---
title: "Clearhead vs TELUS Health: Which is searched more in New Zealand?"
description: "Is Clearhead or TELUS Health more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Employee assistance programme providers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/clearhead-vs-telus-health"
publisher: "Brandwave"
---

# Clearhead vs TELUS Health: Which is searched more in New Zealand?

Is Clearhead or TELUS Health more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Employee assistance programme providers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Clearhead and TELUS Health
- **Competitive set**: Employee assistance programme providers
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Clearhead Share of Search**: 2.1%
- **TELUS Health Share of Search**: 38%

## Is Clearhead or TELUS Health more popular in search?

- In September 2026, TELUS Health had more branded searches than Clearhead among employee assistance programme providers in New Zealand. TELUS Health had about 1,110 branded searches, while Clearhead had 60. TELUS Health made up 38% of all employee assistance programme provider searches we track, and Clearhead accounted for 2.1%.
- TELUS Health was ahead of Clearhead in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Clearhead’s share of searches among employee assistance programme providers in New Zealand moved from 2.2% to 2.1%, and its estimated monthly branded searches moved from 50 to 60.
- Across the 12 months ending September 2026, TELUS Health’s share of searches among employee assistance programme providers in New Zealand moved from 49.1% to 38%, and its estimated monthly branded searches held steady at 1.1K.

## Top employee assistance programme providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Clearhead and TELUS Health were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Clearhead and TELUS Health were each listed first in one of the two answers that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Vitae | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Habit Health EAP | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| TELUS Health | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Clearhead | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Instep EAP | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Raise Mental Health | 6th | 0 of 3 | 2 of 2 | 2 of 5 |
| Umbrella Wellbeing | 7th | 2 of 3 | 0 of 2 | 2 of 5 |

## Every AI answer about employee assistance programme providers

- Asked ChatGPT "Which employee assistance programme provider should I use in New Zealand?": 1. Clearhead, 2. Vitae, 3. TELUS Health, 4. Habit Health EAP, 5. Umbrella Wellbeing
- Asked ChatGPT "What are the best employee assistance programme providers in New Zealand?": 1. TELUS Health, 2. Vitae, 3. Clearhead, 4. Habit Health EAP
- Asked ChatGPT "What's the best employee assistance programme provider in New Zealand for a workforce?": 1. Habit Health EAP, 2. Vitae, 3. Instep EAP, 4. Umbrella Wellbeing
- Searched Google, AI Overview "employee assistance programme nz": 1. Habit Health EAP, 2. Vitae, 3. Raise Mental Health, 4. Instep EAP
- Searched Google, AI Overview "eap services nz": 1. Habit Health EAP, 2. Vitae, 3. Raise Mental Health

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand employee assistance programme providers in September 2026?

- In September 2026, Clearhead gained share of searches among employee assistance programme providers in New Zealand, from 1.3% to 2.1%.

## Month by month

| Month | Clearhead estimated searches | Clearhead Share of Search | Clearhead rank | TELUS Health estimated searches | TELUS Health Share of Search | TELUS Health rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 50 | 2.2% | 7 | 1.1K | 49.1% | 1 |
| Nov 2025 | 40 | 1.7% | 7 | 1.2K | 49.6% | 1 |
| Dec 2025 | 40 | 2.4% | 7 | 820 | 50% | 1 |
| Jan 2026 | 50 | 2.3% | 7 | 1.2K | 53.7% | 1 |
| Feb 2026 | 60 | 2.7% | 7 | 1.1K | 50.4% | 1 |
| Mar 2026 | 60 | 2.4% | 7 | 1.3K | 51.6% | 1 |
| Apr 2026 | 50 | 2.1% | 7 | 1.1K | 47% | 1 |
| May 2026 | 70 | 2.8% | 7 | 1.1K | 45.6% | 1 |
| Jun 2026 | 50 | 1.9% | 7 | 1.1K | 43.8% | 1 |
| Jul 2026 | 30 | 1.1% | 7 | 970 | 35% | 1 |
| Aug 2026 | 40 | 1.3% | 7 | 1.2K | 38.4% | 1 |
| Sep 2026 | 60 | 2.1% | 7 | 1.1K | 38% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Clearhead’s and TELUS Health’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Clearhead**: Measured on the search terms “clearhead counselling”, “clearhead eap” and “myclearhead”, summed into one figure.
- **TELUS Health**: Measured on the search terms “benestar”, “benestar counselling”, “benestar eap”, “lifeworks telus”, “lifeworks telus health”, “telus eap”, “telus health”, “telus health care”, “telus health eap”, “telus health lifeworks”, “telus health one”, “telus health services”, “telus healthcare”, “telus lifeworks”, “telus mental health”, “telus occupational health” and “telushealth”, summed into one figure.

- [Clearhead profile](/demand/nz/brands/clearhead)
- [TELUS Health profile](/demand/nz/brands/telus-health)
- [All employee assistance programme providers in New Zealand](/demand/nz/categories/nz-employee-assistance-programme-providers): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Clearhead or TELUS Health more popular in search?

In September 2026, TELUS Health had more branded searches than Clearhead among employee assistance programme providers in New Zealand. TELUS Health had about 1,110 branded searches, while Clearhead had 60. TELUS Health made up 38% of all employee assistance programme provider searches we track, and Clearhead accounted for 2.1%.

## Cite this page

Brandwave. "Clearhead vs TELUS Health: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/clearhead-vs-telus-health

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/clearhead-vs-telus-health. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
