated searches | Dynamic Gift Share of Search | Dynamic Gift rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 260 | 21.5% | 2 | 930 | 76.9% | 1 | | Nov 2025 | 220 | 21% | 2 | 820 | 78.1% | 1 | | Dec 2025 | 220 | 31.9% | 2 | 470 | 68.1% | 1 | | Jan 2026 | 200 | 33.9% | 2 | 390 | 66.1% | 1 | | Feb 2026 | 260 | 31.7% | 2 | 550 | 67.1% | 1 | | Mar 2026 | 260 | 26.5% | 2 | 710 | 72.4% | 1 | | Apr 2026 | 190 | 26.8% | 2 | 520 | 73.2% | 1 | | May 2026 | 210 | 27.3% | 2 | 550 | 71.4% | 1 | | Jun 2026 | 280 | 30.4% | 2 | 630 | 68.5% | 1 | | Jul 2026 | 220 | 27.8% | 2 | 560 | 70.9% | 1 | | Aug 2026 | 250 | 25.8% | 2 | 710 | 73.2% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Custom Gear’s and Dynamic Gift’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Custom Gear**: Measured on the search terms “custom gear”, “custom gear near me”, “custom gear nz” and “customgear”, summed into one figure. - **Dynamic Gift**: Measured on the search terms “dynamic gift”, “dynamic gift box”, “dynamic gift lanyards”, “dynamic gift near me”, “dynamic gift nz”, “dynamic gift promotions” and “dynamicgift”, summed into one figure. - [Custom Gear profile](/demand/nz/brands/custom-gear) - [Dynamic Gift profile](/demand/nz/brands/dynamic-gift) - [All promotional product suppliers in New Zealand](/demand/nz/categories/nz-promotional-product-suppliers): The set both shares are measured inside, 3 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Custom Gear or Dynamic Gift? In August 2026, Dynamic Gift had more branded searches than Custom Gear among promotional product suppliers in New Zealand. Dynamic Gift was estimated to have 710 branded searches compared to Custom Gear’s 250, and held a 73.2% Share of Search versus Custom Gear’s 25.8%. ## Cite this page Brandwave. "Custom Gear vs Dynamic Gift: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/custom-gear-vs-dynamic-gift This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/custom-gear-vs-dynamic-gift. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.