---
title: "Clinicians vs Radiance: Which is searched more in New Zealand?"
description: "Is Clinicians or Radiance more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Probiotic brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/clinicians-vs-radiance"
publisher: "Brandwave"
---

# Clinicians vs Radiance: Which is searched more in New Zealand?

Is Clinicians or Radiance more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Probiotic brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Clinicians and Radiance
- **Competitive set**: Probiotic brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Clinicians Share of Search**: 17.8%
- **Radiance Share of Search**: 0.49%

## Is Clinicians or Radiance more popular in search?

- In September 2026, Clinicians had more branded searches than Radiance among probiotic brands in New Zealand. Clinicians had about 2,170 branded searches, while Radiance had 60. Clinicians made up 17.8% of all probiotic brand searches we track, and Radiance accounted for 0.49%.
- Clinicians was ahead of Radiance in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Clinicians’ share of searches among probiotic brands in New Zealand moved from 17.7% to 17.8%, and its estimated monthly branded searches moved from 2K to 2.2K.
- Across the 12 months ending September 2026, Radiance’s share of searches among probiotic brands in New Zealand moved from 0.62% to 0.49%, and its estimated monthly branded searches moved from 70 to 60.

## Top probiotic brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Clinicians was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Radiance did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Go Healthy | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Inner Health | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| Clinicians | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| BioGaia | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Yakult | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Blackmores | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| BLIS | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Life-Space | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Radiance | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Seed | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about probiotic brands

- Asked ChatGPT "Which probiotic brand should I buy in New Zealand?": 1. Inner Health, 2. Go Healthy, 3. Clinicians
- Asked ChatGPT "What are the best probiotic brands in New Zealand?": 1. Go Healthy, 2. Inner Health, 3. BioGaia
- Asked ChatGPT "What's the best probiotic brand in New Zealand for gut health?": 1. Go Healthy, 2. Clinicians
- Searched Google, AI Overview "probiotic nz": 1. Inner Health, 2. Go Healthy
- Searched Google, AI Overview "gut health supplement": named none of the brands we track

Not named in any answer: Yakult, Blackmores, BLIS, Life-Space, Radiance and Seed.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand probiotic brands in September 2026?

- Estimated monthly branded searches for Radiance in New Zealand fell 14.3% over 12 measured months, from 70 to 60 in September 2026.

## Month by month

| Month | Clinicians estimated searches | Clinicians Share of Search | Clinicians rank | Radiance estimated searches | Radiance Share of Search | Radiance rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2K | 17.7% | 3 | 70 | 0.62% | 9 |
| Nov 2025 | 2K | 18.7% | 3 | 60 | 0.56% | 9 |
| Dec 2025 | 1.4K | 16.2% | 4 | 40 | 0.45% | 9 |
| Jan 2026 | 1.7K | 16.3% | 3 | 40 | 0.39% | 9 |
| Feb 2026 | 1.6K | 16.4% | 3 | 30 | 0.31% | 9 |
| Mar 2026 | 2.1K | 18.7% | 2 | 40 | 0.35% | 9 |
| Apr 2026 | 1.7K | 15.4% | 4 | 60 | 0.54% | 9 |
| May 2026 | 2.2K | 18.3% | 2 | 60 | 0.51% | 9 |
| Jun 2026 | 2.1K | 18.4% | 2 | 50 | 0.43% | 9 |
| Jul 2026 | 2.1K | 18% | 2 | 60 | 0.51% | 9 |
| Aug 2026 | 2.3K | 18.1% | 2 | 40 | 0.31% | 9 |
| Sep 2026 | 2.2K | 17.8% | 2 | 60 | 0.49% | 9 |

## How each brand is measured

Brandwave collects information about searches that people make online using Clinicians’ and Radiance’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Clinicians**: Measured on the search terms “clinicians”, “clinicians flora”, “clinicians flora restore” and “clinicians probiotic”, summed into one figure.
- **Radiance**: Measured on the search terms “radiance probiotic” and “radiance probiotic gummies”, summed into one figure.

- [Clinicians profile](/demand/nz/brands/clinicians)
- [Radiance profile](/demand/nz/brands/radiance)
- [All probiotic brands in New Zealand](/demand/nz/categories/nz-probiotic-brands): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Clinicians or Radiance more popular in search?

In September 2026, Clinicians had more branded searches than Radiance among probiotic brands in New Zealand. Clinicians had about 2,170 branded searches, while Radiance had 60. Clinicians made up 17.8% of all probiotic brand searches we track, and Radiance accounted for 0.49%.

## Cite this page

Brandwave. "Clinicians vs Radiance: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/clinicians-vs-radiance

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/clinicians-vs-radiance. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
