---
title: "Cobram Estate vs Kakariki Olives: Which is searched more in New Zealand?"
description: "Is Cobram Estate or Kakariki Olives more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Olive oil brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/cobram-estate-vs-kakariki-olives"
publisher: "Brandwave"
---

# Cobram Estate vs Kakariki Olives: Which is searched more in New Zealand?

Is Cobram Estate or Kakariki Olives more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Olive oil brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Cobram Estate and Kakariki Olives
- **Competitive set**: Olive oil brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Cobram Estate Share of Search**: 10.6%
- **Kakariki Olives Share of Search**: 40.4%

## Is Cobram Estate or Kakariki Olives more popular in search?

- In September 2026, Kakariki Olives had more branded searches than Cobram Estate among olive oil brands in New Zealand. Kakariki Olives had about 190 branded searches, while Cobram Estate had 50. Kakariki Olives made up 40.4% of all olive oil brand searches we track, and Cobram Estate accounted for 10.6%.
- Kakariki Olives was ahead of Cobram Estate in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Cobram Estate’s share of searches among olive oil brands in New Zealand moved from 7.4% to 10.6%, and its estimated monthly branded searches moved from 40 to 50.
- Across the 12 months ending September 2026, Kakariki Olives’ share of searches among olive oil brands in New Zealand moved from 29.6% to 40.4%, and its estimated monthly branded searches moved from 160 to 190.

## Top olive oil brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Kakariki Olives was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Cobram Estate did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Village Press | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Kakariki Olives | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Olivado | 3rd | 1 of 3 | 0 of 2 | 1 of 5 |
| Loopline | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Cobram Estate | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Bertolli | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about olive oil brands

- Asked ChatGPT "Which olive oil brand should I buy in New Zealand?": 1. Kakariki Olives, 2. Village Press
- Asked ChatGPT "What are the best olive oil brands in New Zealand?": 1. Kakariki Olives, 2. Village Press
- Asked ChatGPT "What's the best olive oil brand in New Zealand for everyday cooking?": 1. Village Press, 2. Olivado, 3. Kakariki Olives
- Searched Google, AI Overview "extra virgin olive oil": named none of the brands we track
- Searched Google, AI Overview "nz olive oil": 1. Village Press, 2. Kakariki Olives

Not named in any answer: Loopline, Cobram Estate and Bertolli.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand olive oil brands in September 2026?

- In September 2026, Kakariki Olives gained share of searches among olive oil brands in New Zealand, from 27.3% to 40.4%.
- In September 2026, Cobram Estate lost share of searches among olive oil brands in New Zealand, from 11.4% to 10.6%.

## Month by month

| Month | Cobram Estate estimated searches | Cobram Estate Share of Search | Cobram Estate rank | Kakariki Olives estimated searches | Kakariki Olives Share of Search | Kakariki Olives rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 40 | 7.4% | 5 | 160 | 29.6% | 1 |
| Nov 2025 | 20 | 4.2% | 5 | 120 | 25% | 3 |
| Dec 2025 | 40 | 7.5% | 4 | 180 | 34% | 1 |
| Jan 2026 | 50 | 8.6% | 4 | 230 | 39.7% | 1 |
| Feb 2026 | 40 | 10.8% | 4 | 140 | 37.8% | 1 |
| Mar 2026 | 40 | 10% | 5 | 140 | 35% | 1 |
| Apr 2026 | 30 | 7% | 5 | 160 | 37.2% | 1 |
| May 2026 | 50 | 5.3% | 5 | 220 | 23.4% | 2 |
| Jun 2026 | 50 | 10.6% | 5 | 130 | 27.7% | 1 |
| Jul 2026 | 50 | 12.2% | 4 | 110 | 26.8% | 1 |
| Aug 2026 | 50 | 11.4% | 4 | 120 | 27.3% | 1 |
| Sep 2026 | 50 | 10.6% | 4 | 190 | 40.4% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Cobram Estate’s and Kakariki Olives’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Cobram Estate**: Measured on the search terms “cobram estate” and “cobramestate”, summed into one figure.
- **Kakariki Olives**: Measured on the search terms “kakariki olive oil” and “kakariki olives”, summed into one figure.

- [Cobram Estate profile](/demand/nz/brands/cobram-estate)
- [Kakariki Olives profile](/demand/nz/brands/kakariki-olives)
- [All olive oil brands in New Zealand](/demand/nz/categories/nz-olive-oil-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Cobram Estate or Kakariki Olives more popular in search?

In September 2026, Kakariki Olives had more branded searches than Cobram Estate among olive oil brands in New Zealand. Kakariki Olives had about 190 branded searches, while Cobram Estate had 50. Kakariki Olives made up 40.4% of all olive oil brand searches we track, and Cobram Estate accounted for 10.6%.

## Cite this page

Brandwave. "Cobram Estate vs Kakariki Olives: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/cobram-estate-vs-kakariki-olives

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/cobram-estate-vs-kakariki-olives. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
