--- title: "Coca-Cola vs Karma Drinks: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Coca-Cola or Karma Drinks? Compare estimated monthly branded-search demand and Share of Search inside the Soft drink brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/coca-cola-vs-karma-drinks" publisher: "Brandwave" --- # Coca-Cola vs Karma Drinks: Which is more popular by branded search in New Zealand? Which is more popular in search, Coca-Cola or Karma Drinks? Compare estimated monthly branded-search demand and Share of Search inside the Soft drink brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Coca-Cola and Karma Drinks - **Competitive set**: Soft drink brands - **Market**: New Zealand - **Month measured**: Aug 2026 - **Coca-Cola Share of Search**: 54.8% - **Karma Drinks Share of Search**: 4.1% ## Which is more popular in search, Coca-Cola or Karma Drinks? - In August 2026, Coca-Cola had more branded searches than Karma Drinks among soft drink brands in New Zealand. Coca-Cola was estimated to have 28.2K branded searches compared to Karma Drinks’ 2.1K, and held a 54.8% Share of Search versus Karma Drinks’ 4.1%. - Coca-Cola was ahead of Karma Drinks in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Coca-Cola’s estimated Share of Search among soft drink brands in New Zealand moved from 53.9% to 54.8%, and its estimated monthly branded searches moved from 24.4K to 28.2K. - Across the 11 months ending August 2026, Karma Drinks’ estimated Share of Search among soft drink brands in New Zealand moved from 4% to 4.1%, and its estimated monthly branded searches moved from 1.8K to 2.1K. ## How did search popularity change for New Zealand soft drink brands in August 2026? - In August 2026, Karma Drinks gained estimated Share of Search among soft drink brands in New Zealand, from 3.2% to 4.1%. - Estimated monthly branded searches for Coca-Cola in New Zealand rose 15.5% over 11 measured months, from 24.4K to 28.2K in August 2026. ## Month by month | Month | Coca-Cola estimated searches | Coca-Cola Share of Search | Coca-Cola rank | Karma Drinks estimated searches | Karma Drinks Share of Search | Karma Drinks rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 24.4K | 53.9% | 1 | 1.8K | 4% | 6 | | Nov 2025 | 32.7K | 57.1% | 1 | 1.7K | 2.9% | 6 | | Dec 2025 | 32.3K | 59.5% | 1 | 1.5K | 2.8% | 6 | | Jan 2026 | 26K | 55.1% | 1 | 1.7K | 3.6% | 6 | | Feb 2026 | 24.4K | 55.1% | 1 | 1.8K | 4.1% | 6 | | Mar 2026 | 28.1K | 54.4% | 1 | 1.8K | 3.5% | 6 | | Apr 2026 | 23.4K | 54.3% | 1 | 1.4K | 3.3% | 6 | | May 2026 | 26.3K | 56.1% | 1 | 1.6K | 3.5% | 6 | | Jun 2026 | 27K | 57.8% | 1 | 1.3K | 2.9% | 6 | | Jul 2026 | 25.1K | 54.8% | 1 | 1.5K | 3.2% | 6 | | Aug 2026 | 28.2K | 54.8% | 1 | 2.1K | 4.1% | 6 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Coca-Cola’s and Karma Drinks’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Coca-Cola**: Measured on the search terms “coca cola”, “coca cola 1 5 l”, “coca cola cans”, “coca cola christmas in the park”, “coca cola com”, “coca cola drink”, “coca cola logos”, “coca cola near me”, “coca cola new zealand”, “coca cola nz”, “coca cola online”, “cocacola”, “cocacola cans”, “cocacola drink”, “cocacola nz”, “coke”, “coke 0”, “coke 1 5 liter”, “coke bottle”, “coke can”, “coke co nz”, “coke zero cans”, “diet coke”, “jack daniel coke” and “vanilla coke”, summed into one figure. - **Karma Drinks**: Measured on the search terms “karma cola”, “karma drinks”, “karma drinks near me”, “karma drinks nz” and “karmadrinks”, summed into one figure. - [Coca-Cola profile](/demand/nz/brands/coca-cola) - [Karma Drinks profile](/demand/nz/brands/karma-drinks) - [All soft drink brands in New Zealand](/demand/nz/categories/nz-soft-drink-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Coca-Cola or Karma Drinks? In August 2026, Coca-Cola had more branded searches than Karma Drinks among soft drink brands in New Zealand. Coca-Cola was estimated to have 28.2K branded searches compared to Karma Drinks’ 2.1K, and held a 54.8% Share of Search versus Karma Drinks’ 4.1%. ## Cite this page Brandwave. "Coca-Cola vs Karma Drinks: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/coca-cola-vs-karma-drinks This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/coca-cola-vs-karma-drinks. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.