---
title: "Comfort Hotel Flames vs Quest Whangarei: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Comfort Hotel Flames or Quest Whangarei? Compare estimated monthly branded-search demand and Share of Search inside the Whangarei hotels and accommodation set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/comfort-hotel-flames-vs-quest-whangarei"
publisher: "Brandwave"
---

# Comfort Hotel Flames vs Quest Whangarei: Which is more popular by branded search in New Zealand?

Which is more popular in search, Comfort Hotel Flames or Quest Whangarei? Compare estimated monthly branded-search demand and Share of Search inside the Whangarei hotels and accommodation set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Comfort Hotel Flames and Quest Whangarei
- **Competitive set**: Whangarei hotels and accommodation
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Comfort Hotel Flames Share of Search**: 19.6%
- **Quest Whangarei Share of Search**: 20.1%

## Which is more popular in search, Comfort Hotel Flames or Quest Whangarei?

- In August 2026, Comfort Hotel Flames and Quest Whangarei were level on Share of Search among whangarei hotels and accommodation in New Zealand, with an estimated 1.2K branded searches each, at 19.6% and 20.1% estimated Share of Search.
- The lead changed hands 3 times in the 11 months ending August 2026: Quest Whangarei took it in March 2026, Comfort Hotel Flames took it in April 2026, Quest Whangarei took it in July 2026.
- Across the 11 months ending August 2026, Comfort Hotel Flames’ estimated Share of Search among whangarei hotels and accommodation in New Zealand moved from 20.5% to 19.6%, and its estimated monthly branded searches held steady at 1.2K.
- Across the 11 months ending August 2026, Quest Whangarei’s estimated Share of Search among whangarei hotels and accommodation in New Zealand moved from 17% to 20.1%, and its estimated monthly branded searches moved from 970 to 1.2K.

## How did search popularity change for New Zealand whangarei hotels and accommodation in August 2026?

- In August 2026, Comfort Hotel Flames gained estimated Share of Search among whangarei hotels and accommodation in New Zealand, from 17.8% to 19.6%.
- In August 2026, Quest Whangarei gained estimated Share of Search among whangarei hotels and accommodation in New Zealand, from 19.2% to 20.1%.

## Month by month

| Month | Comfort Hotel Flames estimated searches | Comfort Hotel Flames Share of Search | Comfort Hotel Flames rank | Quest Whangarei estimated searches | Quest Whangarei Share of Search | Quest Whangarei rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.2K | 20.5% | 2 | 970 | 17% | 3 |
| Nov 2025 | 1.2K | 20.9% | 2 | 1.1K | 18.9% | 3 |
| Dec 2025 | 1.6K | 24.9% | 2 | 1.1K | 17.3% | 3 |
| Jan 2026 | 1.6K | 25.7% | 2 | 930 | 15.2% | 3 |
| Feb 2026 | 1.2K | 20.6% | 2 | 1.1K | 18.6% | 3 |
| Mar 2026 | 1.3K | 19.6% | 3 | 1.4K | 21.3% | 2 |
| Apr 2026 | 1K | 18.2% | 2 | 950 | 17.1% | 3 |
| May 2026 | 1K | 18.2% | 2 | 960 | 17.3% | 3 |
| Jun 2026 | 1.4K | 22.9% | 2 | 960 | 16.3% | 3 |
| Jul 2026 | 1K | 17.8% | 3 | 1.1K | 19.2% | 2 |
| Aug 2026 | 1.2K | 19.6% | 3 | 1.2K | 20.1% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Comfort Hotel Flames’ and Quest Whangarei’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Comfort Hotel Flames**: Measured on the search terms “comfort flames hotel”, “comfort hotel flames”, “comfort hotel flames whangarei”, “flames hotel”, “flames hotel onerahi” and “flames hotel whangarei”, summed into one figure.
- **Quest Whangarei**: Measured on the search terms “quest whangarei”, “quest whangarei parking” and “the quest whangarei”, summed into one figure.

- [Comfort Hotel Flames profile](/demand/nz/brands/comfort-hotel-flames)
- [Quest Whangarei profile](/demand/nz/brands/quest-whangarei)
- [All whangarei hotels and accommodation in New Zealand](/demand/nz/categories/nz-whangarei-hotels): The set both shares are measured inside, 3 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Comfort Hotel Flames or Quest Whangarei?

In August 2026, Comfort Hotel Flames and Quest Whangarei were level on Share of Search among whangarei hotels and accommodation in New Zealand, with an estimated 1.2K branded searches each, at 19.6% and 20.1% estimated Share of Search.

## Cite this page

Brandwave. "Comfort Hotel Flames vs Quest Whangarei: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/comfort-hotel-flames-vs-quest-whangarei

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/comfort-hotel-flames-vs-quest-whangarei. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
