--- title: "Cronometer vs Les Mills: Which is searched more in New Zealand?" description: "Is Cronometer or Les Mills more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fitness apps set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/cronometer-vs-les-mills" publisher: "Brandwave" --- # Cronometer vs Les Mills: Which is searched more in New Zealand? Is Cronometer or Les Mills more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fitness apps set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Cronometer and Les Mills - **Competitive set**: Fitness apps - **Market**: New Zealand - **Month measured**: Sep 2026 - **Cronometer Share of Search**: 3.3% - **Les Mills Share of Search**: 55.4% ## Is Cronometer or Les Mills more popular in search? - In September 2026, Les Mills had more branded searches than Cronometer among fitness apps in New Zealand. Les Mills had about 18,900 branded searches, while Cronometer had 1,140. Les Mills made up 55.4% of all fitness app searches we track, and Cronometer accounted for 3.3%. - Les Mills was ahead of Cronometer in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Cronometer’s share of searches among fitness apps in New Zealand moved from 2.5% to 3.3%, and its estimated monthly branded searches moved from 1.2K to 1.1K. - Across the 12 months ending September 2026, Les Mills’ share of searches among fitness apps in New Zealand moved from 60% to 55.4%, and its estimated monthly branded searches moved from 27.9K to 18.9K. ## Top fitness apps in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Cronometer was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Les Mills did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Strava | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Nike Training Club | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | Hevy | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | MyFitnessPal | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Cronometer | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Les Mills | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Peloton | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Sweat | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Centr | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about fitness apps - Asked ChatGPT "Which fitness app should I use in New Zealand?": 1. Nike Training Club, 2. Strava, 3. MyFitnessPal - Asked ChatGPT "What are the best fitness apps in New Zealand?": 1. Strava, 2. Nike Training Club, 3. Hevy, 4. Cronometer, 5. MyFitnessPal - Asked ChatGPT "What's the best fitness app in New Zealand for workouts and tracking?": 1. Hevy, 2. Strava - Searched Google, AI Overview "calorie tracker app": 1. MyFitnessPal, 2. Cronometer - Searched Google, AI Overview "best fitness app": 1. Nike Training Club, 2. Strava, 3. Hevy Not named in any answer: Les Mills, Peloton, Sweat and Centr. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand fitness apps in September 2026? - In September 2026, Les Mills gained share of searches among fitness apps in New Zealand, from 54.5% to 55.4%. - In September 2026, Cronometer lost share of searches among fitness apps in New Zealand, from 4.1% to 3.3%. ## Month by month | Month | Cronometer estimated searches | Cronometer Share of Search | Cronometer rank | Les Mills estimated searches | Les Mills Share of Search | Les Mills rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.2K | 2.5% | 5 | 27.9K | 60% | 1 | | Nov 2025 | 1K | 2.6% | 5 | 23.1K | 59.1% | 1 | | Dec 2025 | 830 | 2.5% | 5 | 18.8K | 57% | 1 | | Jan 2026 | 1.5K | 3% | 5 | 28.1K | 55.8% | 1 | | Feb 2026 | 1.2K | 2.8% | 5 | 23.3K | 55.7% | 1 | | Mar 2026 | 1.1K | 2.7% | 5 | 23.1K | 56.8% | 1 | | Apr 2026 | 1.1K | 2.9% | 5 | 23.6K | 59.6% | 1 | | May 2026 | 1.1K | 2.7% | 5 | 25.4K | 61.4% | 1 | | Jun 2026 | 1K | 2.2% | 5 | 31.9K | 67.4% | 1 | | Jul 2026 | 1.2K | 3.5% | 5 | 19.1K | 57.9% | 1 | | Aug 2026 | 1.4K | 4.1% | 4 | 19.1K | 54.5% | 1 | | Sep 2026 | 1.1K | 3.3% | 5 | 18.9K | 55.4% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Cronometer’s and Les Mills’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Cronometer**: Measured on the search terms “app cronometer” and “cronometer”, summed into one figure. - **Les Mills**: Measured on the search terms “les mills”, “les mills app”, “les mills fitness”, “les mills gym”, “les mills plus”, “les mills workout”, “lesmills app”, “lesmills fitness” and “lesmills workout”, summed into one figure. - [Cronometer profile](/demand/nz/brands/cronometer) - [Les Mills profile](/demand/nz/brands/les-mills) - [All fitness apps in New Zealand](/demand/nz/categories/nz-fitness-apps): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Cronometer or Les Mills more popular in search? In September 2026, Les Mills had more branded searches than Cronometer among fitness apps in New Zealand. Les Mills had about 18,900 branded searches, while Cronometer had 1,140. Les Mills made up 55.4% of all fitness app searches we track, and Cronometer accounted for 3.3%. ## Cite this page Brandwave. "Cronometer vs Les Mills: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/cronometer-vs-les-mills This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/cronometer-vs-les-mills. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.