---
title: "Colorsteel vs Metalcraft Roofing: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Colorsteel or Metalcraft Roofing? Compare estimated monthly branded-search demand and Share of Search inside the Roofing brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/colorsteel-vs-metalcraft-roofing"
publisher: "Brandwave"
---

# Colorsteel vs Metalcraft Roofing: Which is more popular by branded search in New Zealand?

Which is more popular in search, Colorsteel or Metalcraft Roofing? Compare estimated monthly branded-search demand and Share of Search inside the Roofing brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Colorsteel and Metalcraft Roofing
- **Competitive set**: Roofing brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Colorsteel Share of Search**: 29.5%
- **Metalcraft Roofing Share of Search**: 27.1%

## Which is more popular in search, Colorsteel or Metalcraft Roofing?

- In August 2026, Colorsteel had more branded searches than Metalcraft Roofing among roofing brands in New Zealand. Colorsteel was estimated to have 6.1K branded searches compared to Metalcraft Roofing’s 5.6K, and held a 29.5% Share of Search versus Metalcraft Roofing’s 27.1%.
- Colorsteel was ahead of Metalcraft Roofing in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Colorsteel’s estimated Share of Search among roofing brands in New Zealand moved from 36.4% to 29.5%, and its estimated monthly branded searches moved from 7.9K to 6.1K.
- Across the 11 months ending August 2026, Metalcraft Roofing’s estimated Share of Search among roofing brands in New Zealand moved from 25.1% to 27.1%, and its estimated monthly branded searches moved from 5.4K to 5.6K.

## How did search popularity change for New Zealand roofing brands in August 2026?

- In August 2026, Metalcraft Roofing gained estimated Share of Search among roofing brands in New Zealand, from 26.3% to 27.1%.
- In August 2026, Colorsteel lost estimated Share of Search among roofing brands in New Zealand, from 30.2% to 29.5%.

## Month by month

| Month | Colorsteel estimated searches | Colorsteel Share of Search | Colorsteel rank | Metalcraft Roofing estimated searches | Metalcraft Roofing Share of Search | Metalcraft Roofing rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 7.9K | 36.4% | 1 | 5.4K | 25.1% | 2 |
| Nov 2025 | 6.7K | 32.6% | 1 | 5.5K | 26.4% | 2 |
| Dec 2025 | 5K | 33.6% | 1 | 3.6K | 24.4% | 2 |
| Jan 2026 | 6.5K | 36.7% | 1 | 4.4K | 25% | 2 |
| Feb 2026 | 7.1K | 34.2% | 1 | 5.3K | 25.2% | 2 |
| Mar 2026 | 8.3K | 35.6% | 1 | 5.6K | 24% | 2 |
| Apr 2026 | 6.7K | 32.7% | 1 | 5.3K | 25.9% | 2 |
| May 2026 | 7K | 34.3% | 1 | 5K | 24.5% | 2 |
| Jun 2026 | 6.6K | 31.6% | 1 | 5.3K | 25.3% | 2 |
| Jul 2026 | 6.2K | 30.2% | 1 | 5.4K | 26.3% | 2 |
| Aug 2026 | 6.1K | 29.5% | 1 | 5.6K | 27.1% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Colorsteel’s and Metalcraft Roofing’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Colorsteel**: Measured on the search terms “colorsteel”, “colorsteel co nz”, “colorsteel colours”, “colorsteel dridex”, “colorsteel flashing”, “colorsteel flaxpod”, “colorsteel grey friars”, “colorsteel ironsand”, “colorsteel karaka”, “colorsteel near me”, “colorsteel new denim blue”, “colorsteel nz”, “colorsteel roof”, “colorsteel roofing colors”, “colorsteel roofing price list”, “colorsteel sandstone grey”, “colorsteel scoria”, “colorsteel windsor grey”, “flaxpod colorsteel” and “new denim blue colorsteel”, summed into one figure.
- **Metalcraft Roofing**: Measured on the search terms “metalcraft”, “metalcraft mc760”, “metalcraft roofing”, “metalcraft roofing near me”, “metalcraft roofing nz”, “metalcraft roofing profiles” and “metalcraftroofing”, summed into one figure.

- [Colorsteel profile](/demand/nz/brands/colorsteel)
- [Metalcraft Roofing profile](/demand/nz/brands/metalcraft-roofing)
- [All roofing brands in New Zealand](/demand/nz/categories/nz-roofing-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Colorsteel or Metalcraft Roofing?

In August 2026, Colorsteel had more branded searches than Metalcraft Roofing among roofing brands in New Zealand. Colorsteel was estimated to have 6.1K branded searches compared to Metalcraft Roofing’s 5.6K, and held a 29.5% Share of Search versus Metalcraft Roofing’s 27.1%.

## Cite this page

Brandwave. "Colorsteel vs Metalcraft Roofing: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/colorsteel-vs-metalcraft-roofing

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/colorsteel-vs-metalcraft-roofing. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
