--- title: "Cub Cadet vs John Deere: Which is searched more in New Zealand?" description: "Is Cub Cadet or John Deere more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Riding lawn mower brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/cub-cadet-vs-john-deere" publisher: "Brandwave" --- # Cub Cadet vs John Deere: Which is searched more in New Zealand? Is Cub Cadet or John Deere more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Riding lawn mower brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Cub Cadet and John Deere - **Competitive set**: Riding lawn mower brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Cub Cadet Share of Search**: 1.6% - **John Deere Share of Search**: 12.1% ## Is Cub Cadet or John Deere more popular in search? - In September 2026, John Deere had more branded searches than Cub Cadet among riding lawn mower brands in New Zealand. John Deere had about 3,590 branded searches, while Cub Cadet had 480. John Deere made up 12.1% of all riding lawn mower brand searches we track, and Cub Cadet accounted for 1.6%. - John Deere was ahead of Cub Cadet in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Cub Cadet’s share of searches among riding lawn mower brands in New Zealand moved from 2.7% to 1.6%, and its estimated monthly branded searches moved from 880 to 480. - Across the 12 months ending September 2026, John Deere’s share of searches among riding lawn mower brands in New Zealand moved from 14% to 12.1%, and its estimated monthly branded searches moved from 4.6K to 3.6K. ## Top riding lawn mower brands in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, both Cub Cadet and John Deere showed up in all four answers. John Deere was listed before Cub Cadet in three of them. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | John Deere | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | Cub Cadet | 2nd | 3 of 3 | 1 of 1 | 4 of 4 | | Husqvarna | 3rd | 3 of 3 | 1 of 1 | 4 of 4 | | Honda Power Equipment | 4th | 1 of 3 | 0 of 1 | 1 of 4 | | Greenworks | 4th | 0 of 3 | 1 of 1 | 1 of 4 | | Ryobi | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Kubota | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about riding lawn mower brands - Asked ChatGPT "Which riding lawn mower brand should I buy in New Zealand?": 1. John Deere, 2. Husqvarna, 3. Cub Cadet, 4. Honda Power Equipment - Asked ChatGPT "What are the best riding lawn mower brands in New Zealand?": 1. John Deere, 2. Cub Cadet, 3. Husqvarna - Asked ChatGPT "What's the best riding lawn mower brand in New Zealand for a large lawn?": 1. John Deere, 2. Cub Cadet, 3. Husqvarna - Searched Google, AI Overview "zero turn mower nz": 1. Husqvarna, 2. Cub Cadet, 3. John Deere, 4. Greenworks Not named in any answer: Ryobi and Kubota. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand riding lawn mower brands in September 2026? - In September 2026, John Deere lost share of searches among riding lawn mower brands in New Zealand, from 14% to 12.1%. - Estimated monthly branded searches for Cub Cadet in New Zealand fell 45.5% over 12 measured months, from 880 to 480 in September 2026. ## Month by month | Month | Cub Cadet estimated searches | Cub Cadet Share of Search | Cub Cadet rank | John Deere estimated searches | John Deere Share of Search | John Deere rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 880 | 2.7% | 6 | 4.6K | 14% | 3 | | Nov 2025 | 880 | 2.3% | 6 | 4.4K | 11.4% | 3 | | Dec 2025 | 720 | 2.1% | 6 | 4.5K | 13.1% | 3 | | Jan 2026 | 720 | 2.3% | 6 | 3.7K | 12% | 3 | | Feb 2026 | 720 | 2.5% | 6 | 3.6K | 12.3% | 3 | | Mar 2026 | 480 | 1.6% | 6 | 3.6K | 12.2% | 3 | | Apr 2026 | 480 | 1.7% | 6 | 3.5K | 12.7% | 3 | | May 2026 | 390 | 1.5% | 6 | 3.6K | 14.1% | 3 | | Jun 2026 | 390 | 1.6% | 6 | 3.5K | 14.8% | 3 | | Jul 2026 | 320 | 1.5% | 6 | 3K | 13.6% | 3 | | Aug 2026 | 480 | 1.9% | 6 | 3.5K | 14% | 3 | | Sep 2026 | 480 | 1.6% | 6 | 3.6K | 12.1% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Cub Cadet’s and John Deere’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Cub Cadet**: Measured on the search terms “cub cadet” and “cubcadet”, summed into one figure. - **John Deere**: Measured on the search terms “brandt john deere”, “john deere”, “john deere caps”, “john deere excavators”, “john deere gator”, “john deere mowers” and “johndeere”, summed into one figure. - [Cub Cadet profile](/demand/nz/brands/cub-cadet) - [John Deere profile](/demand/nz/brands/john-deere) - [All riding lawn mower brands in New Zealand](/demand/nz/categories/nz-riding-lawn-mower-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Cub Cadet or John Deere more popular in search? In September 2026, John Deere had more branded searches than Cub Cadet among riding lawn mower brands in New Zealand. John Deere had about 3,590 branded searches, while Cub Cadet had 480. John Deere made up 12.1% of all riding lawn mower brand searches we track, and Cub Cadet accounted for 1.6%. ## Cite this page Brandwave. "Cub Cadet vs John Deere: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/cub-cadet-vs-john-deere This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/cub-cadet-vs-john-deere. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.