---
title: "Clean Earth vs JJ’s Waste & Recycling: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Clean Earth or JJ’s Waste & Recycling? Compare estimated monthly branded-search demand and Share of Search inside the Napier waste management companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/clean-earth-vs-jjs-waste-recycling"
publisher: "Brandwave"
---

# Clean Earth vs JJ’s Waste & Recycling: Which is more popular by branded search in New Zealand?

Which is more popular in search, Clean Earth or JJ’s Waste & Recycling? Compare estimated monthly branded-search demand and Share of Search inside the Napier waste management companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Clean Earth and JJ’s Waste & Recycling
- **Competitive set**: Napier waste management companies
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Clean Earth Share of Search**: 3.5%
- **JJ’s Waste & Recycling Share of Search**: 90.6%

## Which is more popular in search, Clean Earth or JJ’s Waste & Recycling?

- In August 2026, JJ’s Waste & Recycling had more branded searches than Clean Earth among napier waste management companies in New Zealand. JJ’s Waste & Recycling was estimated to have 770 branded searches compared to Clean Earth’s 30, and held a 90.6% Share of Search versus Clean Earth’s 3.5%.
- JJ’s Waste & Recycling was ahead of Clean Earth in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Clean Earth’s estimated Share of Search among napier waste management companies in New Zealand held steady at 3.5%, and its estimated monthly branded searches held steady at 30.
- Across the 11 months ending August 2026, JJ’s Waste & Recycling’s estimated Share of Search among napier waste management companies in New Zealand moved from 84.9% to 90.6%, and its estimated monthly branded searches moved from 730 to 770.

## How did search popularity change for New Zealand napier waste management companies in August 2026?

- In August 2026, JJ’s Waste & Recycling gained estimated Share of Search among napier waste management companies in New Zealand, from 89.2% to 90.6%.
- In August 2026, Clean Earth lost estimated Share of Search among napier waste management companies in New Zealand, from 4.8% to 3.5%.

## Month by month

| Month | Clean Earth estimated searches | Clean Earth Share of Search | Clean Earth rank | JJ’s Waste & Recycling estimated searches | JJ’s Waste & Recycling Share of Search | JJ’s Waste & Recycling rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 30 | 3.5% | 4 | 730 | 84.9% | 1 |
| Nov 2025 | 20 | 2.2% | 4 | 810 | 90% | 1 |
| Dec 2025 | 40 | 4.5% | 2 | 770 | 87.5% | 1 |
| Jan 2026 | 50 | 4.9% | 3 | 870 | 85.3% | 1 |
| Feb 2026 | 20 | 2.7% | 4 | 650 | 89% | 1 |
| Mar 2026 | 30 | 3.4% | 4 | 760 | 86.4% | 1 |
| Apr 2026 | 40 | 5.1% | 2 | 670 | 85.9% | 1 |
| May 2026 | 20 | 2.2% | 4 | 820 | 91.1% | 1 |
| Jun 2026 | 20 | 2.4% | 4 | 750 | 90.4% | 1 |
| Jul 2026 | 40 | 4.8% | 2 | 740 | 89.2% | 1 |
| Aug 2026 | 30 | 3.5% | 2 | 770 | 90.6% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Clean Earth’s and JJ’s Waste & Recycling’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Clean Earth**: Measured on the search terms “clean earth napier” and “clean earth waste management”, summed into one figure.
- **JJ’s Waste & Recycling**: Measured on the search terms “jj's waste”, “jj's waste & recycling”, “jj’s waste & recycling”, “jj's waste & recycling palmerston north”, “jj’s waste & recycling palmerston north”, “jj's waste and recycling”, “jj’s waste and recycling”, “jj's waste recycling”, “jjs waste & recycling”, “jjs waste management” and “jjswaste”, summed into one figure.

- [Clean Earth profile](/demand/nz/brands/clean-earth)
- [JJ’s Waste & Recycling profile](/demand/nz/brands/jjs-waste-recycling)
- [All napier waste management companies in New Zealand](/demand/nz/categories/nz-napier-waste-management-companies): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Clean Earth or JJ’s Waste & Recycling?

In August 2026, JJ’s Waste & Recycling had more branded searches than Clean Earth among napier waste management companies in New Zealand. JJ’s Waste & Recycling was estimated to have 770 branded searches compared to Clean Earth’s 30, and held a 90.6% Share of Search versus Clean Earth’s 3.5%.

## Cite this page

Brandwave. "Clean Earth vs JJ’s Waste & Recycling: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/clean-earth-vs-jjs-waste-recycling

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/clean-earth-vs-jjs-waste-recycling. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
