---
title: "Combilift vs Crown: Which is searched more in New Zealand?"
description: "Is Combilift or Crown more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Forklift brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/combilift-vs-crown"
publisher: "Brandwave"
---

# Combilift vs Crown: Which is searched more in New Zealand?

Is Combilift or Crown more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Forklift brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Combilift and Crown
- **Competitive set**: Forklift brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Combilift Share of Search**: 4.3%
- **Crown Share of Search**: 22.2%

## Is Combilift or Crown more popular in search?

- In September 2026, Crown had more branded searches than Combilift among forklift brands in New Zealand. Crown had about 520 branded searches, while Combilift had 100. Crown made up 22.2% of all forklift brand searches we track, and Combilift accounted for 4.3%.
- Crown was ahead of Combilift in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Combilift’s share of searches among forklift brands in New Zealand moved from 1.3% to 4.3%, and its estimated monthly branded searches moved from 30 to 100.
- Across the 12 months ending September 2026, Crown’s share of searches among forklift brands in New Zealand moved from 21.2% to 22.2%, and its estimated monthly branded searches moved from 500 to 520.

## Top forklift brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Crown was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Combilift did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Hyster | 1st | 3 of 3 | 0 of 2 | 3 of 5 |
| Crown | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Linde | 3rd | 1 of 3 | 2 of 2 | 3 of 5 |
| Yale | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Jungheinrich | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Centra Forklifts | 6th | 2 of 3 | 1 of 2 | 3 of 5 |
| Hangcha | 7th | 0 of 3 | 1 of 2 | 1 of 5 |
| Heli | 8th | 0 of 3 | 2 of 2 | 2 of 5 |
| Bendi | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Combilift | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Komatsu | Not ranked | 0 of 3 | 1 of 2 | 1 of 5 |
| TCM | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Clark | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about forklift brands

- Asked ChatGPT "Which forklift brand should I buy in New Zealand?": 1. Hyster, 2. Crown, 3. Yale, 4. Centra Forklifts
- Asked ChatGPT "What are the best forklift brands in New Zealand?": 1. Linde, 2. Hyster, 3. Yale, 4. Crown, 5. Jungheinrich
- Asked ChatGPT "What's the best forklift brand in New Zealand for warehouse lifting?": 1. Crown, 2. Hyster, 3. Centra Forklifts
- Searched Google, AI Overview "forklift nz": 1. Crown, 2. Heli, 3. Centra Forklifts, 4. Linde, 5. Komatsu
- Searched Google, AI Overview "electric forklift nz": 1. Linde, 2. Jungheinrich, 3. Hangcha, 4. Heli

Not named in any answer: Bendi, Combilift, TCM and Clark.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand forklift brands in September 2026?

- In September 2026, Combilift overtook Hangcha and 3 others to rank 6th among forklift brands in New Zealand, with 4.3% of the searches.
- In September 2026, Crown gained share of searches among forklift brands in New Zealand, from 21.3% to 22.2%.

## Month by month

| Month | Combilift estimated searches | Combilift Share of Search | Combilift rank | Crown estimated searches | Crown Share of Search | Crown rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 30 | 1.3% | 12 | 500 | 21.2% | 2 |
| Nov 2025 | 60 | 2.8% | 8 | 490 | 23.2% | 2 |
| Dec 2025 | 40 | 2.2% | 12 | 400 | 21.7% | 2 |
| Jan 2026 | 30 | 1.5% | 12 | 510 | 25.4% | 2 |
| Feb 2026 | 50 | 2.1% | 10 | 610 | 26% | 2 |
| Mar 2026 | 60 | 2.3% | 11 | 630 | 24% | 2 |
| Apr 2026 | 50 | 2.4% | 10 | 510 | 24.1% | 2 |
| May 2026 | 50 | 2.3% | 10 | 520 | 23.5% | 2 |
| Jun 2026 | 70 | 2.7% | 8 | 610 | 23.4% | 2 |
| Jul 2026 | 30 | 1.4% | 13 | 490 | 22.6% | 2 |
| Aug 2026 | 70 | 2.9% | 10 | 510 | 21.3% | 2 |
| Sep 2026 | 100 | 4.3% | 6 | 520 | 22.2% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Combilift’s and Crown’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Combilift**: Measured on the search terms “combilift cb”, “combilift for sale”, “combilift forklift” and “combilift sideloader”, summed into one figure.
- **Crown**: Measured on the search terms “crown fork lift”, “crown fork lifts” and “crown reach forklift”, summed into one figure.

- [Combilift profile](/demand/nz/brands/combilift)
- [Crown profile](/demand/nz/brands/crown)
- [All forklift brands in New Zealand](/demand/nz/categories/nz-forklift-brands): The set both shares are measured inside, 13 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Combilift or Crown more popular in search?

In September 2026, Crown had more branded searches than Combilift among forklift brands in New Zealand. Crown had about 520 branded searches, while Combilift had 100. Crown made up 22.2% of all forklift brand searches we track, and Combilift accounted for 4.3%.

## Cite this page

Brandwave. "Combilift vs Crown: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/combilift-vs-crown

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/combilift-vs-crown. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
