--- title: "Creative Marketing vs OnlineNZ: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Creative Marketing or OnlineNZ? Compare estimated monthly branded-search demand and Share of Search inside the Hastings digital marketing agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/creative-marketing-vs-onlinenz" publisher: "Brandwave" --- # Creative Marketing vs OnlineNZ: Which is more popular by branded search in New Zealand? Which is more popular in search, Creative Marketing or OnlineNZ? Compare estimated monthly branded-search demand and Share of Search inside the Hastings digital marketing agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Creative Marketing and OnlineNZ - **Competitive set**: Hastings digital marketing agencies - **Market**: New Zealand - **Month measured**: Aug 2026 - **Creative Marketing Share of Search**: 23.8% - **OnlineNZ Share of Search**: 4.8% ## Which is more popular in search, Creative Marketing or OnlineNZ? - In August 2026, Creative Marketing had more branded searches than OnlineNZ among hastings digital marketing agencies in New Zealand. Creative Marketing was estimated to have 50 branded searches compared to OnlineNZ’s 10, and held a 23.8% Share of Search versus OnlineNZ’s 4.8%. - The lead changed hands 2 times in the 11 months ending August 2026: OnlineNZ took it in December 2025, Creative Marketing took it in January 2026. - Across the 11 months ending August 2026, Creative Marketing’s estimated Share of Search among hastings digital marketing agencies in New Zealand moved from 25% to 23.8%, and its estimated monthly branded searches held steady at 50. - Across the 11 months ending August 2026, OnlineNZ’s estimated Share of Search among hastings digital marketing agencies in New Zealand moved from 20% to 4.8%, and its estimated monthly branded searches moved from 40 to 10. ## How did search popularity change for New Zealand hastings digital marketing agencies in August 2026? - In August 2026, Creative Marketing overtook caddie digital to rank 2nd among hastings digital marketing agencies in New Zealand, at 23.8%. - In August 2026, OnlineNZ gained estimated Share of Search among hastings digital marketing agencies in New Zealand, from 2.9% to 4.8%. ## Month by month | Month | Creative Marketing estimated searches | Creative Marketing Share of Search | Creative Marketing rank | OnlineNZ estimated searches | OnlineNZ Share of Search | OnlineNZ rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 50 | 25% | 2 | 40 | 20% | 3 | | Nov 2025 | 50 | 27.8% | 1 | 30 | 16.7% | 4 | | Dec 2025 | 10 | 7.1% | 6 | 20 | 14.3% | 3 | | Jan 2026 | 40 | 15.4% | 3 | 10 | 3.8% | 4 | | Feb 2026 | 40 | 20% | 3 | 20 | 10% | 4 | | Mar 2026 | 60 | 26.1% | 2 | 10 | 4.3% | 5 | | Apr 2026 | 30 | 11.1% | 3 | 10 | 3.7% | 5 | | May 2026 | 40 | 9.8% | 3 | 10 | 2.4% | 5 | | Jun 2026 | 30 | 7.7% | 3 | 10 | 2.6% | 5 | | Jul 2026 | 30 | 8.8% | 3 | 10 | 2.9% | 5 | | Aug 2026 | 50 | 23.8% | 2 | 10 | 4.8% | 5 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Creative Marketing’s and OnlineNZ’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Creative Marketing**: Measured on the search terms “creative marketing hastings” and “creativemarketing”, summed into one figure. - **OnlineNZ**: Measured on the search term “onlinenz”. - [Creative Marketing profile](/demand/nz/brands/creative-marketing) - [OnlineNZ profile](/demand/nz/brands/onlinenz) - [All hastings digital marketing agencies in New Zealand](/demand/nz/categories/nz-hastings-digital-marketing-agencies): The set both shares are measured inside, 6 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Creative Marketing or OnlineNZ? In August 2026, Creative Marketing had more branded searches than OnlineNZ among hastings digital marketing agencies in New Zealand. Creative Marketing was estimated to have 50 branded searches compared to OnlineNZ’s 10, and held a 23.8% Share of Search versus OnlineNZ’s 4.8%. ## Cite this page Brandwave. "Creative Marketing vs OnlineNZ: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/creative-marketing-vs-onlinenz This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/creative-marketing-vs-onlinenz. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.