---
title: "Connect Legal Taranaki vs Govett Quilliam: Which is more popular in New Zealand?"
description: "Is Connect Legal Taranaki or Govett Quilliam more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the New Plymouth law firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/connect-legal-taranaki-vs-govett-quilliam"
publisher: "Brandwave"
---

# Connect Legal Taranaki vs Govett Quilliam: Which is more popular in New Zealand?

Is Connect Legal Taranaki or Govett Quilliam more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the New Plymouth law firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Connect Legal Taranaki and Govett Quilliam
- **Competitive set**: New Plymouth law firms
- **Market**: New Zealand
- **Month measured**: Oct 2026
- **Connect Legal Taranaki Share of Search**: 13.1%
- **Govett Quilliam Share of Search**: 36.4%

## Is Connect Legal Taranaki or Govett Quilliam more popular in search?

- In October 2026, Govett Quilliam had more branded searches than Connect Legal Taranaki among New Plymouth law firms in New Zealand. Govett Quilliam had about 390 branded searches, while Connect Legal Taranaki had 140. Govett Quilliam made up 36.4% of all New Plymouth law firm searches we track, and Connect Legal Taranaki accounted for 13.1%.
- Govett Quilliam was ahead of Connect Legal Taranaki in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Connect Legal Taranaki’s share of searches among New Plymouth law firms in New Zealand moved from 7.8% to 13.1%, and its estimated monthly branded searches moved from 110 to 140.
- Across the 12 months ending October 2026, Govett Quilliam’s share of searches among New Plymouth law firms in New Zealand moved from 34.8% to 36.4%, and its estimated monthly branded searches moved from 490 to 390.

## Top New Plymouth law firms in ChatGPT and Google AI Overviews

In three ChatGPT questions, Govett Quilliam appeared in all three answers. Connect Legal Taranaki was mentioned in two out of three: in two of the three ChatGPT answers. Govett Quilliam was listed before Connect Legal Taranaki in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| Govett Quilliam | 1st | 3 of 3 | 3 of 3 |
| Nicholsons Lawyers | 2nd | 3 of 3 | 3 of 3 |
| Goodwill Law | 3rd | 3 of 3 | 3 of 3 |
| Connect Legal Taranaki | 4th | 2 of 3 | 2 of 3 |
| C&M Legal | 5th | 1 of 3 | 1 of 3 |
| Quinlaw | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about New Plymouth law firms

- Asked ChatGPT "Which law firm should I hire in New Plymouth, New Zealand?": 1. Govett Quilliam, 2. Goodwill Law, 3. Nicholsons Lawyers
- Asked ChatGPT "What are the best law firms in New Plymouth, New Zealand?": 1. Govett Quilliam, 2. Nicholsons Lawyers, 3. Goodwill Law, 4. Connect Legal Taranaki
- Asked ChatGPT "What's the best law firm in New Plymouth, New Zealand for legal help?": 1. Govett Quilliam, 2. Connect Legal Taranaki, 3. Nicholsons Lawyers, 4. C&M Legal, 5. Goodwill Law

Not named in any answer: Quinlaw.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand New Plymouth law firms in October 2026?

- In October 2026, Connect Legal Taranaki overtook C&M Legal to rank 3rd among New Plymouth law firms in New Zealand, with 13.1% of the searches.
- In October 2026, Govett Quilliam lost share of searches among New Plymouth law firms in New Zealand, from 38% to 36.4%.

## How has branded search for Connect Legal Taranaki and Govett Quilliam changed in New Zealand over the last 12 months?

| Month | Connect Legal Taranaki estimated searches | Connect Legal Taranaki Share of Search | Connect Legal Taranaki rank | Govett Quilliam estimated searches | Govett Quilliam Share of Search | Govett Quilliam rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 110 | 7.8% | 5 | 490 | 34.8% | 1 |
| Dec 2025 | 110 | 9.5% | 5 | 330 | 28.4% | 1 |
| Jan 2026 | 140 | 10.5% | 5 | 400 | 30.1% | 1 |
| Feb 2026 | 110 | 8.1% | 5 | 490 | 36% | 1 |
| Mar 2026 | 170 | 11.6% | 3 | 490 | 33.6% | 1 |
| Apr 2026 | 110 | 8.3% | 5 | 400 | 30.3% | 1 |
| May 2026 | 110 | 8.9% | 4 | 390 | 31.7% | 1 |
| Jun 2026 | 110 | 9.3% | 4 | 400 | 33.9% | 1 |
| Jul 2026 | 90 | 7.8% | 4 | 390 | 33.6% | 1 |
| Aug 2026 | 140 | 10.3% | 3 | 400 | 29.4% | 2 |
| Sep 2026 | 140 | 10.9% | 4 | 490 | 38% | 1 |
| Oct 2026 | 140 | 13.1% | 3 | 390 | 36.4% | 1 |

## How are Connect Legal Taranaki’s and Govett Quilliam’s branded searches counted?

Brandwave collects information about searches that people make online using Connect Legal Taranaki’s and Govett Quilliam’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Connect Legal Taranaki**: Measured on the search term “connect legal taranaki”.
- **Govett Quilliam**: Measured on the search terms “govett quilliam” and “thelawyers”, summed into one figure.

- [Connect Legal Taranaki profile](/demand/nz/brands/connect-legal-taranaki)
- [Govett Quilliam profile](/demand/nz/brands/govett-quilliam)
- [All New Plymouth law firms in New Zealand](/demand/nz/locations/new-plymouth/law-firms): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Connect Legal Taranaki or Govett Quilliam more popular in search?

In October 2026, Govett Quilliam had more branded searches than Connect Legal Taranaki among New Plymouth law firms in New Zealand. Govett Quilliam had about 390 branded searches, while Connect Legal Taranaki had 140. Govett Quilliam made up 36.4% of all New Plymouth law firm searches we track, and Connect Legal Taranaki accounted for 13.1%.

## Cite this page

Brandwave. "Connect Legal Taranaki vs Govett Quilliam: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/connect-legal-taranaki-vs-govett-quilliam

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/connect-legal-taranaki-vs-govett-quilliam. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
