--- title: "Colossyan vs Elai: Which is searched more in New Zealand?" description: "Is Colossyan or Elai more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the AI avatar video platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/colossyan-vs-elai" publisher: "Brandwave" --- # Colossyan vs Elai: Which is searched more in New Zealand? Is Colossyan or Elai more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the AI avatar video platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Colossyan and Elai - **Competitive set**: AI avatar video platforms - **Market**: New Zealand - **Month measured**: Sep 2026 - **Colossyan Share of Search**: 0.15% - **Elai Share of Search**: 0.15% ## Is Colossyan or Elai more popular in search? - In September 2026, Colossyan and Elai were level in searches among AI avatar video platforms in New Zealand, with an estimated 10 branded searches each, at 0.15% of the total each. - The lead changed hands once in the 12 months ending September 2026: Colossyan took it in December 2025. - Across the 12 months ending September 2026, Colossyan’s share of searches among AI avatar video platforms in New Zealand moved from 0.27% to 0.15%, and its estimated monthly branded searches moved from 20 to 10. - Across the 12 months ending September 2026, Elai’s share of searches among AI avatar video platforms in New Zealand moved from 0.53% to 0.15%, and its estimated monthly branded searches moved from 40 to 10. ## Top AI avatar video platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Colossyan was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Elai did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | HeyGen | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Synthesia | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | D-ID | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Colossyan | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Elai | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about AI avatar video platforms - Asked ChatGPT "Which AI avatar video platform should I use in New Zealand?": 1. HeyGen, 2. Synthesia, 3. D-ID - Asked ChatGPT "What are the best AI avatar video platforms in New Zealand?": 1. HeyGen, 2. Synthesia, 3. Colossyan, 4. D-ID - Asked ChatGPT "What's the best AI avatar video platform in New Zealand for marketing videos?": 1. HeyGen, 2. Synthesia, 3. Colossyan - Searched Google, AI Overview "best ai video avatar": 1. HeyGen, 2. Synthesia, 3. D-ID - Searched Google, AI Overview "avatar video maker": 1. HeyGen Not named in any answer: Elai. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How did search popularity change for New Zealand AI avatar video platforms in September 2026? - Estimated monthly branded searches for Elai in New Zealand fell 75% over 12 measured months, from 40 to 10 in September 2026. - Estimated monthly branded searches for Colossyan in New Zealand fell 50% over 12 measured months, from 20 to 10 in September 2026. ## Month by month | Month | Colossyan estimated searches | Colossyan Share of Search | Colossyan rank | Elai estimated searches | Elai Share of Search | Elai rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 20 | 0.27% | 5 | 40 | 0.53% | 4 | | Nov 2025 | 20 | 0.27% | 5 | 30 | 0.4% | 4 | | Dec 2025 | 30 | 0.51% | 4 | 10 | 0.17% | 5 | | Jan 2026 | 20 | 0.3% | 4 | 10 | 0.15% | 5 | | Feb 2026 | 30 | 0.45% | 4 | 30 | 0.45% | 5 | | Mar 2026 | 20 | 0.24% | 4 | 10 | 0.12% | 5 | | Apr 2026 | 30 | 0.4% | 4 | 10 | 0.13% | 5 | | May 2026 | 20 | 0.25% | 4 | 10 | 0.13% | 5 | | Jun 2026 | 30 | 0.4% | 4 | 10 | 0.13% | 5 | | Jul 2026 | 20 | 0.32% | 4 | 20 | 0.32% | 5 | | Aug 2026 | 30 | 0.41% | 4 | 10 | 0.14% | 5 | | Sep 2026 | 10 | 0.15% | 4 | 10 | 0.15% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Colossyan’s and Elai’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Colossyan**: Measured on the search terms “colossyan” and “colossyan ai video”, summed into one figure. - **Elai**: Measured on the search terms “elai” and “elai ai”, summed into one figure. - [Colossyan profile](/demand/nz/brands/colossyan) - [Elai profile](/demand/nz/brands/elai) - [All AI avatar video platforms in New Zealand](/demand/nz/categories/nz-ai-avatar-video-platforms): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Colossyan or Elai more popular in search? In September 2026, Colossyan and Elai were level in searches among AI avatar video platforms in New Zealand, with an estimated 10 branded searches each, at 0.15% of the total each. ## Cite this page Brandwave. "Colossyan vs Elai: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/colossyan-vs-elai This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/colossyan-vs-elai. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.