--- title: "Craigs Investment Partners vs Stake: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Craigs Investment Partners or Stake? Compare estimated monthly branded-search demand and Share of Search inside the Investment Platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/craigs-investment-partners-vs-stake" publisher: "Brandwave" --- # Craigs Investment Partners vs Stake: Which is more popular by branded search in New Zealand? Which is more popular in search, Craigs Investment Partners or Stake? Compare estimated monthly branded-search demand and Share of Search inside the Investment Platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Craigs Investment Partners and Stake - **Competitive set**: Investment Platforms - **Market**: New Zealand - **Month measured**: Aug 2026 - **Craigs Investment Partners Share of Search**: 11.8% - **Stake Share of Search**: 0.34% ## Which is more popular in search, Craigs Investment Partners or Stake? - In August 2026, Craigs Investment Partners had more branded searches than Stake among investment platforms in New Zealand. Craigs Investment Partners was estimated to have 18.7K branded searches compared to Stake’s 540, and held an 11.8% Share of Search versus Stake’s 0.34%. - Craigs Investment Partners was ahead of Stake in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Craigs Investment Partners’ estimated Share of Search among investment platforms in New Zealand moved from 9% to 11.8%, and its estimated monthly branded searches moved from 19.5K to 18.7K. - Across the 11 months ending August 2026, Stake’s estimated Share of Search among investment platforms in New Zealand moved from 0.5% to 0.34%, and its estimated monthly branded searches moved from 1.1K to 540. ## How did search popularity change for New Zealand investment platforms in August 2026? - In August 2026, Craigs Investment Partners rose from 4th to 3rd among investment platforms in New Zealand. - Estimated monthly branded searches for Stake in New Zealand fell 50% over 11 measured months, from 1.1K to 540 in August 2026. ## Month by month | Month | Craigs Investment Partners estimated searches | Craigs Investment Partners Share of Search | Craigs Investment Partners rank | Stake estimated searches | Stake Share of Search | Stake rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 19.5K | 9% | 3 | 1.1K | 0.5% | 8 | | Nov 2025 | 16.7K | 10.9% | 3 | 520 | 0.34% | 9 | | Dec 2025 | 13.7K | 10.2% | 4 | 480 | 0.36% | 8 | | Jan 2026 | 16.7K | 9.3% | 4 | 560 | 0.31% | 8 | | Feb 2026 | 16.8K | 11.3% | 3 | 460 | 0.31% | 9 | | Mar 2026 | 16.9K | 11.1% | 3 | 440 | 0.29% | 9 | | Apr 2026 | 16.8K | 10.8% | 4 | 460 | 0.3% | 9 | | May 2026 | 19.6K | 10.3% | 4 | 590 | 0.31% | 9 | | Jun 2026 | 18.7K | 9.9% | 4 | 520 | 0.27% | 9 | | Jul 2026 | 16K | 11.7% | 4 | 360 | 0.26% | 9 | | Aug 2026 | 18.7K | 11.8% | 3 | 540 | 0.34% | 9 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Craigs Investment Partners’ and Stake’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Craigs Investment Partners**: Measured on the search terms “craigs”, “Craigs Investment Partners”, “craigs investment partners near me”, “craigs investment partners nz”, “craigs investment returns”, “craigsip com” and “mark lister craigs”, summed into one figure. - **Stake**: Measured on the search terms “hello stake”, “hello stake com”, “hello stake nz”, “hellostake”, “hellostake com”, “hellostake nz”, “hellostake.com”, “stake black”, “stake brokerage”, “stake etf”, “stake invest”, “stake invest nz”, “stake investing”, “stake investing app”, “stake investment platform”, “stake nz invest”, “stake share trading”, “stake shares”, “stake stock”, “stake stock app”, “stake stocks”, “stake trading”, “stake trading platform”, “stake us shares”, “stake us stocks”, “stake wall st” and “trading hellostake”, summed into one figure. - [Craigs Investment Partners profile](/demand/nz/brands/craigs-investment-partners) - [Stake profile](/demand/nz/brands/stake) - [All investment platforms in New Zealand](/demand/nz/categories/nz-investment-platforms): The set both shares are measured inside, 9 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Craigs Investment Partners or Stake? In August 2026, Craigs Investment Partners had more branded searches than Stake among investment platforms in New Zealand. Craigs Investment Partners was estimated to have 18.7K branded searches compared to Stake’s 540, and held an 11.8% Share of Search versus Stake’s 0.34%. ## Cite this page Brandwave. "Craigs Investment Partners vs Stake: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/craigs-investment-partners-vs-stake This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/craigs-investment-partners-vs-stake. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.