--- title: "Cleveland Funeral Home vs Dempsey & Forrest: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Cleveland Funeral Home or Dempsey & Forrest? Compare estimated monthly branded-search demand and Share of Search inside the Whanganui funeral directors set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/cleveland-funeral-home-vs-dempsey-forrest" publisher: "Brandwave" --- # Cleveland Funeral Home vs Dempsey & Forrest: Which is more popular by branded search in New Zealand? Which is more popular in search, Cleveland Funeral Home or Dempsey & Forrest? Compare estimated monthly branded-search demand and Share of Search inside the Whanganui funeral directors set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Cleveland Funeral Home and Dempsey & Forrest - **Competitive set**: Whanganui funeral directors - **Market**: New Zealand - **Month measured**: Aug 2026 - **Cleveland Funeral Home Share of Search**: 74.8% - **Dempsey & Forrest Share of Search**: 25.2% ## Which is more popular in search, Cleveland Funeral Home or Dempsey & Forrest? - In August 2026, Cleveland Funeral Home had more branded searches than Dempsey & Forrest among whanganui funeral directors in New Zealand. Cleveland Funeral Home was estimated to have 1K branded searches compared to Dempsey & Forrest’s 340, and held a 74.8% Share of Search versus Dempsey & Forrest’s 25.2%. - Cleveland Funeral Home was ahead of Dempsey & Forrest in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Cleveland Funeral Home’s estimated Share of Search among whanganui funeral directors in New Zealand moved from 59.3% to 74.8%, and its estimated monthly branded searches moved from 890 to 1K. - Across the 11 months ending August 2026, Dempsey & Forrest’s estimated Share of Search among whanganui funeral directors in New Zealand moved from 40.7% to 25.2%, and its estimated monthly branded searches moved from 610 to 340. ## How did search popularity change for New Zealand whanganui funeral directors in August 2026? - In August 2026, Dempsey & Forrest gained estimated Share of Search among whanganui funeral directors in New Zealand, from 18.4% to 25.2%. - In August 2026, Cleveland Funeral Home lost estimated Share of Search among whanganui funeral directors in New Zealand, from 81.6% to 74.8%. ## Month by month | Month | Cleveland Funeral Home estimated searches | Cleveland Funeral Home Share of Search | Cleveland Funeral Home rank | Dempsey & Forrest estimated searches | Dempsey & Forrest Share of Search | Dempsey & Forrest rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 890 | 59.3% | 1 | 610 | 40.7% | 2 | | Nov 2025 | 730 | 72.3% | 1 | 280 | 27.7% | 2 | | Dec 2025 | 750 | 70.8% | 1 | 310 | 29.2% | 2 | | Jan 2026 | 900 | 84.1% | 1 | 170 | 15.9% | 2 | | Feb 2026 | 770 | 82.8% | 1 | 160 | 17.2% | 2 | | Mar 2026 | 1.1K | 71.9% | 1 | 410 | 28.1% | 2 | | Apr 2026 | 900 | 75.6% | 1 | 290 | 24.4% | 2 | | May 2026 | 890 | 72.4% | 1 | 340 | 27.6% | 2 | | Jun 2026 | 890 | 76.1% | 1 | 280 | 23.9% | 2 | | Jul 2026 | 1K | 81.6% | 1 | 230 | 18.4% | 2 | | Aug 2026 | 1K | 74.8% | 1 | 340 | 25.2% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Cleveland Funeral Home’s and Dempsey & Forrest’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Cleveland Funeral Home**: Measured on the search terms “cleveland funeral home”, “cleveland funeral home whanganui” and “clevelandfuneralhome”, summed into one figure. - **Dempsey & Forrest**: Measured on the search terms “dempsey & forrest”, “dempsey and forrest”, “dempsey and forrest funeral directors”, “dempsey and forrest whanganui”, “dempsey forrest” and “dempseyandforrest”, summed into one figure. - [Cleveland Funeral Home profile](/demand/nz/brands/cleveland-funeral-home) - [Dempsey & Forrest profile](/demand/nz/brands/dempsey-forrest) - [All whanganui funeral directors in New Zealand](/demand/nz/locations/whanganui/funeral-directors): The set both shares are measured inside, 2 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Cleveland Funeral Home or Dempsey & Forrest? In August 2026, Cleveland Funeral Home had more branded searches than Dempsey & Forrest among whanganui funeral directors in New Zealand. Cleveland Funeral Home was estimated to have 1K branded searches compared to Dempsey & Forrest’s 340, and held a 74.8% Share of Search versus Dempsey & Forrest’s 25.2%. ## Cite this page Brandwave. "Cleveland Funeral Home vs Dempsey & Forrest: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/cleveland-funeral-home-vs-dempsey-forrest This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/cleveland-funeral-home-vs-dempsey-forrest. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.