--- title: "Cluey Learning vs Kip McGrath: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Cluey Learning or Kip McGrath? Compare estimated monthly branded-search demand and Share of Search inside the Tutoring providers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/cluey-learning-vs-kip-mcgrath" publisher: "Brandwave" --- # Cluey Learning vs Kip McGrath: Which is more popular by branded search in New Zealand? Which is more popular in search, Cluey Learning or Kip McGrath? Compare estimated monthly branded-search demand and Share of Search inside the Tutoring providers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Cluey Learning and Kip McGrath - **Competitive set**: Tutoring providers - **Market**: New Zealand - **Month measured**: Aug 2026 - **Cluey Learning Share of Search**: 7.4% - **Kip McGrath Share of Search**: 50.7% ## Which is more popular in search, Cluey Learning or Kip McGrath? - In August 2026, Kip McGrath had more branded searches than Cluey Learning among tutoring providers in New Zealand. Kip McGrath was estimated to have 6.6K branded searches compared to Cluey Learning’s 960, and held a 50.7% Share of Search versus Cluey Learning’s 7.4%. - Kip McGrath was ahead of Cluey Learning in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Cluey Learning’s estimated Share of Search among tutoring providers in New Zealand moved from 9.2% to 7.4%, and its estimated monthly branded searches moved from 1K to 960. - Across the 11 months ending August 2026, Kip McGrath’s estimated Share of Search among tutoring providers in New Zealand moved from 40.9% to 50.7%, and its estimated monthly branded searches moved from 4.5K to 6.6K. ## How did search popularity change for New Zealand tutoring providers in August 2026? - In August 2026, Kip McGrath gained estimated Share of Search among tutoring providers in New Zealand, from 44.8% to 50.7%. ## Month by month | Month | Cluey Learning estimated searches | Cluey Learning Share of Search | Cluey Learning rank | Kip McGrath estimated searches | Kip McGrath Share of Search | Kip McGrath rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1K | 9.2% | 4 | 4.5K | 40.9% | 1 | | Nov 2025 | 860 | 8.7% | 4 | 3.6K | 36.3% | 2 | | Dec 2025 | 600 | 8.5% | 4 | 2.4K | 34.1% | 2 | | Jan 2026 | 1K | 11.1% | 3 | 2.7K | 29.1% | 2 | | Feb 2026 | 1.4K | 10.8% | 3 | 4.8K | 37.6% | 2 | | Mar 2026 | 1.3K | 9.8% | 4 | 5.7K | 42% | 1 | | Apr 2026 | 960 | 9.5% | 3 | 3.9K | 38.2% | 2 | | May 2026 | 960 | 8% | 4 | 5.5K | 45.8% | 1 | | Jun 2026 | 960 | 7.7% | 4 | 5.3K | 42.7% | 1 | | Jul 2026 | 900 | 7.4% | 4 | 5.5K | 44.8% | 1 | | Aug 2026 | 960 | 7.4% | 4 | 6.6K | 50.7% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Cluey Learning’s and Kip McGrath’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Cluey Learning**: Measured on the search terms “cluey”, “cluey learning”, “cluey learning near me”, “cluey learning new zealand”, “cluey learning nz”, “cluey learning reviews”, “cluey learning tutor”, “cluey tutoring” and “clueylearning”, summed into one figure. - **Kip McGrath**: Measured on the search terms “kip mcgrath”, “kip mcgrath centres”, “kip mcgrath cost”, “kip mcgrath education centre near me”, “kip mcgrath henderson”, “kip mcgrath lower hutt”, “kip mcgrath maths tutoring”, “kip mcgrath near me”, “kip mcgrath nz”, “kip mcgrath online”, “kip mcgrath tutor”, “kip mcgrath westgate”, “kipmcgrath”, “kipmcgrath co nz” and “kipmcgrath nz”, summed into one figure. - [Cluey Learning profile](/demand/nz/brands/cluey-learning) - [Kip McGrath profile](/demand/nz/brands/kip-mcgrath) - [All tutoring providers in New Zealand](/demand/nz/categories/nz-tutoring-providers): The set both shares are measured inside, 4 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Cluey Learning or Kip McGrath? In August 2026, Kip McGrath had more branded searches than Cluey Learning among tutoring providers in New Zealand. Kip McGrath was estimated to have 6.6K branded searches compared to Cluey Learning’s 960, and held a 50.7% Share of Search versus Cluey Learning’s 7.4%. ## Cite this page Brandwave. "Cluey Learning vs Kip McGrath: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/cluey-learning-vs-kip-mcgrath This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/cluey-learning-vs-kip-mcgrath. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.