---
title: "Convert Experiences vs Optimizely: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Convert Experiences or Optimizely? Compare estimated monthly branded-search demand and Share of Search inside the A/B testing tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/convert-experiences-vs-optimizely"
publisher: "Brandwave"
---

# Convert Experiences vs Optimizely: Which is more popular by branded search in New Zealand?

Which is more popular in search, Convert Experiences or Optimizely? Compare estimated monthly branded-search demand and Share of Search inside the A/B testing tools set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Convert Experiences and Optimizely
- **Competitive set**: A/B testing tools
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Convert Experiences Share of Search**: 1.4%
- **Optimizely Share of Search**: 86.1%

## Which is more popular in search, Convert Experiences or Optimizely?

- In August 2026, Optimizely had more branded searches than Convert Experiences among A/B testing tools in New Zealand. Optimizely was estimated to have 620 branded searches compared to Convert Experiences’ 10, and held an 86.1% Share of Search versus Convert Experiences’ 1.4%.
- Optimizely was ahead of Convert Experiences in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Convert Experiences’ estimated Share of Search among A/B testing tools in New Zealand moved from 1.3% to 1.4%, and its estimated monthly branded searches held steady at 10.
- Across the 11 months ending August 2026, Optimizely’s estimated Share of Search among A/B testing tools in New Zealand moved from 79.2% to 86.1%, and its estimated monthly branded searches moved from 610 to 620.

## How did search popularity change for New Zealand A/B testing tools in August 2026?

- In August 2026, Optimizely gained estimated Share of Search among A/B testing tools in New Zealand, from 81.3% to 86.1%.

## Month by month

| Month | Convert Experiences estimated searches | Convert Experiences Share of Search | Convert Experiences rank | Optimizely estimated searches | Optimizely Share of Search | Optimizely rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 10 | 1.3% | 4 | 610 | 79.2% | 1 |
| Nov 2025 | 10 | 1.7% | 4 | 500 | 83.3% | 1 |
| Dec 2025 | 0 | 0% | 5 | 410 | 82% | 1 |
| Jan 2026 | 10 | 1.6% | 5 | 490 | 77.8% | 1 |
| Feb 2026 | 10 | 1.6% | 5 | 490 | 76.6% | 1 |
| Mar 2026 | 0 | 0% | 5 | 620 | 80.5% | 1 |
| Apr 2026 | 10 | 1.5% | 5 | 490 | 75.4% | 1 |
| May 2026 | 0 | 0% | 5 | 620 | 81.6% | 1 |
| Jun 2026 | 10 | 1.3% | 5 | 630 | 84% | 1 |
| Jul 2026 | 10 | 1.6% | 5 | 520 | 81.3% | 1 |
| Aug 2026 | 10 | 1.4% | 5 | 620 | 86.1% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Convert Experiences’ and Optimizely’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Convert Experiences**: Measured on the search term “convert ab testing”.
- **Optimizely**: Measured on the search terms “optimizely”, “optimizely ab testing”, “optimizely com”, “optimizely experimentation” and “optimizely split testing”, summed into one figure.

- [Convert Experiences profile](/demand/nz/brands/convert-experiences)
- [Optimizely profile](/demand/nz/brands/optimizely)
- [All A/B testing tools in New Zealand](/demand/nz/categories/nz-ab-testing-tools): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Convert Experiences or Optimizely?

In August 2026, Optimizely had more branded searches than Convert Experiences among A/B testing tools in New Zealand. Optimizely was estimated to have 620 branded searches compared to Convert Experiences’ 10, and held an 86.1% Share of Search versus Convert Experiences’ 1.4%.

## Cite this page

Brandwave. "Convert Experiences vs Optimizely: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/convert-experiences-vs-optimizely

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/convert-experiences-vs-optimizely. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.