---
title: "Confitex vs Depend: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Confitex or Depend? Compare estimated monthly branded-search demand and Share of Search inside the Incontinence brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/confitex-vs-depend"
publisher: "Brandwave"
---

# Confitex vs Depend: Which is more popular by branded search in New Zealand?

Which is more popular in search, Confitex or Depend? Compare estimated monthly branded-search demand and Share of Search inside the Incontinence brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Confitex and Depend
- **Competitive set**: Incontinence brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Confitex Share of Search**: 7.7%
- **Depend Share of Search**: 0.24%

## Which is more popular in search, Confitex or Depend?

- In August 2026, Confitex had more branded searches than Depend among incontinence brands in New Zealand. Confitex was estimated to have 320 branded searches compared to Depend’s 10, and held a 7.7% Share of Search versus Depend’s 0.24%.
- Confitex was ahead of Depend in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Confitex’s estimated Share of Search among incontinence brands in New Zealand moved from 8.6% to 7.7%, and its estimated monthly branded searches moved from 250 to 320.
- Across the 11 months ending August 2026, Depend’s estimated Share of Search among incontinence brands in New Zealand moved from 0.34% to 0.24%, and its estimated monthly branded searches held steady at 10.

## How did search popularity change for New Zealand incontinence brands in August 2026?

- In August 2026, Confitex gained estimated Share of Search among incontinence brands in New Zealand, from 6.7% to 7.7%.

## Month by month

| Month | Confitex estimated searches | Confitex Share of Search | Confitex rank | Depend estimated searches | Depend Share of Search | Depend rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 250 | 8.6% | 3 | 10 | 0.34% | 4 |
| Nov 2025 | 410 | 14.3% | 3 | 10 | 0.35% | 4 |
| Dec 2025 | 260 | 11.7% | 3 | 10 | 0.45% | 4 |
| Jan 2026 | 280 | 10.7% | 3 | 10 | 0.38% | 4 |
| Feb 2026 | 320 | 11.9% | 3 | 10 | 0.37% | 4 |
| Mar 2026 | 250 | 7.4% | 3 | 10 | 0.29% | 4 |
| Apr 2026 | 230 | 6.8% | 3 | 10 | 0.3% | 4 |
| May 2026 | 190 | 5.6% | 3 | 10 | 0.29% | 4 |
| Jun 2026 | 250 | 7% | 3 | 10 | 0.28% | 4 |
| Jul 2026 | 250 | 6.7% | 3 | 10 | 0.27% | 4 |
| Aug 2026 | 320 | 7.7% | 3 | 10 | 0.24% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Confitex’s and Depend’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Confitex**: Measured on the search terms “confitex”, “confitex com”, “confitex for men”, “confitex incontinence”, “confitex near me”, “confitex new zealand”, “confitex nz”, “confitex pads” and “confitex pants”, summed into one figure.
- **Depend**: Measured on the search term “depend pads”.

- [Confitex profile](/demand/nz/brands/confitex)
- [Depend profile](/demand/nz/brands/depend)
- [All incontinence brands in New Zealand](/demand/nz/categories/nz-incontinence-brands): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Confitex or Depend?

In August 2026, Confitex had more branded searches than Depend among incontinence brands in New Zealand. Confitex was estimated to have 320 branded searches compared to Depend’s 10, and held a 7.7% Share of Search versus Depend’s 0.24%.

## Cite this page

Brandwave. "Confitex vs Depend: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/confitex-vs-depend

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/confitex-vs-depend. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
