---
title: "CookieYes vs OneTrust: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, CookieYes or OneTrust? Compare estimated monthly branded-search demand and Share of Search inside the Cookie consent and privacy tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/cookieyes-vs-onetrust"
publisher: "Brandwave"
---

# CookieYes vs OneTrust: Which is more popular by branded search in New Zealand?

Which is more popular in search, CookieYes or OneTrust? Compare estimated monthly branded-search demand and Share of Search inside the Cookie consent and privacy tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: CookieYes and OneTrust
- **Competitive set**: Cookie consent and privacy tools
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **CookieYes Share of Search**: 11.9%
- **OneTrust Share of Search**: 40.5%

## Which is more popular in search, CookieYes or OneTrust?

- In August 2026, OneTrust had more branded searches than CookieYes among cookie consent and privacy tools in New Zealand. OneTrust was estimated to have 170 branded searches compared to CookieYes’ 50, and held a 40.5% Share of Search versus CookieYes’ 11.9%.
- OneTrust was ahead of CookieYes in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, CookieYes’ estimated Share of Search among cookie consent and privacy tools in New Zealand moved from 12.5% to 11.9%, and its estimated monthly branded searches moved from 40 to 50.
- Across the 11 months ending August 2026, OneTrust’s estimated Share of Search among cookie consent and privacy tools in New Zealand moved from 34.4% to 40.5%, and its estimated monthly branded searches moved from 110 to 170.

## How did search popularity change for New Zealand cookie consent and privacy tools in August 2026?

- In August 2026, OneTrust gained estimated Share of Search among cookie consent and privacy tools in New Zealand, from 33.3% to 40.5%.
- In August 2026, CookieYes lost estimated Share of Search among cookie consent and privacy tools in New Zealand, from 13.9% to 11.9%.

## Month by month

| Month | CookieYes estimated searches | CookieYes Share of Search | CookieYes rank | OneTrust estimated searches | OneTrust Share of Search | OneTrust rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 40 | 12.5% | 4 | 110 | 34.4% | 1 |
| Nov 2025 | 50 | 14.3% | 4 | 110 | 31.4% | 1 |
| Dec 2025 | 40 | 18.2% | 3 | 70 | 31.8% | 1 |
| Jan 2026 | 30 | 8.3% | 4 | 140 | 38.9% | 1 |
| Feb 2026 | 40 | 11.8% | 4 | 150 | 44.1% | 1 |
| Mar 2026 | 80 | 15.1% | 3 | 160 | 30.2% | 1 |
| Apr 2026 | 50 | 12.2% | 4 | 130 | 31.7% | 1 |
| May 2026 | 30 | 8.1% | 5 | 140 | 37.8% | 1 |
| Jun 2026 | 60 | 13% | 4 | 130 | 28.3% | 1 |
| Jul 2026 | 50 | 13.9% | 4 | 120 | 33.3% | 1 |
| Aug 2026 | 50 | 11.9% | 4 | 170 | 40.5% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using CookieYes’ and OneTrust’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **CookieYes**: Measured on the search terms “cookieyes”, “cookieyes com”, “cookieyes cookie banner” and “cookieyes privacy policy”, summed into one figure.
- **OneTrust**: Measured on the search terms “onetrust”, “onetrust com”, “onetrust consent management”, “onetrust cookie banner”, “onetrust cookie consent” and “onetrust near me”, summed into one figure.

- [CookieYes profile](/demand/nz/brands/cookieyes)
- [OneTrust profile](/demand/nz/brands/onetrust)
- [All cookie consent and privacy tools in New Zealand](/demand/nz/categories/nz-cookie-consent-tools): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, CookieYes or OneTrust?

In August 2026, OneTrust had more branded searches than CookieYes among cookie consent and privacy tools in New Zealand. OneTrust was estimated to have 170 branded searches compared to CookieYes’ 50, and held a 40.5% Share of Search versus CookieYes’ 11.9%.

## Cite this page

Brandwave. "CookieYes vs OneTrust: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/cookieyes-vs-onetrust

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/cookieyes-vs-onetrust. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
